Relationship Manager Cover Letters

Approved by real hiring managers, these Relationship Manager cover letters have been proven to get people hired in 2023. A hiring manager explains why.

Hiring Manager for Relationship Manager Roles
Compiled and approved by: Carlson Tyler-Smith
Senior Hiring Manager - Relationship Manager Roles
18+ Years of Experience

Relationship Manager Cover Letter Example

Dear Hiring Manager,

As a long-time admirer of Microsoft's innovative products and solutions, I was thrilled to find an opening for a Relationship Manager on your team. I have always been drawn to Microsoft's commitment to empowering individuals and businesses alike, and I believe my passion for building strong connections and fostering collaboration aligns perfectly with the company's values.

In my previous role as a Relationship Manager at Resume Worded, I successfully managed a portfolio of 50+ clients, with a combined annual contract value of over $5 million. I achieved a 95% client retention rate and increased client satisfaction by 15% within my first year. I believe these accomplishments demonstrate my ability to build and maintain long-lasting relationships, which is essential for Microsoft's continued growth.

Additionally, I expanded our client base by 20% through targeted outreach and networking events. I enjoyed engaging with potential clients and understanding their unique needs, then collaborating with my team to develop tailored solutions. My experience in identifying new opportunities and cultivating relationships will help me contribute to Microsoft's goals of expanding its market presence and customer base.

I am excited about the opportunity to work with a diverse range of clients and help them realize the full potential of Microsoft's offerings. I am confident that my relationship-building skills and passion for driving customer success would be a valuable asset to your team.

Thank you for considering my application. I look forward to the opportunity to discuss how my experience and skills can contribute to Microsoft's continued success.

Sincerely,

[Your Name]

Why This Cover Letter Works in 2023

Showcasing Relevant Experience


What I love about this cover letter is that it highlights a previous role as a Relationship Manager and provides specific numbers to showcase the applicant's success. You should always try to include relevant achievements and quantify them whenever possible.

Expanding Client Base


This sentence demonstrates the applicant's ability to actively seek out new clients and grow the business. By mentioning a specific percentage increase in the client base, it further emphasizes their impact and showcases their skills that will be valuable to the new role.

Relationship Manager Cover Letter Example

Dear Hiring Manager,

I'm writing this letter to express my interest in the Relationship Manager position at JPMorgan Chase. A few months back, I had a chance to attend a seminar by JPMorgan Chase on "The Future of Banking". The seminar struck a chord with me, particularly when it came to the importance of building and nurturing customer relationships in a digital age. The focus you put on your customers, not just as account holders but as individuals, aligns perfectly with my own professional ethos.

In my current role as a Relationship Manager at Resume Worded Financial Services, I've been responsible for managing over 150 high-net-worth client portfolios. In two years, I grew my portfolio by 20% and increased client retention by 15%. I believe my success lies in my ability to build relationships based on trust, transparency, and an understanding of individual client needs. I've also been instrumental in developing a client onboarding process that improved client engagement rates by 30% during the first three months.

I'm thrilled at the prospect of bringing my relationship management skills to a company that values customer-centricity as much as JPMorgan Chase. I'm particularly excited by the chance to work with a broader range of clients and the opportunity to contribute to your continued commitment to delivering exceptional customer service.

Thank you for considering my application. I look forward to the chance to discuss how my skills and experiences align with your needs.

Best regards,
[Your Name]

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Why This Cover Letter Works in 2023

Alignment of values

When you're able to connect the company's values with your own professional principles, it shows us that you not only understand the importance of our ethos but that you're also likely to fit in well with our culture. This kind of personal-professional alignment is something that companies value because it often indicates potential for long-term engagement.

Quantifying success

Specific numbers give a clear picture of what you've achieved and the impact your work has had. It's one thing to say you've managed client portfolios; it's another to specify that it's been over 150 high net-worth ones. This makes your accomplishments tangible and shows us you can handle the responsibilities of the role we're hiring for.

Senior Relationship Manager Cover Letter Example

Dear Hiring Manager,

I'm excited to apply for the Senior Relationship Manager position at Wells Fargo. A few years ago, I had the honor of working with a team from Wells Fargo on a joint venture. I was deeply impressed by your team's dedication to serving clients and the innovative strategies you employ to maintain customer loyalty.

