Marketing Account Manager Cover Letters

Approved by real hiring managers, these Marketing Account Manager cover letters have been proven to get people hired in 2023. A hiring manager explains why.

Hiring Manager for Marketing Account Manager Roles
Compiled and approved by: Jason Lewis
Senior Hiring Manager - Marketing Account Manager Roles
9+ Years of Experience

Marketing Account Manager Cover Letter Example

Dear [Hiring Manager],

As a long-time admirer of Google's innovative marketing campaigns, I was thrilled to see an opening for a Marketing Account Manager. I've always been fascinated with how Google has managed to create an impressive brand presence while maintaining a user-friendly approach. In fact, I was inspired to pursue a career in marketing after seeing the impact of Google's "Year in Search" campaign, which not only showcased the power of search but also humanized technology.

With a proven track record in driving successful marketing initiatives, I believe my skills and passion make me a strong fit for this role. At Resume Worded, I led a team of five marketers in implementing a new content strategy that resulted in a 25% increase in organic traffic and a 15% boost in conversion rates within six months. Moreover, my experience in coordinating with cross-functional teams and external partners has allowed me to develop strong communication and project management abilities that I'm eager to apply at Google.

What excites me most about this Marketing Account Manager role is the opportunity to contribute to Google's mission of making the world's information universally accessible and useful. I am highly motivated by the prospect of working on impactful campaigns that continue to shape the way people interact with technology and information.

Thank you for considering my application. I am confident that my experience and passion for marketing make me a valuable addition to the team, and I look forward to the opportunity to contribute to Google's ongoing success.

Sincerely,

[Your Name]

Why This Cover Letter Works in 2023

Strong fit for the role

This sentence highlights the applicant's skills and passion, effectively demonstrating their suitability for the position. It's important to emphasize how your background aligns with the role you're applying for.

Highlighting relevant experience

By mentioning specific accomplishments and experiences, the applicant showcases their capacity to excel in the role. Be sure to provide concrete examples that demonstrate your skills and expertise.

Enthusiasm for the company mission

Expressing excitement about the company's mission shows genuine interest in the role and company. It's crucial to research the company and understand what sets them apart in order to convey your enthusiasm.

Concise and appreciative closing

This sentence wraps up the cover letter with a polite and concise message, expressing gratitude for the consideration. A strong closing leaves a positive impression on the reader.

Marketing Account Manager Cover Letter Example

Dear Hiring Manager,

I noticed that Google, a company that continues to pioneer innovative marketing strategies, is seeking a Marketing Account Manager. I admire Google's commitment to creating a global platform that connects people and ideas in a meaningful way. As a tech-enthusiast who frequently uses Google's suite of products, I'm ecstatic about the possibility of contributing to a company that I already feel a connection with.

In my role as a Marketing Specialist at Resume Worded, I was responsible for managing over 50 client accounts and consistently exceeded quarterly sales targets by an average of 15%. This was largely due to my ability to build strong relationships with clients and my knack for identifying unique marketing opportunities. Additionally, I developed and implemented a marketing campaign that increased website traffic by 30% in six months.

I'm particularly excited about this role as it offers the opportunity to not only work with a diverse range of clients but also to contribute to Google's innovative marketing initiatives. I am confident that my experience in managing client accounts and driving successful marketing campaigns will be a valuable asset to your team.

Thank you for considering my application. I would be thrilled to further discuss how I can contribute to Google's continued success in the marketing sector.

---

Why This Cover Letter Works in 2023

Showcasing Achievement with Solid Metrics

When you spell out how much you've exceeded sales targets, it's like a solid proof of your ability. Here, you're not just stating you're good at your job, you're backing it up with hard facts. That's a surefire way to grab my attention.

Highlighting Impact Through Numbers

Numbers speak louder than words. When you mention that a marketing campaign you developed increased website traffic by 30%, it gives me a clear picture of the impact you made. This shows you're someone who drives results and it makes your achievement far more compelling and credible.

