Social Media Manager

Social Media Manager Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Social Media Manager job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Social Media
  • Social Media Marketing
  • Facebook
  • Marketing
  • Digital Marketing
  • Instagram
  • Social Media Communications
  • Adobe Photoshop
  • WordPress
  • Social Media Advertising
  • Public Relations
  • Online Marketing
  • Marketing Strategy
  • Microsoft Access
  • Digital Media
  • Advertising
  • Event Planning
  • Content Strategy
  • Writing
  • Community Management
  • Twitter
  • Digital Strategy
  • Blogging
  • Search Engine Optimization (SEO)
  • Google Analytics
  • Online Advertising
  •   Show full list

Resume Skills: Media Tools

  • Facebook
  • Twitter
  • Instagram
  • LinkedIn
  • Pinterest
  • Facebook Business Suite
  • Instagram Insights
  • Twitter Analytics
  • Hootsuite
  • Buffer
  • TikTok
  • YouTube
  • Snapchat
  • Reddit
  • Adobe Creative Suite (Photoshop, Illustrator, Premiere)
  • Google Analytics
  • Sprout Social
  • Moodle

Resume Skills: Content Management

  • WordPress
  • HubSpot
  • Shopify
  • Joomla
  • Drupal
  • Contentful
  • Squarespace
  • Wix

Resume Skills: SEO/SEM

  • Google Analytics
  • Google AdWords
  • Moz
  • Screaming Frog SEO

Resume Skills: Design and Video Editing

  • Adobe Photoshop
  • Adobe Premiere Pro
  • Canva

Resume Skills: Digital Strategy

  • SEO/SEM
  • Social Media Marketing
  • Content Strategy
  • Digital Campaign Management
  • PPC Campaigns

Resume Skills: Software and Platforms

  • WordPress
  • HTML/CSS
  • CRM software (HubSpot, Salesforce, Zoho)

Resume Skills: Project Management

  • Agile Methodologies
  • Scrum
  • JIRA
  • Microsoft Project
  • Google Sheets

Resume Skills: SEO Tools

  • Google Analytics
  • Moz
  • SEMrush
  • Ahrefs
  • Keyword Planner
  • Screaming Frog

Resume Skills: Technical

  • HTML
  • CSS
  • JavaScript
  • Adobe Creative Suite
  • Microsoft Office Suite
  • SEO
  • SEM
  • Digital Advertising
  • PPC Campaigns
  • A/B testing
  • Social Media Content Planning
  • Performance Tracking

Resume Skills: Software

  • Hootsuite
  • Adobe Spark Post
  • Canva
  • Sprinklr
  • HubSpot
  • Google Analytics
  • Facebook Ads Manager
  • TweetDeck
  • MailChimp

