3 Entry-Level Copywriter Cover Letter Examples: Plus Recruiter Insights (Updated for 2023)

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Entry-Level Copywriter
Junior Content Writer

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Entry-Level Copywriter Cover Letter Example

Dear Hiring Manager,

As an aspiring copywriter with a passion for storytelling and a love for the world of advertising, I'm thrilled to apply for the Entry-Level Copywriter position at Ogilvy. My first encounter with the company's work was when I stumbled upon the iconic "Lemon" Volkswagen ad as a teenager. I was captivated by its wit, simplicity, and ability to convey a message so effectively. This ad sparked my interest in the field of advertising and led me to pursue a degree in Communications and Marketing.

During my time at university, I took on several freelance writing projects that allowed me to hone my writing skills and better understand the importance of compelling copy in achieving marketing objectives. One project that stands out is the creation of a highly engaging social media campaign for a local non-profit organization. In just three months, I was able to increase their online reach by 20% and attract over 100 new donors for their annual fundraising event. I believe my experience in crafting persuasive content, coupled with my passion for the advertising industry, makes me a strong candidate for this role at Ogilvy.

What excites me most about this opportunity is the chance to work with a diverse range of clients and create compelling advertisements that resonate with audiences. I have always admired Ogilvy's ability to create ads that not only sell products but also tell stories and evoke emotions. I am eager to learn from the talented team at Ogilvy and contribute my skills and enthusiasm to produce impactful copy that drives results.

Thank you for considering my application. I look forward to the opportunity to discuss how my skills and experiences align with Ogilvy's mission and the Entry-Level Copywriter role.

Sincerely,

[Your Name]

Why This Cover Letter Works in 2023

Highlighting Relevant Experience

Showcasing specific projects that allowed the candidate to develop relevant skills is a great way to demonstrate their capabilities. It helps the hiring manager envision how those skills will translate to the role they're applying for.

Expressing Genuine Excitement

This sentence conveys the candidate's passion for the industry and the company, without using generic phrases like "I'm passionate about...". It shows that they have done their research and are genuinely excited about the opportunity to work at Ogilvy.

Entry-Level Copywriter Cover Letter Example

Dear Mr. Johnson,

As an avid reader of The Guardian, I have been drawn in by the extraordinary pieces of content that your team consistently produces. It's the blend of thought-provoking journalism and engaging storytelling that makes me want to be an Entry-Level Copywriter at your esteemed publication.

Growing up, I was that kid who always had a book in hand, and I eventually channeled my love for words into writing. My English professors at university would often commend my writing for being clear, concise, and compelling. But it was during my internship at Resume Worded that I honed my skills. I successfully crafted product descriptions that led to a 20% increase in sales during my tenure. Furthermore, I was given the responsibility of writing weekly newsletters, which had a consistent open rate of 30%.

I am excited about the opportunity to bring my knack for storytelling to The Guardian. My ability to write persuasive copy and my firm grasp of SEO practices would enable me to create content that not only captivates readers but also improves the site's visibility.

In closing, I am eager to contribute to The Guardian's mission of delivering high-quality content. Thank you for considering my application.

Best Regards,
[Your Name]

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Why This Cover Letter Works in 2023

Telling a Personal Story

In your cover letter, telling a personal story can make you more relatable. Here, you talk about how you were "that kid who always had a book in hand", showing that your passion for writing and storytelling started at a young age. This adds a touch of personality and makes your application memorable.

Results-driven Experience

It's excellent that you mentioned a specific achievement from your past internship. By stating that your product descriptions led to a "20% increase in sales", you're providing hard evidence of your skills and the impact you can have. It's a clear, quantifiable result that demonstrates your ability to drive meaningful outcomes.

Show Enthusiasm for the Role

A little enthusiasm can go a long way in a cover letter. You express your excitement about bringing your storytelling skills to The Guardian. This not only shows that you're passionate about the job, but that you also understand the company's needs and believe you can meet them.

