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As an entry-level copywriter, you'll be diving into the world of creating compelling content to engage audiences and drive sales. It's an exciting time for the advertising and marketing industries as companies continue to invest in creative solutions to stand out in a crowded market. When crafting your resume, focus on showcasing your passion for copywriting and your ability to create engaging content across various platforms. Employers are looking for fresh talent with a solid foundation in writing and a keen eye for detail, so make sure to emphasize your strengths in these areas.
With the ever-changing landscape of digital marketing, it's important to stay up-to-date with industry trends and best practices. Highlight any recent projects or achievements that demonstrate your adaptability and ability to learn quickly. When writing your resume, think about what makes you stand out as a copywriter and how you can contribute to a company's success.
Even if you don't have professional copywriting experience, you can still demonstrate your abilities by showcasing relevant writing experience, such as blog posts, social media content, or college assignments. Be sure to include a link to your portfolio so employers can see your work firsthand.
Employers are looking for candidates with strong writing, editing, and proofreading abilities, as well as creative thinking and problem-solving skills. Make sure to highlight these key copywriting skills throughout your resume and provide specific examples of how you've applied them in previous projects.
Entry-level copywriters, also called junior copywriters, will do much of the same tasks that other copywriters will do, but they will usually work under a supervisor or more senior copywriter. Your tasks may include drafting adverts, website copies, newsletters, emails, slogans, etc. Because you will not have a breadth of experience, your educational background will be very important in proving your competency. You can also choose to include any experience you have in related fields. Some useful related fields might include anything that shows your creativity, your writing skills, or your marketing skills. This resume does the above effectively.
As an entry-level copywriter, you most probably do not have a lot of professional experience. But this should not stop you from showing clients what you could potentially do for them. Create a marketing concept/campaign with copies for some of your favorite brands (or create a brand), and use that for your portfolio. A portfolio is optional but will differentiate yourself from other entry-level hires who won't have much practical experience. It also shows initiative on your part and also shows clients the strength of your copywriting skills.
capabilities. So while you wait to get hired for your first big job, do copywriting-related courses online (or in-person) to bolster your resume and prepare you for copywriting success.
We spoke with hiring managers at top advertising agencies and marketing firms, including Ogilvy, Wieden+Kennedy, and McCann, to understand what they look for in entry-level copywriter resumes. Based on their insights and our expertise in resume writing, we've compiled the following tips to help you create a strong resume that will capture the attention of potential employers and increase your chances of landing an interview.
As an entry-level copywriter, your writing skills are your most valuable asset. Hiring managers want to see examples of your work to assess your ability to write compelling copy.
Include a link to your online portfolio or attach writing samples to your application. Choose pieces that demonstrate your range and highlight your best work, such as:
A resume summary, also known as a professional summary or summary statement, is an optional section that appears at the top of your resume. It provides a brief overview of your professional background, skills, and career goals. While a summary is not required, it can be a valuable addition to your resume if you have relevant experience or are making a career change.
However, it's important to note that an objective statement, which focuses on your career goals rather than your qualifications, should never be used. Hiring managers are more interested in what you can bring to the company than your personal aspirations.
Your work experience section is the heart of your resume as an aspiring entry-level copywriter. It's where you prove to hiring managers that you have the relevant skills and experience to excel in the role. Even if you don't have direct copywriting experience, there are still ways to showcase your potential.
In this section, we'll break down key strategies for writing a compelling work experience section that will help you land your first copywriting job.
When describing your work experience, choose powerful action verbs that convey the impact of your contributions. Avoid starting bullet points with bland, overused phrases like "responsible for" or "tasked with."
Instead, begin each bullet point with a strong verb that demonstrates your copywriting skills and accomplishments. For example:
The education section of your entry-level copywriter resume should be concise and highlight your relevant qualifications. Focus on your degree, coursework, and any notable achievements. Here are some tips to help you craft an effective education section:
The skills section of your resume is one of the most important parts, especially for entry-level copywriter positions. It's where you showcase your relevant abilities and knowledge to potential employers. A well-crafted skills section can help you stand out from other applicants and demonstrate your value as a candidate.
When writing your skills section, focus on the specific skills that are most relevant to the job you're applying for. This may include technical skills, such as proficiency in certain software programs or marketing platforms, as well as soft skills like creativity, attention to detail, and strong communication abilities.
Here are examples of popular skills from Entry-Level Copywriter job descriptions that you can include on your resume.
This word cloud highlights the important keywords that appear on Entry-Level Copywriter job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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