Template 1 of 7: Social Media Manager Resume Example

When applying for a social media manager role, it’s important to showcase demonstrated success and knowledge through relevant experience. In your work experience section, make sure to quantify your impact with numbers and timelines. Phrases such as “Increased digital reach from 75,000 to 350,000 in one calendar year” are more powerful than “Worked on increasing digital reach”.

Template 2 of 7: Senior Social Media Manager Resume Example

As a senior social media manager, you’ll likely be leading and managing a team of employees on top of your social media projects. The applicant notes that they “Improved employee retention by 87%” while managing both contractors and full-time employees. This shows the hiring manager that the applicant has expertise in both social media and management.

Template 3 of 7: Social Media Marketing Manager Resume Example

While social media management focuses more on the management and use of social media accounts, social media marketing management emphasizes generating leads to those accounts, or even the company’s website, through paid or organic channels. When applying for a social media marketing manager role, your work history and skills section should show evidence of your experience in such areas.

Template 4 of 7: Social Media Marketing Manager Resume Example

Social media marketing managers create, plan, and run marketing campaigns on various social media platforms. If you’re applying for one of these positions, you’ll need strong marketing skills as well as the ability to generate engagement on platforms such as Twitter, Facebook, and Instagram. Use your resume to show off your social media savvy as well as your previous accomplishments in marketing.

Template 5 of 7: Entry Level Social Media Manager Resume Example

Many students seeking their first entry level job may feel like they have little to no experience in their desired industry, or that they don’t stand a chance among the sea of applicants. If you feel that way, don’t worry -- everyone starts somewhere. Having a strong academic history or experience in relevant projects can effectively demonstrate your strong analytical skills, or even just an interest in social media that many recruiters often look for at the entry level.

Template 6 of 7: Social Media Strategist Resume Example

A social media strategist is a social media expert who focuses more on big picture strategy than the day-to-day management of social media accounts. This template includes a clear elevator pitch and lays out relevant work experience, education, and skills/certifications that are tailored specifically for such a strategic role.

Template 7 of 7: Social Media Director Resume Example

A social media director is a professional with a strong background in marketing and/or advertising who oversees social media strategies on behalf of a company. Social media directors are responsible for managing content creation, scheduling posts, looking at online engagement data, and more. The director will often have direct reports in the marketing department.

When hiring for this role, recruiters will be looking for a specific set of skills. A Bachelor’s degree in marketing, business, or PR is the best fit for the role. Hiring managers will typically be looking for someone with at least a few years of experience running social media account(s) for a business. Finally, hiring managers love to see a candidate with content editing skills and familiarity with technical tools used to monitor data.

Skills For Social Media Manager Resumes

You may have noticed that the templates above all had one thing in common -- a strong skills section. To ensure that your social media manager resume stands out from the crowd, you’ll want to show that you’ve got what it takes for the job. Recruiters want managers who can communicate well and lead with confidence, but who can also juggle other responsibilities, such as launching successful ad campaigns or interpreting website data. Make sure to choose skills that showcase your abilities in such areas.

On top of the social media manager skills listed here, don’t forget to read the job posting carefully. If the recruiter mentions any skills that you have, be sure to list those on your resume, and even include detailed examples of when you used those skills in the bullet points on your resume.

Finally -- a recruiter can receive hundreds of resumes a day. Many companies use applicant tracking systems (ATS) or other technology to sort through the mountains of applicants. But don’t let this discourage you -- we’ll teach you how to put together a resume with the highest probability of getting you past the automated filter.

• Social Media Marketing
• Instagram
• Facebook
• Digital Marketing
• Twitter
• Social Media
• Blogging
• Adobe Photoshop
• Social Media Advertising
• Photography
• Content Strategy
• Social Media Optimization (SMO)
• Marketing
• Copywriting
• Writing
• Social Media Communications
• Advertising
• Facebook Marketing
• Hootsuite
• Search Engine Optimization (SEO)

Skills Word Cloud For Social Media Manager Resumes

This word cloud highlights the important keywords that appear on Social Media Manager job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more 'important' it is.

Action Verbs For Social Media Manager Resumes

Successful social media manager resumes highlight relevant achievements using strong action verbs. Use these to emphasize your role in achieving measurable impact and advancing sales volume, boosting brand awareness, or hitting key performance indicators (KPIs). Want to double the power of a strong verb? Combine it with quantifiable results to show the tangible impact of what you accomplished.

Social media managers are jack of all trades and there are a massive amount of verbs you could use to emphasize your strengths. We have an entire article devoted to action verbs to use in resumes.

• Doubled
• Increased
• Advanced
• Boosted
• Generated
• Administered
• Organized
• Spearheaded
• Improved
• Streamlined
• Led
• Collaborated
• Managed
• Developed
• Launched

For a full list of effective resume action verbs, visit Resume Action Verbs.

How To Write a Resume Summary for a Social Media Manager Resume

If you're a senior-level employee, or you're changing careers to become a Social Media Manager, it's useful to add a paragraph at the top of your resume highlighting your most impressive accomplishments. This is called a resume summary.

Here's an example of a summary that can be used on a Social Media Manager resume.

A resume summary is a totally optional section, and in most cases, it's better to leave it out of your resume than include it. For example, if you're a student or mid-level hire, you should not include a summary, and instead use the space to add to your work experience.

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To learn how to write an effective resume summary for your Social Media Manager resume, or figure out if you need one, please read Resume Summary Examples for Job Seekers: When To Include One.

Resume Bullet Points From Social Media Manager Resumes

You should use bullet points to describe your achievements in your Social Media Manager resume. Here are sample bullet points to help you get started:

For more sample bullet points and details on how to write effective bullet points, see our articles on resume bullet points, how to quantify your resume and resume accomplishments.