Resume Skills: Languages

  • English
  • Spanish (Fluent)
  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Social Media Manager Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Social Media Manager Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Select a free resume example
Your Name
Social Media Manager
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Resume Worded January 2021 - Present
Senior Social Media Manager
Revamped social media strategies using targeted algorithms, leading to an increase of 30% in user engagement.
Directed and executed a cross-channel content strategy that doubled website traffic within six months.
Pioneered influencer partnerships that boosted brand exposure and increased Instagram followers by 35%.
Developed and implemented A/B testing frameworks on Facebook Ads, resulting in a 150% increase in click-through rates.
Leveraged Adobe Photoshop for compelling visual content; increase in content shares by 45% attested to its high quality.
Viacom June 2018 - December 2020
Digital Marketing Specialist
Led an aggressive online marketing campaign that led to a boost of 40% in quarterly sales.
Enhanced company visibility by executing an integrated marketing strategy, amplifying website traffic by 25%.
Deployed Google Analytics coupled with WordPress for regular content updates; reduced bounce rate by 30%.
Coached.com March 2016 - May 2018
Community Manager
Fostered a dynamic and supportive communities on Twitter and Facebook, growing active engagement by 40%.
Monitored and addressed customer support issues, leading to a 50% reduction in the number of unresolved queries.
Used Microsoft Access for data management and analysis, assisting the development of a highly responsive customer service unit.
EDUCATION
Resume Worded Academic Centre May 2018
Master of Business Administration (MBA) - Marketing
Specialized in digital marketing and social media strategy
Resume Worded University May 2016
Bachelor of Arts - Communication Studies
Major in Digital Communication and Media/Multimedia
Awards: Dean's List 2015 (Top 10%)
SKILLS
Social Media Management: Facebook, Twitter, Instagram, LinkedIn, Pinterest
Content Management Systems: WordPress, HubSpot, Shopify
SEO/SEM: Google Analytics, Google AdWords, Moz, Screaming Frog SEO
Design and Video Editing: Adobe Photoshop, Adobe Premiere Pro, Canva
OTHER
Certifications: Google Analytics IQ Certification (2019), Certified Social Marketing Professional (CSMP, 2020)
Projects: Developed and implemented a comprehensive social media strategy for a local nonprofit, resulting in a 40% increase in donations
Volunteering: Social Media Manager for local nonprofit organization (2019-Present)
Awards & Recognitions: Winner of the 'Best Social Media Campaign' award at the GMAs(Golden Marketing Awards, 2020)
Your Name
Digital Media Specialist
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com August 2019 - Present
Digital Media Team Leader
Coordinated the development of various digital media campaigns, resulting in a 30% increase in leads.
Led a team of 5 in creating and implementing innovative content strategies, leading to a 40% organic engagement uptick.
Rolled out comprehensive social media marketing campaigns on Facebook and Instagram; witnessed a growth in followers by 50%.
Utilized Adobe Photoshop to design on-brand digital media; drove customer engagement by 60%.
Integrated Twitter into the company's marketing mix, which led to a 48% increase in brand followers.
Sony Pictures Entertainment February 2017 - July 2019
Digital Media Coordinator
Managed the execution of digital advertising campaigns; achieved 35% increase in KPI's.
Increased brand presence online with an integrated marketing strategy, boosting website traffic by 40%.
Utilized Google Analytics for effective traffic and SEO management; saw a bounce rate reduction by 25%.
Resume Worded August 2015 - January 2017
Public Relations Assistant
Developed and maintained media lists to ensure targeted public relations efforts, resulting in a 35% increase in press coverage.
Assisted with event planning for multiple product launches, leading to an increase in sales by 20%.
Utilized Microsoft Access for organizing and deploying mass communication efforts; proved successful, leading to a 50% reduction in miscommunication errors.
EDUCATION
Resume Worded Academic Center August 2019
Graduate Certificate in Digital Strategy & Planning
Concentration in digital marketing and media communication
Resume Worded University May 2015
Bachelor of Science - Media & Communications
Included supplementary courses in Digital Media Production and Branding
Awards: Ranked Top 5% in graduating class
SKILLS
Media Tools: Adobe Creative Suite (Photoshop, Illustrator, Premiere), Google Analytics, Hootsuite, Sprout Social, Moodle
Digital Strategy: SEO/SEM, Social Media Marketing, Content Strategy, Digital Campaign Management, PPC Campaigns
Software and Platforms: WordPress, HTML/CSS (Intermediate), CRM software (HubSpot, Salesforce, Zoho)
Project Management: Agile Methodologies, Scrum, JIRA, Microsoft Project, Google Sheets
OTHER
Certifications: Google Ads Certified, Hootsuite Social Marketing Certification
Leadership & Volunteering: Media Chair - Resume Worded Community Outreach (Managed digital presence of local non-profit organization)
Projects: Managed the execution of end-to-end digital campaigns increasing brand engagement by 40%
Your Name
Content Strategy Executive
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com July 2020 - Present
Content Strategy Director
Oversaw content creation and curation across all social media platforms, resulting in a 35% increase in organic reach.
Led a team of eight in implementing an integrated marketing strategy that elevated web traffic by 50%.
Pioneered the use of Adobe Photoshop in designing compelling visual content; increased post shares by 45%.
Devised and executed influencer partnerships that amplified Instagram followers by 50%.
Utilized Facebook Ads for A/B testing, leading to a 200% increase in click-through rates.
Netflix March 2017 - June 2020
Content Strategy Officer
Implemented modern SEO techniques, paving the way for a 40% increase of organic traffic.
Launched major online marketing campaigns that boosted quarterly revenue by 25%.
