Alternative Introductions
If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.
1
When I first downloaded the Spotify app on my phone, I was instantly amazed by how it transformed my daily commute into a personalized concert experience. As someone who is passionate about connecting people through technology, I was excited to see an opening for a Social Media Strategist at Spotify and eager to contribute to a company that has revolutionized the way we discover and enjoy music.
2
During a recent road trip, I used Waze to navigate traffic, roadblocks, and even a sudden snowstorm. It's experiences like these that affirm my decision to pursue a career in social media. When I came across the opportunity to become a Social Media Strategist at Waze, I couldn't think of a better fit for my passion for technology, creativity, and connecting communities.
3
As someone who is constantly seeking new recipes and cooking inspiration, I've become a loyal user of Allrecipes' platform over the years. When I saw the available Social Media Strategist position, I knew that my experience in crafting engaging social media content, combined with my passion for cooking, would be a recipe for success at Allrecipes.
4
Witnessing the rise of Airbnb over the past decade has been nothing short of awe-inspiring. The company's mission of fostering belonging and connecting people across cultures has always resonated with me. As a dedicated traveler and experienced Social Media Strategist, I'm excited about the opportunity to contribute to Airbnb's ongoing journey of revolutionizing the travel industry.
5
I still remember the day I signed up for my LinkedIn account and how it has since become an invaluable tool in my professional life. As a Social Media Strategist with a passion for helping people grow their careers, the opportunity to join LinkedIn and be part of a company that's committed to empowering professionals worldwide is both inspiring and exciting.
Social Media Strategist Cover Letter Example
As a long-time admirer of Google's innovative approach to technology and communication, I was thrilled to find an opening for a Social Media Strategist. I fondly remember when I first discovered Google Earth and spent hours exploring the world from my living room. I'm excited for the opportunity to contribute to a company that has made such a significant impact on the way people interact with technology and each other.
In my previous role as a Social Media Manager at Resume Worded, I increased our engagement rate by 35% and grew our follower base by 20% within the first six months. I accomplished this by implementing a targeted content strategy and engaging with key industry influencers. I also led the launch of a successful user-generated content campaign that generated over 5,000 submissions and showcased the creativity of our community. I believe these accomplishments demonstrate my ability to create and execute social media strategies that align with Google's goals and values.
What excites me most about this role is the chance to work on initiatives that empower people to connect and share their stories. Google's diverse suite of products offers endless opportunities for creativity and impact, and I'm eager to apply my skills and passion for social media to drive meaningful engagement and growth.
Thank you for considering my application. I look forward to the possibility of working with the talented team at Google and contributing to the company's continued success in the social media space.
Sincerely,
[Your Name]
Why This Cover Letter Works in 2023
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Increase Engagement and Follower Growth
Providing specific metrics like the increase in engagement rate and follower growth demonstrates the applicant's ability to make a measurable impact in their previous role.
Aligning Skills with Company Goals
By linking their accomplishments to Google's goals and values, the applicant shows they understand the importance of aligning their work with the company's mission.
Expressing Genuine Excitement
Sharing personal excitement about the role and the impact of Google's products shows the applicant is passionate about the opportunity and not just applying to any company.
Concise and Gracious Closing
A simple, short closing that thanks the reader for their time and consideration keeps the cover letter focused and leaves a positive impression.