Social Media Manager Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Social Media Manager job postings. In other words, these are the most sought after skills by recruiters and hiring managers. So try to include them on your resume where possible.

Remember that every job is different. Instead of including all these keywords on your resume, identify the keywords most relevant to the job you're applying to and include those. Use the free Targeted Resume tool to help with this.

  • Social Media
  • Social Media Marketing
  • Facebook
  • Marketing
  • Digital Marketing
  • Instagram
  • Social Media Communications
  • Adobe Photoshop
  • WordPress
  • Social Media Advertising
  • Public Relations
  • Online Marketing
  • Marketing Strategy
  • Microsoft Access
  • Digital Media
  • Advertising
  • Event Planning
  • Content Strategy
  • Writing
  • Community Management
  • Twitter
  • Digital Strategy
  • Blogging
  • Search Engine Optimization (SEO)
  • Google Analytics
  • Online Advertising
  • Social Media Measurement
  • Copywriting
  • Social Media Optimization (SMO)
  • Photography
  • Facebook Marketing
  • Hootsuite
  • Content Marketing
  • Creative Writing
  • Adobe Illustrator
  • Influencer Marketing
  • Content Management
  • Web Content Writing
  • Google Ads
  • Graphic Design
  • Editing
  • Journalism
  • Adobe Premiere Pro
  • Virtual Assistance
  • Data Entry
  • Canva
  • Email Marketing
  • Email Management
  •   Show full list

  Where on my resume do I add these buzzwords?

Add keywords directly into your resume's work experiences, education or projects. Alternatively, you can also include a Skills section where you can list your technical skills in order of your proficiency.

Only include these technical skills or keywords into your resume if you actually have experience with them.

Compare Your Resume To These Social Media Manager Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

How do I add skills to a Social Media Manager resume?

1
Review the job posting closely.

Go through the Social Media Manager posting you're applying to, and identify hard skills the company is looking for. For example, skills like Social Media Communications, Instagram and Adobe Photoshop are possible skills. These are skills you should try to include on your resume.

2
Add industry skills like Marketing and Social Media.

Add other common skills from your industry - such as Social Media Marketing, Facebook and Digital Marketing - into your resume if they're relevant.

3
Add skills into your work experience.

Incorporate skills - like Content Strategy, Adobe Illustrator and Marketing Strategy - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

4
Highlight leadership and management skills.

Hiring managers often want to see evidence of leadership and management on a Social Media Manager resume, so try to include any examples of where you led a project or managed other people.

5
Showcase your design and creative skills.

A popular skill set for a Social Media Manager is creativity and design, so try to include evidence of them on your resume.

6
Use the exact job title.

Try to add the exact job title, Social Media Manager, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Social Media Manager Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Social Media Manager job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Social Media Manager Skills and Keywords to Include On Your Resume

Social Media Manager Soft Skills

Here are common soft skills that appear on Social Media Manager job postings. Unlike hard skills, which refer to tools, software or techniques, soft skills focus on character traits and interpersonal skills. Instead of listing these phrases on your resume, try to show them through your bullet points like in the examples below.

  • Public Speaking
  • Public Speaking

Tip: Do not list these words or phrases on your resume, and instead focus on the hard skills we described above.

Get your Resume Instantly Checked, For Free

Upload your resume and we'll spot the issues in it before an actual Social Media Manager recruiter sees it. For free.

Social Media Manager Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Social Media Manager


Resume Example
Senior Social Media Manager


Resume Example
Social Media Marketing Manager


Resume Example
Entry Level Social Media Manager


Resume Example
Social Media Strategist


Resume Example
Social Media Marketing Manager


Browse Skills from Similar Jobs

Frequently Asked Questions

What hard skills should you include on a Social Media Manager resume?

The most common skills and keywords we found on Social Media Manager resumes and job postings were Social Media, Social Media Marketing, Facebook, Marketing, Digital Marketing, Instagram, Social Media Communications and Adobe Photoshop.

Skills like Content Strategy, WordPress, Digital Media, Marketing Strategy and Adobe Illustrator also appeared on related job postings.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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