Revitalized the WordPress content pipeline leading to better lead generation and a reduced bounce rate.
Resume Worded September 2015 - February 2017
Social Media Executive
Managed the company's Twitter and Facebook profiles, contributing to a 60% growth in active users.
Addressed customer grievances promptly, leading to a 55% decrease in customer complaints.
Used Microsoft Access for efficient data analysis, aiding in creating a responsive customer service unit.
EDUCATION
Resume Worded Institute June 2015
Master of Business Administration - Strategy
Concentration in Digital Marketing
Resume Worded University May 2012
Bachelor of Arts - Media Studies
Minors in Marketing and Creative Writing
Awards: Dean's List 2011 (Top 10%)
SKILLS
Content Management: WordPress, Joomla, Drupal, Contentful, Squarespace, Wix
SEO Tools: Google Analytics, Moz, SEMrush, Ahrefs, Keyword Planner, Screaming Frog
Social Media: Facebook Business Suite, Instagram Insights, Twitter Analytics, LinkedIn, Hootsuite, Buffer
Technical: HTML, CSS, JavaScript, Adobe Creative Suite, Microsoft Office Suite
OTHER
Certifications: HubSpot Content Marketing Certification, Google Analytics Individual Qualification
Leadership & Volunteering: Marketing Mentors Network (Mentor), Big Brother Big Sister Program (Volunteer)
Publications: Co-Author of 'Content Strategy: A Comprehensive Guide for Today's Digital Age'
Your Name
Social Media Analyst
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com February 2022 - Present
Social Media Analyst
Devised a comprehensive social media strategy that led to a 30% increase in customer engagement across all platforms
Leveraged Google Analytics for accurately tracking and measuring social media performance, leading to a 20% increase in effective resource allocation
Conducted extensive market research to gain audience insights, which aided in creating personalized content, resulting in a 25% uplift in conversions
Implemented new SEO techniques that improved website rank by 35 positions on Google SERPs
Enhanced online reputation management, reducing negative comments on social platforms by 40%
Resume Worded May 2021 - January 2022
Social Media Specialist
Crafted and executed online marketing strategies that increased customer leads by 45%
Utilized Radian6 for social media measurement, improving the evaluation process by 30%
Led a team to manage Facebook marketing, which resulted in a 50% increase in page followers within six months
Facebook January 2020 - April 2021
Digital Marketing Associate
Directed a project, optimizing social media advertising that led to a cost saving of $40K annually
Increased website traffic by 25% by developing an effective search engine marketing strategy
EDUCATION
Resume Worded Institute February 2022
Certification in Social Media Marketing
Part-time course while at Coached.com
Resume Worded University December 2019
Bachelor of Arts in Digital Marketing
Specialization in Social Media Management
Dean's List 2019 (Top 10%)
SKILLS
Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube
Marketing Tools: Hootsuite, Buffer, Canva, Google Analytics, MailChimp, Shopify
Content Creation & Curation: Copywriting, Graphic design (Intermediate), Video editing (Basic
SEO/SEM: Keyword Analysis, On-Page & Off-Page SEO, Local SEO, SEMrush
OTHER
Certifications: Google Analytics IQ Certification (2021), Facebook Blueprint Certification (2020)
Projects: Launched a personal blog about digital marketing trends, with over 10K unique monthly visitors
Volunteering: Managed the social media accounts for a local non-profit organization, boosted engagement by 70%
Your Name
Social Media Specialist
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Resume Worded January 2022 - Present
Social Media Specialist
Improved social media communications, which resulted in a boost in customer satisfaction score by 15%
Increased social media followers by 50% in six months through precise Facebook and Twitter content strategy
Implemented Google Ads for blog promotion which led to a 20% increase in blog readership
Enhanced brand reputation online by managing 100% of the user-generated content
Coached.com June 2020 – December 2021
Online Advertising Associate
Executed online advertising campaigns, yielding a 35% increase in brand reach
Championed an ambitious market research project that identified 3 major customer segments, leading to personalized marketing campaigns
Google May 2019 – May 2020
Marketing Intern
Supported the marketing department in creating online promotional materials which boosted brand awareness by 15%
Assisted in SEO-related tasks, leading to a 10-position climb in the Google SERP within three months
EDUCATION
Resume Worded University April 2020
Master of Business Administration - Marketing
Specialized in Digital Marketing Strategies
Resume Worded Academic Center May 2019
Bachelor of Science - Media Communications
Major in Digital Media
Awards: Dean's List 2018 (Top 10%), Resume Worded Marketing Scholar
SKILLS
Social Media: Instagram, Facebook, Twitter, LinkedIn, Snapchat, Hootsuite, Buffer
Online Advertising: Google AdWords, Google Analytics, SEMrush, Facebook Ads, Instagram Ads, Pinterest Ads
Content Creation: Canva, Adobe Photoshop, Adobe Premiere Pro, InDesign, Copywriting, SEO
Analytics & Reporting: Excel, Google Data Studio, Power BI, Tableau
OTHER
Certifications: Google AdWords Certified, Certified Content Marketing Specialist
Projects: Launched and managed successful marketing campaign for student-led startup, increasing online presence and reach by 200%
Volunteering: Provided pro bono social media consultation for local non-profit, leading to a 30% increase in donations
Attainments: Recognized as 'Employee of the Month' twice at Coached.com for exceeding performance targets
Your Name
Digital Marketing Associate
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Facebook March 2022 - Present
Digital Marketing Associate
Masterminded a unique marketing strategy that increased the online traffic by 35%
Boosted revenue by $200K by espousing social media advertising in the marketing framework
Leveraged social media optimization to increase organic followers by 25,000 in a year
