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As the name suggests, social media content creators create content meant for release on social media platforms. Many social media content creators are also ‘influencers’ and will be paid to attract the attention of their sizeable followers to a specific brand or product. Other social media content creators will work within a company or as freelancers, creating content for the company’s social media channels.
Being a social media content creator requires you to have an acute understanding of each social media channel, the algorithms behind it, and what kind of content attracts engagement. Show your understanding of social media on your resume by showing the success of your previous campaigns, or by listing any certifications you have taken that are social media related.
Here are examples of popular skills from Social Media Content Creator job descriptions that you can include on your resume.
This word cloud highlights the important keywords that appear on Social Media Content Creator job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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Social Media Content Creator Resume Sample
As a Social Media Content Creator, you're the beating heart of a brand's online presence. It's all about understanding the brand's voice and showcasing it creatively and consistently across different platforms. On one hand, you have to stay on top of ever-evolving algorithms, new features, and the latest trends like short video content and interactive stories. On the other, you can't lose sight of the brand's identity and audience. When crafting your resume, remember that you're telling a story - your story. It's not a dry list of skills, but a vivid illustration of how you've used those skills to engage audiences and boost brands.
Tips to help you write your Social Media Content Creator resume in 2023
Highlight your platform-specific expertise
Don't just say you're experienced in social media - that's too broad and vague. Specify the platforms you've used, whether it's Instagram, TikTok, LinkedIn, or others. For each one, give examples of how you've created unique content, grown follower counts, or improved engagement rates.
Showcase your creative abilities
A Social Media Content Creator needs to be a master of creativity. Demonstrate this on your resume by citing campaigns you've designed, posts you've crafted, or graphics you've created. If you've ever redefined a brand's social media strategy or pioneered a new content format, make sure you shout about it.