If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.
As an enthusiastic Sales Engineer with years of experience under my belt, it's no coincidence that I discovered the open position at IBM while researching the latest trends in artificial intelligence and cloud computing. Having collaborated on a project that used IBM Watson during my graduate studies, I can confidently say that IBM's innovation in the tech world resonates with my personal pursuits.
In search of a company known for promoting diversity and showcasing global impact, I couldn't help but be drawn to the Sales Engineer position at Microsoft. As a member of a multinational team in my previous workplace, I've witnessed firsthand the power of diverse perspectives, and Microsoft's initiatives in this space truly align with my own values.
Aiming to contribute to the development of industry-leading software solutions and products, the Sales Engineer position at Adobe immediately caught my attention. My past work on a marketing team that heavily relied on Adobe Creative Cloud has given me a unique understanding of the company's impact on creativity, and I'm eager to be a part of it.
Engaged in a discussion about the growing influence of machine learning and data analytics, it was only natural that Google's Sales Engineer position piqued my interest. As a huge fan of Google's TensorFlow in my own machine learning projects, I can't help but be eager to contribute to the development of such ground-breaking technologies.
It's not every day that you come across a company that combines cutting-edge technology with environmental consciousness, so when I discovered the Sales Engineer position at Tesla, I knew it was right up my alley. As someone who has volunteered for environmental conservation efforts, Tesla's mission to accelerate the world's transition to sustainable energy resonates with me on a personal level.