Reduced marketing expenses by 18% by integrating cost-effective digital marketing tactics
Enhanced the customer experience by addressing and resolving 95% of the customer concerns promptly via social media platforms
Resume Worded September 2020 - February 2022
SEO Specialist
Improved webpages’ Google ranking by 48% through successful SEO practices
Saved $30K annually by introducing innovative approaches in online advertising
Microsoft June 2019 - August 2020
Marketing Assistant
Implemented effective marketing strategies leading to a 10% increase in sales
Developed engaging social media content, resulting in a 25% increase in user engagement within two months
EDUCATION
Resume Worded Institute February 2022
Certified Digital Marketing Professional (CDMP)
Certified by Digital Marketing Institute, an industry-recognized certification body
Resume Worded University May 2019
Bachelor of Science in Business Administration - Marketing
Concentration in Digital Media and Web Technology
Awarded Dean's List 2018 (Top 10%)
SKILLS
Digital Marketing: Content Creation, SEO, SEM, PPC, Google Analytics, Adobe Creative Suite
Social Media: Facebook Ads Manager, LinkedIn Campaign Manager, Social Media Scheduling Tools, Audience Growth Strategies, Social Listening, A/B Testing
Other Tools: MS Office Suite, CRM Systems (Salesforce, HubSpot), Email Marketing Software, WordPress, CSS, HTML
Languages: English (Native), Spanish (Conversational)
OTHER
Certifications: Google Ads Search Certification (2022), Hootsuite Social Marketing Certification (2021), HubSpot Inbound Marketing Certification (2020)
Professional Development: Regular attendee at Adobe Max Creativity Conference, MozCon, and Social Media Week
Volunteering: Provided pro bono digital marketing consultation for non-profit organizations in the local community
Projects: Built, managed and promoted a personal blog on digital marketing trends, gaining over 5000 unique visitors per month
Your Name
Social Media Marketing Manager
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Facebook Inc. January 2018 - May 2020
Digital Marketing Associate
Assisted in developing a comprehensive Facebook marketing strategy which induced a 20% increase in organic Web traffic.
Aided in Salesforce data analysis, identifying key customer segments, thus, refining social media advertising focus and boosting campaign efficiency by 30%.
Resume Worded January 2022 - Present
Social Media Marketing Manager
Delivered a successful Instagram marketing campaign that resulted in a 37% increase in followers, utilizing effective Content Marketing strategies and Instagram-specific SEO practices.
Led the creation of a unified digital advertising strategy, resulting in a 15% increase in ROI across all Social Media channels.
Defined and measured KPIs using Google Analytics which led to a 12% improvement in Social Media Optimization and user engagement.
Spearheaded a community management initiative that increased customer interaction rate by 25%, using Facebook and other social media platforms as vehicles for engagement.
Developed and implemented a solid social media marketing strategy that increased brand visibility by 60%, using effective targeted online ads and engaging social media communications.
Coached.com June 2020 - December 2021
Social Media Specialist
Successfully boosted website traffic by 35% through an SEO-optimized content marketing approach.
Utilized Adobe Photoshop to create engaging graphic content for social media advertising, resulting in an increased click-through rate by 20%.
Managed Influencer Marketing collaborations that increased product recognition by 50% and led to a 20% increase in sales.
EDUCATION
Resume Worded University May 2017
Master of Business Administration - Digital Marketing
Concentration in Social Media Strategy
Resume Worded Academic Center December 2016
Certified Digital Marketing Professional
Modules covered include Social Media Marketing, SEO, SEM, Mobile Marketing and Web Analytics
SKILLS
Social Media Platforms: Facebook, Instagram, LinkedIn, Twitter, Snapchat, Pinterest, YouTube
Analytics & SEO Tools: Google Analytics, SEMrush, Ahrefs, BuzzSumo, Yoast SEO
Content Management: Hootsuite, Buffer, Sprout Social, WordPress, Canva, Adobe Photoshop
Marketing Techniques: Inbound Marketing, Content Marketing, Email Marketing, SEO, SEM, PPC
OTHER
Certifications: Hootsuite Social Marketing Certification (2021), Google Analytics IQ Certification (2022)
Awards & Achievements: Recipient of the 'Top Social Media Specialist' award at Coached.com in the year 2021
Leadership & Volunteering: Active member of the American Marketing Association, often take part in pro bono marketing projects for non-profits
Projects: Launched a personal Marketing blog - 'The Digital Buzz' with over 10,000 monthly visitors
Your Name
Senior Social Media Marketing Manager
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com February 2021 - Present
Senior Social Media Marketing Manager
Developed and led a high-performing social media team that increased overall social media engagement by 45%.
Implemented a detailed competitor analysis strategy that guided the reformation of social media communications leading to improved brand positioning in the market.
Launched a successful content marketing strategy, utilizing SEO friendly blog posts and landing pages, resulting in a 25% rise in organic website traffic.
Enhanced online user journey experiences by integrating a customer-centric social media advertising strategy; this bolstered customer retention rates by 30%.
Pioneered a comprehensive influencer marketing program that boomed product visibility and augmented conversion rates by 50%.
Google Inc. August 2018 - January 2021
Social Media Marketing Manager
Initiated a customer-first marketing strategy that enhanced branding and recognition, thus intensifying sales by 22%.
Leveraged Google Analytics to track and optimize social media campaigns, improving click-through rates by 35%.
Executed an effective Search Engine Optimization plan that enriched organic website traffic by 40%.
RackSpace June 2016 - July 2018
Social Media Analyst
Utilized analytical data to refine social media communications and ad focus, which led to a 30% increase in conversion rates.
