3 Digital Strategist Cover Letters

Approved by real hiring managers, these Digital Strategist cover letters have been proven to get people hired in 2024. A hiring manager explains why.

Hiring Manager for Digital Strategist Roles
Compiled and approved by: Grace Abrams
Senior Hiring Manager - Digital Strategist Roles
11+ Years of Experience

Digital Strategist Cover Letter Example

Dear Hiring Manager,

As a longtime admirer of Google's innovative approach to digital marketing and technology, I was thrilled to see an opening for a Digital Strategist on your team. I am a firm believer in the power of data-driven decision making, creative storytelling, and targeted marketing campaigns, which I believe aligns perfectly with Google's mission to "organize the world's information and make it universally accessible and useful."

In my previous role at Resume Worded, I successfully increased organic website traffic by 35% in six months. This was achieved through the implementation of a comprehensive SEO strategy, in-depth content analysis, and collaboration with the design team to create visually engaging and user-friendly web pages. I also led a cross-functional team to develop and execute a social media campaign that resulted in a 25% increase in engagement and a 15% rise in conversions.

As the Digital Strategist at Waffle, I spearheaded the revamp of their online presence, which led to a 50% increase in lead generation and a 20% boost in sales. By leveraging my expertise in data analytics, I identified key audience segments and optimized marketing efforts to create highly targeted, personalized campaigns that resonated with our customers.

What excites me most about this opportunity at Google is the chance to work on innovative projects that push the boundaries of digital marketing and make a tangible impact on businesses and users around the world. I am eager to bring my experience and passion for digital strategy to Google, where I can contribute to the company's continued success and growth.

Thank you for considering my application, and I look forward to the opportunity to discuss my qualifications further.

Sincerely,

[Your Name]

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Why This Cover Letter Works in 2024

Quantifiable Results and Skills

This cover letter does a great job of highlighting specific accomplishments and linking them to the skills that the company is looking for. When writing your cover letter, always try to include quantifiable results to showcase your expertise and demonstrate the impact you can bring to the company.

Showcasing Adaptability

By mentioning the successful revamp of a previous employer's online presence, the candidate demonstrates their ability to adapt to different industries and challenges. This is a valuable skill to highlight in a cover letter, as it shows potential employers that you can be a versatile and valuable asset to their team.

Digital Strategist Cover Letter Example

Dear Hiring Manager,

I am writing to express my interest in the Digital Strategist position at Google. The company's reputation for innovation and forward-thinking approach has always drawn me in. It was during a college project where we had to analyze successful digital campaigns, I came across Google's Moonshot projects. It sparked my interest in how a company can leverage digital strategies to make such ambitious goals a reality.

In my role at Resume Worded, I spearheaded a project that utilized SEO and content marketing to increase website traffic by 40% in six months. This was a significant achievement considering the competitive nature of our niche. I also managed a cross-functional team to develop a digital marketing strategy that resulted in a 25% increase in lead generation.

While at RW Tech Company, I led a team to develop a comprehensive social media strategy that boosted engagement by 30% and increased brand visibility. My success in these roles comes from my ability to combine data analysis with creative problem solving, to deliver innovative digital strategies.

I'm particularly excited about this role at Google because of the opportunity to work on projects that push the boundaries of what is possible. I am eager to bring my experience and passion for digital strategy to a company that values bold ideas and a data-driven approach.

Thank you for considering my application. I look forward to the possibility of contributing to Google's innovative digital strategy projects.

Best Regards,
[Your Name]
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Why This Cover Letter Works in 2024

Illustrate your achievements with concrete results

When you say, "I spearheaded a project that utilized SEO and content marketing to increase website traffic by 40% in six months," it's clear to me what you've achieved and how you've done it. Your specific focus on SEO and content marketing also tells me a bit about your skills. Further, you've shown me the results of your work in a clear and quantifiable way. That's really helpful.

Highlight your leadership skills

When you mention that you "led a team to develop a comprehensive social media strategy," it tells me about your leadership skills and ability to work collaboratively. You're not just a doer, but also a leader who can manage teams and drive projects forward. Plus, you didn't stop at just saying you led a team - you also told me the results of your team's efforts, which is fantastic.

