Account Manager Cover Letters

Approved by real hiring managers, these Account Manager cover letters have been proven to get people hired in 2023. A hiring manager explains why.

Hiring Manager for Account Manager Roles
Compiled and approved by: Lucy Stratham
Senior Hiring Manager - Account Manager Roles
9+ Years of Experience
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Account Manager Cover Letter Example

Dear Hiring Manager,

I am thrilled to apply for the Account Manager position at ABC Company, a leader in the software industry. One aspect I admire about ABC is its dedication to customer satisfaction and long-term partnerships. Having followed your success for years, I am particularly impressed by your recent expansion into the European market and the release of your innovative software solution, XYZ.

With my 5+ years of experience in account management, I have consistently exceeded sales targets and built strong relationships with clients across various industries. While working at Resume Worded, I spearheaded an initiative to increase customer retention by 30% within one year, through personalized outreach and proactive problem-solving. Additionally, I introduced a tailored upselling strategy that resulted in a 25% increase in annual recurring revenue. My ability to connect with clients and understand their unique business challenges enables me to provide tailored solutions that drive success for both the client and the company.

I am excited about the prospect of joining ABC Company and utilizing my expertise to help grow and retain your diverse client portfolio. I believe my experience, combined with my passion for fostering long-term client partnerships, make me an ideal candidate for this role.

Thank you for considering my application. I look forward to the opportunity to discuss my qualifications further and explore how I can contribute to the continued success of ABC Company.


[Your Name]

Why This Cover Letter Works in 2023

Company Research and Personal Connection

Showing that you've researched the company and mentioning a specific recent accomplishment demonstrates your genuine interest in working for them. Always try to find something unique about the company to mention in your cover letter.

Highlight Relevant Experience

Emphasize your relevant experience, such as years in the industry or a similar role, to show that you have the background needed for the position. Be sure to use specific numbers and accomplishments to back up your claims.

Linking Skills to Company Needs

Explain how your skills and experience directly relate to the company's needs. This not only shows that you understand the role, but also that you can provide value to the company.

Show Excitement for the Role

Expressing excitement for the role and company shows that you are passionate about the opportunity and that it's not just another job application. This will help you stand out from other candidates.

Account Manager Cover Letter Example

Dear Hiring Manager,

I’ve been following the growth of Salesforce for years and it's always been a company I've admired. Not because of its size or reputation, but because it has a culture of innovation that I’ve always been drawn to. I'm excited to apply for the Account Manager position and bring my experience and energy to your team.

I believe my track record at Resume Worded aligns well with what you're looking for. There, I managed a portfolio of high-value clients, increased client retention by 20% and expanded business with existing clients by 30%. My ability to build lasting relationships has been key to my success, and it’s a skill I'm eager to bring to Salesforce.

I'm particularly excited about this role because it’s an opportunity to be part of a company that is continually reinventing itself. I enjoy the challenge of navigating change and driving results, and I'm confident that I could do this at Salesforce.

Thank you for considering my application. I look forward to the possibility of contributing to Salesforce and growing with your team.

[Your Name]


Why This Cover Letter Works in 2023

Identify with the company's culture

When you express admiration for the company's culture like you've done for Salesforce, it shows me that you've done your homework and that you're not just interested in the role, but in the organization as a whole. This aligns with the idea that the best employees are those who fit well within the company's culture.

Senior Account Manager Cover Letter Example

Dear Hiring Manager,

I've always admired Adobe for its innovative spirit and commitment to creativity. When I saw the Senior Account Manager role, I knew it was a perfect match for my skills and experiences.

At RW Tech Company, I led the account management team, overseeing a portfolio of 50+ clients and consistently achieving a 95% retention rate. I was also responsible for training new account managers, and under my mentorship, three of them went on to win 'Employee of the Quarter'. I believe my leadership skills and knack for fostering relationships will serve me well at Adobe.

What excites me about this role at Adobe is the opportunity to work with a diverse range of clients who are using Adobe's suite of products to create something extraordinary. I am eager to bring my skills to a company that values innovation and creativity as much as I do.

Thank you for considering my application. I am thrilled about the possibility of bringing my experience and passion for account management to Adobe.

[Your Name]

Why This Cover Letter Works in 2023

Showcase your achievements

When you mentioned your track record at Resume Worded, you didn't just list your responsibilities - you backed it up with tangible results. By pointing out how you increased client retention and expanded business, you're giving me a clear picture of what you could potentially achieve at Salesforce. Always remember, recruiters love numbers!

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

As someone who values long-lasting relationships and customer satisfaction, I was drawn to the Account Manager position at Salesforce, a company that shares my commitment to these principles. I am eager to contribute my experience in account management to a company that puts customers at the heart of its vision and is dedicated to driving innovation in the CRM industry.
This intro is effective because it highlights the applicant's alignment with the company's values and shows their genuine interest in being part of a customer-centric organization.

The moment I read about the Account Manager role at HubSpot, I felt a strong sense of connection to the company's mission of helping businesses grow better. As a regular listener of your Skill Up podcast and an advocate of the inbound methodology, I am thrilled to apply my account management expertise to a company that is not only transforming the marketing industry but is also dedicated to the success of its clients.
By mentioning a specific podcast and the inbound methodology, this applicant demonstrates a deeper understanding and personal interest in the company, setting them apart from other candidates.

As someone who has been passionate about sustainability and clean energy for years, I couldn't pass up the opportunity to apply for the Account Manager role at Tesla Energy. I am excited about the prospect of combining my account management skills with my passion for renewable energy and making a meaningful contribution to a company that is paving the way for a greener future.
This intro stands out because it showcases the applicant's passion for the company's industry, demonstrating that they are not only a capable account manager but also a motivated advocate for the company's mission.

Having witnessed first-hand the impact of efficient logistics and supply chain management on the success of a business, I was drawn to the Account Manager position at Flexport. I am eager to join a company that is revolutionizing the freight forwarding industry with technology and transparency, and I believe my account management experience will be instrumental in helping your clients optimize their supply chain operations.
In this intro, the applicant highlights the unique aspects of the company and ties their account management experience to the specific challenges faced by the clients in the industry.

I've always admired Apple's approach to creating innovative and user-friendly products, so when I came across the Account Manager role in your Enterprise Sales team, I knew I had found the perfect opportunity to leverage my account management skills at a company I genuinely believe in. I am eager to contribute to a team that empowers businesses to harness the potential of Apple technology to drive their success.
This intro captures the applicant's enthusiasm for the company and its products, while also emphasizing their desire to contribute their account management skills to a specific team within the organization.