Participated in the development of a Social Media Optimization strategy that spiked web traffic by 25%.
EDUCATION
Resume Worded University June 2016
Master of Business Administration with a specialism in Digital Marketing
Dissertation: 'Harnessing the Power of Social Media for Business Growth'
Resume Worded Academic Center August 2014
Certificate in Social Media Management
Focal areas: Strategic marketing, brand management, and digital analytics
SKILLS
Social Media Platforms: Facebook, Twitter, Instagram, LinkedIn, Pinterest, TikTok, Snapchat, YouTube
Digital Marketing Tools: Google Analytics, Salesforce, Hootsuite, SEMRush, MailChimp, HubSpot
Other Skills: SEO, PPC, Content Creation, Brand Development, Market Research, Digital Analytics
Your Name
Lead Social Media Manager
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
LinkedIn January 2018 - April 2020
Marketing Specialist
Orchestrated optimization plans for LinkedIn profiles and posts, gaining a 20% increase in customer leads.
Efficiently curated and distributed engaging content, causing a 15% increase in the organization's LinkedIn followers.
Utilized LinkedIn ads to boost B2B marketing campaigns, increasing lead generation by 25%.
Twitter Inc. July 2016 - December 2017
Digital Media Intern
Developed marketing strategies that increased Twitter follower engagement by 15%.
Assisted in launching successful Twitter ad campaigns, which led to 25% faster achievements of sales targets.
Resume Worded May 2020 - Present
Lead Social Media Manager
Coordinated social media campaigns across various platforms, increasing overall digital engagement by 50%.
Reduced customer acquisition cost by 20% by effectively strategizing and implementing social media advertising.
Directed influencer marketing collaborations that increased brand awareness and boosted sales by 35%.
Generated monthly reports with analytics to monitor and adjust campaigns as necessary, resulting in consistent month-over-month growth.
Implemented new content marketing techniques using SEO principles, resulting in a 30% increase in organic reach.
EDUCATION
Resume Worded University April 2016
Master of Business Administration - Marketing
Relevant courses: Advanced Social Media Strategies, Digital Trends and Analytics
Resume Worded Academic Center September 2015
Certified Digital Marketing Professional
Specialized in Search Engine Optimization and Pay-Per-Click Marketing
Awarded Best Project in Social Media Campaign in Final Year Project
SKILLS
Social Media Platforms: LinkedIn, Twitter, Facebook, Instagram, Snapchat, Pinterest, Clubhouse, YouTube
Digital Marketing Tools: Google Analytics, Semrush, Hootsuite, Buffer, MailChimp, Canva
Specific Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign), Microsoft Office Suite
Programming: HTML/CSS, JavaScript, SQL
OTHER
Certifications: Google AdWords Certified, HubSpot Content Marketing Certification
Leadership & Volunteering: Event Coordinator for Social Media Week, New York (2017-2018)
Projects: Initiated and executed a digital campaign that increased website traffic by 70%
Your Name
Social Media Coordinator
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com September 2020 - Present
Social Media Coordinator
Developed and executed brand-focused communications and social media strategies, increasing monthly audience engagement by 45% across platforms including Instagram, Facebook, and Twitter.
Collaborated with the design team using Adobe Photoshop and InDesign to create effective visual content resulting in a 35% increase in post shares and likes.
Coordinated with Public Relations department to synchronize pertinent event information on all brand’s social media platforms which led to 30% more event registrations.
Leveraged Hootsuite to schedule and manage content across platforms, improving posting efficiency by 25%.
Used SMO practices to organically grow reach and engagement, increasing brand followership by 20% in the first quarter of 2021.
Loreal Inc April 2018 - August 2020
Social Media Assistant
Managed organization’s Facebook, Instagram, and Twitter accounts, resulting in a consistent 20% increase in followers annually.
Implemented digital marketing strategies that improved the SEO ranking by 30% within 9 months.
Analyzed performance metrics to gauge the success of social media campaigns, reducing ad spend waste by 15%.
Resume Worded January 2017 - March 2018
Marketing Intern
Assisted in the creation of text and video blog content, resulting in a consistent 15% growth in blog subscribers.
Conducted bi-weekly social media audits and competitor analysis, that led to strategic changes improving follower base by 10%.
Managed the company's social media calendar, resulting in more streamlined content creation and posting.
EDUCATION
Resume Worded University August 2019
Master of Business Administration - Marketing
Graduated with Distinction, Major in Social Media Strategies
Resume Worded University May 2016
Bachelor of Science in Communications
Specialization in Digital Communications and Social Media
Awards: Dean’s Scholar
SKILLS
Platforms: Facebook, Instagram, Twitter, LinkedIn, Pinterest, Hootsuite, Google Ads
Tools and Techniques: SEO, Google Analytics, Social Metrics Pro, Canva (Graphic Design), Adobe Creative Suite, Social Media Scheduling and Automation, Content Creation
Digital Marketing: Inbound Marketing, Email Marketing, Content Marketing, Guerrilla Marketing, Mobile Marketing, Viral Marketing, Video Marketing
Languages: English (Native), Spanish (Fluent), French (Intermediate)
OTHER
Certifications: Hootsuite Social Marketing Certification, Google Analytics Individual Qualification
Projects: Created and implemented a successful social media campaign for a local non-profit, increasing their followers by 150% in six months
Leadership & Volunteering: Social Media Manager, CommonCause Fundraising Event, 2019
Awards: Mentioned in Forbes '30 Under 30' in Marketing and Advertising, 2020
Your Name
Digital Marketing & Social Media Specialist
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Resume Worded April 2020 - Present
Digital Marketing & Social Media Specialist
Conceived and executed an innovative Instagram-focused ad campaign, resulting in a 50% increase in brand engagement within 6 months.
