Dear Hiring Manager,
Remember the first time you read a story that captivated you, that made you laugh or cry, that transported you to a different world? That's what I felt when I read my first ad copy for Apple. It was a simple yet powerful story that transformed a product into an experience. This is what I aim to do as a Digital Copywriter - to weave stories that connect, captivate, and convert.
Apple's knack for storytelling and its relentless pursuit of innovation is what makes it a perfect match for my creative ambitions.
At RW Tech Company, I was known as the 'storyteller'. I spearheaded a project to revamp our old, technical product descriptions into engaging stories.
The results were striking - a 35% increase in click-through rates and a 20% increase in conversions. In another instance, I led the content strategy for a campaign targeting millennials. By focusing on relatable, emotive stories, we saw an engagement increase of 50%. Clearly, I have a knack for understanding audiences and crafting messages that resonate with them.
What excites me most about this role is the opportunity to craft narratives for a brand that has always been an integral part of my life. I am eager to bring my expertise in digital copywriting and my love for storytelling to create compelling narratives that drive engagement and growth for Apple.
Thank you for considering my application. I am looking forward to the possibility of contributing my creative energies to a brand that has inspired me in countless ways.
Best regards,
[Your Name]
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Why This Cover Letter Works in 2024
Personal Connection to the Company
This opening statement establishes a genuine connection with the company by mentioning a love for storytelling and digital media. It shows that the applicant understands the company's impact and is passionate about the industry.
Relevant Past Experience
By mentioning their work at Resume Worded, the applicant highlights their relevant experience in the field. This helps build credibility and demonstrates that they have the necessary skills for the position.
Quantifiable Achievements
Using specific numbers to showcase accomplishments, such as increasing email open rates and boosting website traffic, adds credibility to the applicant's claim of being an effective copywriter. It also demonstrates their ability to drive results.
Enthusiasm for the Role
This sentence conveys excitement about the opportunity to collaborate with creative minds and contribute to the company's mission. It shows that the applicant is genuinely interested in the role and is not just applying to any company.