As the Lead Relationship Manager at RW Bank, I have had the responsibility of managing and growing a portfolio of our largest clients, totaling over $500 million in assets. My team and I have increased the portfolio's net asset value by 25% over three years by implementing personalized investment strategies. Additionally, I was able to reduce customer attrition by 10% by leading a team initiative to improve our customer service response times.

I'm eager to leverage my experience and success in relationship management at a prestigious institution like Wells Fargo. I'm particularly excited about the prospect of leading a team and bringing fresh ideas to your client retention strategies.

Thank you for considering my application. I'm confident that I could bring valuable insights and leadership to your team and I'm very excited about the possibility of working with you.

Best regards,
[Your Name]

Why This Cover Letter Works in 2023

Personal experience with the company

Sharing a positive personal encounter with the company emphasizes your genuine interest in us. It shows you've had firsthand experience with our work culture and approach, and yet, you're still keen to join us. This makes us confident that you know what you're getting into and are enthusiastic about it.

Leading and growing

When you tell us that you’ve managed a substantial portfolio and led a team to increase its value, you're not just sharing your achievements, but you're also demonstrating your leadership skills. It also tells us that you already know how to strategize and implement plans to drive growth, which is a key aspect of a senior role.

Confidence and excitement

Ending your letter by expressing confidence in your ability to contribute to our team, coupled with your excitement at the prospect, leaves us with a positive impression of you. This enthusiasm is contagious and makes us just as excited to consider you for the role. Just remember, don't overdo it or it might come off as insincere.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

1
As someone who has personally benefited from utilizing Salesforce's powerful CRM tools in my previous role at Resume Worded, I couldn't be more excited to see an opening for a Relationship Manager at your esteemed company. Having witnessed firsthand the impact of Salesforce's solutions and commitment to customer-centricity, I am eager to contribute my relationship-building expertise and passion for driving customer success to further strengthen your team.
This intro effectively connects the applicant's personal experience with Salesforce's products to their interest in the company, showcasing that they understand the value of the tools they would be promoting.

2
My journey with Amazon began years ago as a small business owner, utilizing the Amazon Marketplace to expand my reach and grow my customer base. Today, I am thrilled to apply for the Relationship Manager position within the company that played a pivotal role in my entrepreneurial success. My firsthand experience as an Amazon user uniquely positions me to understand the needs of clients and partner with them to leverage the platform to achieve their goals.
By sharing a personal story of their own success with Amazon, this intro forges a strong connection to the company and demonstrates that the applicant has both empathy for clients and knowledge of the platform.

3
During my tenure as a Relationship Manager at Resume Worded, I often found myself recommending Google Workspace solutions to clients to help streamline their operations and communication. It is this enthusiasm for Google's products, coupled with my desire to help businesses thrive using technology, that drives me to apply for the Relationship Manager role at Google. I am excited to contribute my relationship management expertise to a company whose tools I genuinely believe in and have witnessed creating positive change for businesses.
This intro highlights the applicant's genuine belief in the company's products by sharing their history of recommending Google Workspace, establishing credibility and showcasing their passion for the company.

4
As a frequent traveler and devoted Airbnb user, I have experienced the transformative power of the platform in connecting people with unique lodging experiences worldwide. This understanding of Airbnb's mission, combined with my background as a Relationship Manager at Resume Worded, excites me about the prospect of joining your team and fostering partnerships that enable more hosts and guests to benefit from your services.
By emphasizing their experience as an actual Airbnb user, this intro makes the applicant's connection to the company personal and relatable, demonstrating they have a true understanding of the value of Airbnb's services.

5
While working at a local non-profit, I witnessed the incredible positive impact of Zoom's remote communication tools on our organization, particularly during the recent global pandemic. This experience has fueled my interest in joining the Zoom team as a Relationship Manager, utilizing my client relationship expertise to help organizations optimize their use of the platform and achieve their goals while embracing remote work.
This intro showcases how the applicant has been influenced by the company's products in their previous role, making it clear that they have a strong understanding of the value Zoom provides and the passion to promote it to others.