Coordinated social media event planning, leading to a 35% increase in views and interactions during live sessions.
Analyzed marketing metrics to fine-tune ad content, achieving a 25% increase in profits from social media advertisements.
Led photo and video editing tasks with Adobe Photoshop, leading to engaging content that increased follower count by 10% quarterly.
Introduced usage of Hootsuite for advertising planning, saving team’s work hours by 20%.
Unilever Global February 2018 - March 2020
Content Editor & Social Media Strategist
Curated, edited, and published high engaging content which increased active user daily count by 45%.
Leveraged copywriting skills resulting in a 30% increase in conversion rates from social media channels.
Analyzed social media statistics to guide brand strategy, reducing non-performing content by 25%
Coached.com January 2016 - January 2018
Public Relations Associate
Assisted in the planning of PR campaigns and strategic online events, resulting in a 40% increase in event participation.
Collaborated with social media team for effective advert placements, leading to a 15% increase in web traffic from social media.
Developed quarterly newsletters, resulting in increased cooperation among internal departments by 20%.
EDUCATION
Resume Worded Institute March 2020
Certification in Search Engine Optimization (SEO)
Completed certification alongside the role at Resume Worded, balancing job responsibilities and study.
Resume Worded University December 2015
Bachelor of Arts - Digital Marketing
Minors in Communication Studies
Awards: Resume Worded Scholar (given to top 10% students)
SKILLS
Digital marketing tools: Google AdWords, Google Analytics, Hootsuite, Moz, SEMRush, Canva
Social Media Platforms: Facebook, Instagram, LinkedIn, Twitter, Snapchat, Pinterest
Content Management Systems: WordPress, Joomla, Drupal, Medium, Tumblr, HubSpot CMS
Other skills: SEO, SEM, Email Marketing, Content Strategy, Inbound Marketing, Brand Development
OTHER
Certifications: HubSpot Content Marketing Certification (2021), Google Analytics Individual Qualification (2019)
Courses: Advanced Social Media Strategy certification from Resume Worded Institute
Volunteering: Managed social media campaigns for a local animal shelter, increasing their followers by 50% in 6 months
Projects: Led a personal project to study the impact of Instagram Reels on business account engagement; saw a 30% increase in interactions over 5 months
Your Name
Social Media and Digital Marketing Executive
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Resume Worded July 2019 - Present
Social Media and Digital Marketing Executive
Devised and led a social media strategy that increased overall brand visibility by 40%, using platforms such as Facebook, Twitter, and Instagram.
Managerial oversight across team of 7 social media coordinators, resulting in increased team output by 25%
Used Hootsuite and other content management tools to improve efficiency of posts, saving approximately 10 hours on a weekly basis.
Spearheaded a company-wide digital marketing overhaul that increased online sales by 30% over the course of one year.
Conceptualized and executed an influencer marketing campaign that amplified brand's reach by 55%.
Procter & Gamble March 2017 - June 2019
Digital Marketer
Worked with copywriting team to create engaging content that increased website traffic by 20%.
Created email marketing campaigns that achieved an open rate 15% higher than the industry average.
Incorporated SEO best practices in web content, advancing the website’s Google rankings by 3 spots.
Coached.com August 2015 - February 2017
Marketing Assistant
Assisted in the implementation of creative marketing strategies that led to a 10% increase in online sales.
Collaborated in the organization of promotional events, contributing to a 30% increase in local brand awareness
Contributed to maintaining and updating the company website, enhancing user experience and boosting web traffic by 15%.
EDUCATION
Resume Worded University June 2015
Master of Business Administration - Marketing
Specialized in Digital Marketing Strategies
Resume Worded Institute June 2013
Bachelor of Science - Marketing
Minors in Information Systems & Advertising
Dean's list for academic excellence in 2012
SKILLS
Digital Marketing: Search Engine Optimization (SEO), Pay-Per-Click (PPC) Advertising, Content Marketing, Video Marketing, Mobile Marketing
Social Media Tools: Hootsuite, Buffer, Sprout Social, HubSpot, Zoho Social, SEMrush
Analysis & Management: Data analysis (Google Analytics, Facebook Insights), HTML, CSS, Project Management (Trello, Asana)
Architectures: Salesforce, Mailchimp, Moz, Adobe Photoshop, Canva, WordPress
OTHER
Certifications: Google Digital Marketing Certification (2018), Facebook Blueprint Certification (2020)
Leadership & Volunteering: Marketing Head - 'Feed the Need' charity organization (2017 - Present), Digital Marketing Mentor- Jumpstart Online Workshop (2018 - Present)
Projects: Managed successful influencer marketing campaign that increased brand awareness by 70%, Led a content marketing strategy leading to a 30% increase in organic website traffic
Courses: Advanced Social Media Marketing Course - Coursera (2021), SEO Fundamentals Course - Moz (2020)
Your Name
Social Media Director
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com September 2019 - Present
Senior Social Media Manager
Streamlined content strategy, increasing organic reach by 35% within first 9 months while coordinating with cross-functional teams.
Implemented advanced analytics reporting that drove 30% improvement in audience engagement across Twitter, Instagram, and Facebook platforms.
Successfully launched 3 major consumer-facing social media campaigns, leading to a 28% boost in website traffic.
Directed a team of 5, using digital marketing strategies to implement rigorous daily updates, leading to 20% rise in new followers monthly.
Negotiated high-profile collaboration deals with influencers on Instagram, resulting in a 33% increase in brand visibility.
Resume Worded June 2017 - August 2019
Social Media Manager
Drove 26% increase in blog engagement by crafting engaging content strategy and conducting regular editing.