Junior Content Writer Cover Letter Example

Dear Ms. Smith,

As a dedicated follower of BuzzFeed's content, I've always admired the company's ability to produce content that is entertaining, informative, and shareable. The potential of contributing to this dynamic platform is what excites me about the Junior Content Writer role.

My fascination with the written word began in high school, where I was editor of the school newspaper. This interest only grew during my time at university, where I majored in English Literature. But it was my experience at RW Tech Company that truly honed my writing skills. I was tasked with creating blog posts that drove a 15% increase in website traffic in just three months. Additionally, I spearheaded the revamp of the company newsletter, resulting in a 25% increase in subscribers.

The opportunity to create content that resonates with BuzzFeed's diverse audience is a challenge I would welcome. With my experience and proven ability to create engaging content, I believe I am well-equipped to contribute to BuzzFeed's content team.

Thank you for considering my application. I look forward to the possibility of contributing to BuzzFeed's engaging and diverse content.

Best Regards,
[Your Name]

Why This Cover Letter Works in 2023

Demonstrating Impact

You've done well in highlighting a specific achievement at RW Tech Company, indicating that your blog posts drove a "15% increase in website traffic in just three months". This piece of information gives a concrete example of how your work can deliver a tangible impact, which is something employers are eager to see.

Highlight Initiative

Stating that you "spearheaded the revamp of the company newsletter" not only demonstrates your initiative, but also your leadership skills. By adding that this led to a "25% increase in subscribers", you show your potential employer that you can take charge and produce results.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

As a marketing enthusiast, I couldn't help but be drawn to the Entry-Level Copywriter position at Saatchi & Saatchi. My fascination with the advertising world began when, as a child, I collected print ads and analyzed what made them captivating and memorable. It was during a recent visit to your London office's visitor gallery that I truly witnessed the creative genius behind some of the most influential campaigns – igniting my desire to join the Saatchi & Saatchi team.

This intro establishes a genuine connection between the candidate and the company by sharing a personal story, demonstrating a long-lasting interest in advertising and highlighting a recent interaction with the company.

Joining the innovative team at Wieden+Kennedy as an Entry-Level Copywriter is a dream opportunity for someone like me, who has always been passionate about creating content that transcends borders and cultures. Witnessing the impact of your thought-provoking "Just Do It" campaign for Nike, I knew I wanted to be a part of an agency that wasn't afraid to challenge the status quo and push the boundaries of creativity.

By mentioning a specific advertising campaign and its impact, this intro shows that the candidate is familiar with the company's work and appreciates their unique approach to advertising, while also expressing their own desire to be part of a boundary-pushing team.

As an individual who thrives in collaborative environments and excels at connecting with diverse audiences, I was thrilled to see an Entry-Level Copywriter position available at BBDO. Your dedication to meaningful storytelling and commitment to social good, demonstrated by your work with organizations like Autism Speaks, perfectly aligns with my personal values and aspirations for a fulfilling career in advertising.

This intro succeeds in emphasizing the alignment of the candidate's values with those of the company by highlighting a specific campaign focused on social impact, which also showcases the candidate's desire to work on purpose-driven projects.

Your recent expansion of the digital media department at TBWA\Chiat\Day immediately caught my attention, as it reflects the ever-evolving nature of advertising – an industry that I am eager to contribute to as an Entry-Level Copywriter. Having already immersed myself in various digital marketing projects throughout my studies, I am excited by the opportunity to work with a dynamic company that recognizes the importance of adapting to the changing landscape of marketing and advertising.

This intro demonstrates the candidate's awareness of the company's latest developments and their understanding of the importance of digital media in advertising, showing that they're proactive and knowledgeable about industry trends.

It was only after discovering M&C Saatchi's award-winning work for Tourism Australia that I knew I wanted to be a part of an agency that could inspire people to explore and appreciate the world around them. With a background in travel writing and a passion for the power of storytelling, I am enthusiastic about applying for the Entry-Level Copywriter position at M&C Saatchi, where I can help bring your clients' visions to life.

By referencing a specific campaign that resonated with them, this intro demonstrates the candidate's connection to the company's work and their enthusiasm for contributing to similar projects, while also highlighting their relevant background in travel writing.