Senior Digital Strategist Cover Letter Example

Dear Hiring Manager,

As a seasoned Digital Strategist, I am excited about the opportunity to apply for the Senior Digital Strategist position at Facebook. It's not very often you come across a company that has not only revolutionized the social media landscape but also continually sets the bar for digital innovation. This was made evident to me when I used Facebook's advertising platform for a campaign at Resume Worded and saw firsthand the power of precise targeting.

At Resume Worded, I led a digital transformation initiative that involved implementing new data analytics tools and processes. This resulted in a 35% increase in marketing ROI. I also played a pivotal role in the development and execution of a content marketing strategy that increased organic search traffic by 50% in one year.

During my tenure at RW Tech Company, I developed and executed a multi-channel digital strategy that resulted in a 20% increase in customer acquisition and a 15% increase in customer retention. These successes demonstrate my ability to develop and implement strategic digital initiatives that drive business growth.

What excites me about this role at Facebook is the potential to work on digital strategies that impact billions of users worldwide. I am eager to bring my strategic thinking, data-driven decision making, and passion for digital innovation to a company that has a significant influence on the digital landscape.

Thank you for considering my application. I am excited about the possibility of contributing to Facebook's continued digital innovation.

Best Regards,
[Your Name]
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Why This Cover Letter Works in 2024

Emphasize your ability to drive change

When you talk about leading a "digital transformation initiative," it tells me you're not afraid to tackle big, complex projects and drive change. You’ve also shown that you understand the fundamental role of technology in digital strategy, and that you can leverage it effectively to get results. That's just the kind of person we need.

Showcase your strategic skills

You have portrayed yourself as a strategic thinker who can deliver results. By saying that you "developed and executed a multi-channel digital strategy," you've shown that you can plan strategically and manage multiple marketing channels effectively. This is crucial in a digital strategist role, and it makes me believe that you can handle the complexities of this job.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

1
As a passionate user of social media platforms, I was thrilled to see an opening for a Digital Strategist at Facebook. I have always admired the company's commitment to connecting people and providing a space for authentic expression, and I believe my background in data-driven decision making and creative storytelling make me a strong fit for this role.
This intro is strong because it highlights the candidate's genuine admiration for the company's mission and shows how their experience aligns with the role's requirements.

2
Ever since I attended HubSpot's Inbound conference a few years ago, I have been captivated by the company's approach to inbound marketing and customer-centric growth. When I came across the Digital Strategist opening on your team, I knew it would be the perfect opportunity to apply my skills in data analytics and content strategy at a company that is redefining the marketing landscape.
This paragraph works well because it shows the candidate's familiarity with the company's values and demonstrates how their experience makes them a strong fit for the role.

3
While attending a Salesforce event, I was impressed by the company's dedication to creating innovative solutions for businesses of all sizes. With a proven track record in delivering successful digital marketing campaigns, I believe my expertise in data analysis and content creation would be a valuable asset to your Digital Strategist team.
This intro effectively highlights the candidate's understanding of the company's mission and demonstrates how their experience aligns with the specific needs of the role.

4
As someone who has experienced the transformative effects of Adobe's Creative Suite firsthand, I am excited about the opportunity to join your team as a Digital Strategist. I have a strong background in utilizing data analysis and creative storytelling to drive marketing results, and I believe my skills would be a perfect match for a company that's shaping the future of digital creativity.
This intro stands out because it showcases the candidate's personal connection to the company's product suite and highlights their relevant skills for the role.

5
One of my proudest accomplishments as a digital marketer was when I managed to increase a small business's online presence using Shopify's e-commerce platform. I was instantly drawn to your Digital Strategist opening, as I believe my skills in data-driven marketing and creative content development would be a valuable addition to a company that empowers entrepreneurs to succeed online.
This paragraph is effective because it highlights the candidate's previous success using the company's platform and shows how their expertise would contribute to the company's mission.