If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.
As someone who has personally benefited from using Adobe's creative tools, I was excited to see the Senior Marketing Manager position open up at Adobe. In college, I used Photoshop to create posters for events, and now, I keep up with the latest Adobe trends to inform my marketing strategies at my current job. I am eager to join a company that has been an integral part of my marketing journey and apply my skills to contribute to Adobe's mission to empower creatives.
After spending the last few years working in startups, I'm ready to contribute my strategic marketing skills to a large, global organization like IBM. As a Senior Marketing Manager, I look forward to being a part of IBM's efforts to remain at the forefront of tech innovation and bring its solutions to a diverse set of clients, from small businesses to Fortune 500 companies.
I recently listened to a podcast featuring Microsoft's CMO, and I was struck by her emphasis on the role of empathy in marketing. This resonated with me as I've always believed in approaching marketing through the lens of understanding the customer. Upon learning about the Senior Marketing Manager role at Microsoft, I knew I had found a company that aligns with my own values and approach to marketing, making it an ideal place for me to contribute and grow.
As a former small business owner, I understand the importance of effective marketing in driving growth and success. When I learned about the Senior Marketing Manager position at Mailchimp, I was thrilled for the opportunity to apply my marketing skills and experience to help other small businesses achieve their goals by harnessing the power of Mailchimp's platform.
Having lived in several countries throughout my life, I am deeply passionate about connecting with different cultures and understanding their unique needs. As a Senior Marketing Manager, I am excited about the opportunity to work at Airbnb, a company that has transformed the way people travel and connect with local communities. I look forward to leveraging my international experiences and marketing expertise to further Airbnb’s mission to create a world where anyone can belong anywhere.