Spearheaded a consistent brand voice across all social media communications, growing followers by 30% over 12 months.
Increased online conversation rate by 25% within 6 months by leveraging industry trends and user-generated content.
Google January 2015 - May 2017
Social Media Specialist
Amplified digital media presence by 18% within a year by implementing targeted social campaigns.
Initiated a social media marketing strategy that improved the company's reach by 22%.
EDUCATION
Resume Worded Institute June 2014
Master of Business Administration - Marketing
Specialization in Digital Marketing, Social Media Marketing
Resume Worded University May 2012
Bachelor of Arts - Communication Studies
Minors in English and Marketing
Dean's List 2011 (Top 10%)
SKILLS
Social Media Platforms: Facebook, Twitter, LinkedIn, Instagram, Pinterest, Youtube, Snapchat
Marketing Automation Tools: HubSpot, MailChimp, HootSuite, Buffer, Canva, Google Analytics, Sprout Social
Other Skills: Social Media Strategy, Content Creation, Market Analysis, SEO optimization, Paid Social Media Ads
Languages: English (Native), Spanish (Conversational), French (Basic)
OTHER
Certifications: Facebook Blueprint Certified, Google Analytics IQ Certified, HootSuite Social Marketing Certification
Projects: Developed and implemented the social media strategy of 'ProductName' that increased user engagement by 50% in 6 months
Volunteering: Social Media Lead at 'non-profit organization', increased online donation by 30% in a year
Awards: Google Performance Honors, Coached.com Employee of the Year (2020)
Your Name
Senior Social Media Manager
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Resume Worded April 2018 - Present
Social Media Manager
Integrated new social media advertising techniques and increased Facebook ad conversion by 40%.
Vitalized the company's Instagram presence, resulting in a 38% rise in followers in twelve months through strategic collaborations and consistent content strategy.
Initiated event planning for monthly live-streams on different platforms, drawing in on average 10,000 unique users per stream.
Formulated a targeted content calendar, resulting in a more than 20% rise in audience engagement throughout all social media channels.
Defined metrics and reported performance of all social media campaigns, leading to a 35% increase in conversion rate.
Coached.com January 2016 - March 2018
Social Media Editor
Crafted and curated content across all social platforms, driving a 30% increase in blog subscriptions.
Employed data analytics to optimize social media content, resulting in a 33% improvement in click-through rates.
Delivered strategic direction for digital marketing campaigns, leading to a 28% increase in website traffic.
Facebook June 2012 - December 2015
Digital Media Specialist
Developed advertising campaigns targeting diverse demographics, achieving 30% more engagement.
Employed social media tools to monitor trends and competitor activities, increasing market awareness by 25%.
EDUCATION
Resume Worded University December 2018
Master of Business Administration - Marketing Specialization
Focused on Advanced Digital Marketing Strategies
Resume Worded Institute May 2012
Bachelor of Arts - Communications
Minor in Graphic Design
Award: Summa Cum Laude
SKILLS
Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn, Pinterest, Snapchat, Tumblr, YouTube
Content Management Systems: WordPress, Drupal, Joomla, Wix, Squarespace, HubSpot
Analytics & SEO Tools: Google Analytics, Google Ads, Google Trends, SEOmoz, Semrush, Screaming Frog
Graphic Design & Video Editing: Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Canva, InVision, Sketch
OTHER
Certifications: Hubspot's Social Media Certification (2019), Google's Analytics Academy Certification (2018)
Leadership & Volunteering: Social Media Week (Volunteer Chair, 2017-2019), Toys for Tots (Marketing Committee, 2015-2020)
Projects: Launched a personal blog that grew into a 50 thousand-strong built followership within 2 years
Awards: Resume Worded 'Manager of the Year' (2020), Coached's 'Social Media Impact Award' (2017)
Your Name
Digital Marketing Manager
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com July 2016 - Present
Digital Marketing Strategist
Led the team in designing and implementing effective SEO strategies leading to a 40% increase in organic traffic.
Utilized extensive digital marketing knowledge in creating advertising campaigns, resulting in a 35% boost in sales conversions.
Pioneered a comprehensive content creation and promotion strategy, increasing blog engagement by 30%.
Initiated a robust marketing strategy blending social media, SEM, and email campaigns, leading to a 45% improvement in overall brand awareness.
Managed the photography content process, which contributed to a 25% increase in Instagram following.
Resume Worded January 2014 - June 2016
PPC Specialist
Spearheaded a comprehensive pay-per-click advertising strategy, resulting in a 28% increase in conversions.
Segmented audience for target marketing, achieving a 22% increase in sales.
Optimized landing pages for SEO, leading to a 30% increase in page views.
Twitter May 2012 - December 2013
Marketing Analyst
Provided insights from data analysis to enhance social media marketing strategies, increasing follower engagement by 20%.
EDUCATION
Resume Worded Institute June 2015
Master's in Business Administration - Digital Marketing
Specialization in Data Analysis, Google Analytics and SEMrush
Resume Worded University May 2012
Bachelor of Science - Marketing
Minors in Business Analytics
Award: Dean's List Top 5% (2010-2012)
SKILLS
Digital Marketing Tools: Google Analytics, SEMrush, Moz, Yoast SEO, MailChimp, Hootsuite
Advertising Platforms: Google Ads, Bing Ads, Facebook Ads, LinkedIn Ads, Twitter Ads Manager
Programming & Web Development: HTML, CSS, JavaScript, WordPress, Shopify
Content Management: Content Writing, Blogging, SEO Keyword Research, Trend Analysis
OTHER
Certifications: Google Ads Certified, Bing Ads Accredited Professional, Certified SEMrush Analyst
Projects: Designed and executed PPC campaign for e-commerce launch that increased sales by 30%
Volunteering: Digital Marketing Consultant for local non-profit organization
Awards: Coached.com Marketer of the Quarter, Q2 2021

