A social media strategist is a social media expert who focuses more on big picture strategy than the day-to-day management of social media accounts. This template includes a clear elevator pitch and lays out relevant work experience, education, and skills/certifications that are tailored specifically for such a strategic role.
With a quick skim of the elevator pitch at the top of this resume, the recruiter for this position can obtain a high-level picture of the applicant. They know that the applicant has worked in social media strategy for over 10 years, and has expertise in developing and executing campaigns to increase sales volume and market share.
Because of the specific expertise that social media strategy often requires, it’s important to showcase your experience in these areas. This applicant highlights their technical ability with specific platforms such Facebook Ads Manager, Social Report, and Wordpress.
Here are examples of popular skills from Social Media Strategist job descriptions that you can include on your resume.
This word cloud highlights the important keywords that appear on Social Media Strategist job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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Social Media Strategist Resume Sample
As a Social Media Strategist, you're the modern-day puppet master of a brand's online persona. You craft engaging posts and campaigns across platforms, analyze trends, and use consumer behaviour to guide your strategies. The truth is, your resume isn't just a piece of paper; it's an exhibit of your brand-building prowess. Companies have increased their social media budget due to the pandemic, and they're keen on hiring strategists who can weave engaging narratives. They're looking for applicants who understand the online environment well enough to adapt to trends and avoid pitfalls. With tons of data available, the role requires someone who can read numbers, make data-backed decisions, and initiate data-driven campaigns.
Tips to help you write your Social Media Strategist resume in 2023
Highlight your analytical skills
You're dealing with a vast sea of data in this role. Mention your experience with analytic tools like Google Analytics and your ability to use data to drive strategy. Discuss a past campaign where data analysis led to success.
Detailed knowledge of multiple platforms
You're not just a Facebook or Instagram specialist. Showcase your expertise across several platforms - TikTok, Twitter, LinkedIn - the more, the better. Remember, though, depth is integral. Detail a specific improvement in engagement or growth because of your work.