Senior Marketing Account Manager Cover Letter Example

Dear Hiring Manager,

I came across the job posting for a Senior Marketing Account Manager at Amazon. As a frequent user of Amazon's services, I have always admired the company's customer-centric approach and innovative marketing strategies. I see Amazon as a company that truly understands the power of marketing in shaping consumer behavior and driving business growth.

In my current role at Resume Worded, I manage a team of five marketing professionals and oversee more than 100 client accounts. Under my leadership, our team consistently exceeded quarterly sales targets by 20% and increased customer retention rates by 30%. I also spearheaded a digital marketing campaign that boosted website traffic by 40% within a year. These achievements were not only a result of my expertise in marketing but also my ability to lead and inspire a team.

The Senior Marketing Account Manager role at Amazon appeals to me because it offers the opportunity to lead and shape the marketing strategies of one of the world's leading e-commerce companies. I am confident that my leadership skills, coupled with my experience in managing complex marketing campaigns, will enable me to contribute significantly to your team.

Thank you for considering my application. I look forward to discussing how I can help drive Amazon's continued growth in the e-commerce sector.

Why This Cover Letter Works in 2023

Displaying Leadership and Results

Here, you're showing us two crucial things: you can lead a team and drive them to exceed targets. That's no easy feat and saying it upfront gives us an idea of your leadership style and results-orientation. It's exactly what we're looking for in a Senior Marketing Account Manager.

Highlighting Customer Focus

By mentioning an increase in customer retention rates, you're not only showing you can drive results but also that you understand the importance of keeping customers happy. This is a crucial skill in marketing and it's great to see you highlighting it.

Demonstrating Digital Marketing Proficiency

Driving a digital marketing campaign that boosts traffic is a clear testament to your proficiency in the digital space. It's these kinds of achievements, backed by numbers, that make you stand out as an applicant. It shows you're able to handle the challenges of the digital marketing landscape.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

1
Although I've long admired the creative marketing strategies at Spotify, it was when I witnessed the impact of the "Wrapped" campaign that I knew I wanted to be a part of your team. The yearly tradition not only generates excitement among users but showcases how good marketing can transform data into compelling stories.
This intro effectively connects the applicant's personal experience to the company's marketing efforts and emphasizes the unique aspects of Spotify's campaigns that have resonated with them.

2
My passion for sustainable business practices and eco-friendly initiatives was cemented when I purchased my first Patagonia jacket, and I've been a loyal customer ever since. The opportunity to join the team as a Marketing Account Manager aligns perfectly with my desire to work for a company that not only talks the talk, but walks the walk in terms of environmental stewardship.
By highlighting their personal connection to the company's values and products, the candidate demonstrates a genuine affinity for Patagonia, making it clear that they're applying for more than just a job.

3
My curiosity for exploring new cultural experiences through food led me to discover the innovative meal subscription service provided by Blue Apron. The satisfaction of preparing delicious meals from scratch using sustainable, locally-sourced ingredients has made me a devoted fan. As a Marketing Account Manager, I'd be thrilled to contribute to a company that is revolutionizing the way we approach home cooking.
The applicant shares a personal anecdote that shows they are familiar with the company's offerings and understand the value it brings to customers, making it clear they are passionate about the mission.

4
As I sipped my morning coffee and scrolled through the latest headlines on my Apple News app, I noticed the Marketing Account Manager position at Apple. I've always been intrigued by the sleek design and user-oriented nature of Apple's products, making it easy to envision myself thriving within the innovative environment fostered by the Apple team.
By mentioning a daily interaction with the company's products, the candidate displays an appreciation for Apple's design and functionality, setting the stage for why they believe they would be a good fit within the company culture.

5
When Tesla launched the Model S in 2012, I was captivated by the sleek design and the company's bold vision of a sustainable transportation future. As an advocate for clean energy and environmental responsibility, the chance to join Tesla as a Marketing Account Manager is an opportunity to marry my personal values with my career aspirations.
This introduction demonstrates the applicant's alignment with the company's mission and values while highlighting their interest in the product, showing that they have done their research and are committed to the company's success.