How do I add skills to a Social Media Manager resume?

1
Review the job posting closely.

Go through the Social Media Manager posting you're applying to, and identify hard skills the company is looking for. For example, skills like Social Media Communications, Instagram and Adobe Photoshop are possible skills. These are skills you should try to include on your resume.

2
Add industry skills like Marketing and Social Media.

Add other common skills from your industry - such as Social Media Marketing, Facebook and Digital Marketing - into your resume if they're relevant.

3
Add skills into your work experience.

Incorporate skills - like Blogging, Writing and Microsoft Access - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

4
Highlight leadership and management skills.

Hiring managers often want to see evidence of leadership and management on a Social Media Manager resume, so try to include any examples of where you led a project or managed other people.

5
Showcase your design and creative skills.

A popular skill set for a Social Media Manager is creativity and design, so try to include evidence of them on your resume.

6
Use the exact job title.

Try to add the exact job title, Social Media Manager, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Social Media Manager Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Social Media Manager job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Social Media Manager Skills and Keywords to Include On Your Resume

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Social Media Manager Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Social Media Manager


Resume Example
Senior Social Media Manager


Resume Example
Social Media Marketing Manager


Resume Example
Entry Level Social Media Manager


Resume Example
Social Media Strategist


Resume Example
Social Media Marketing Manager


Browse Skills from Similar Jobs

Frequently Asked Questions

What hard skills should you include on a Social Media Manager resume?

The most common skills and keywords we found on Social Media Manager resumes and job postings were Social Media, Social Media Marketing, Facebook, Marketing, Digital Marketing, Instagram, Social Media Communications and Adobe Photoshop.

Skills like Blogging, Digital Media, Community Management, Microsoft Access and Writing also appeared on related job postings.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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