3 Catering Sales Manager Cover Letter Examples: Plus Recruiter Insights (Updated for 2023)

Jump to a Cover Letter

Catering Sales Manager
Senior Catering Sales Manager

Additional resources

Catering Sales Manager Cover Letter Example

Dear Hiring Manager,

As a food lover with a knack for building relationships and driving sales, I was thrilled to come across the Catering Sales Manager position at Marriott International. I have fond memories of attending events catered by Marriott, and it's always been a goal of mine to work for a company that sets the bar high in the hospitality industry. From your innovative menu offerings to your commitment to sustainability, Marriott truly stands out among its competitors.

In my previous role as a Sales Coordinator at Resume Worded Catering, I successfully increased annual catering revenue by 18% within my first year. This accomplishment can be attributed to my ability to identify and target untapped markets, as well as my strong interpersonal skills that fostered long-lasting relationships with clients. Moreover, I introduced a new event planning process that streamlined communication between the culinary team, event staff, and clients, leading to a 25% improvement in customer satisfaction ratings.

While my experience and achievements have prepared me well for this role, it is my genuine passion for the catering and hospitality industry that truly sets me apart. Having planned and executed events ranging from intimate gatherings to large-scale corporate functions, I understand the importance of delivering not only exceptional cuisine but also unforgettable experiences for clients and their guests.

Thank you for considering my application. I am eager for the opportunity to contribute my sales expertise and passion for creating memorable events to the Catering Sales Manager role at Marriott International.

Sincerely,

[Your Name]

Why This Cover Letter Works in 2023

Quantifiable Accomplishments

By highlighting a specific, quantifiable accomplishment, the cover letter effectively showcases the candidate's ability to drive results. Job seekers should always include numbers and percentages to demonstrate their impact on previous roles.

Industry Passion & Knowledge

This sentence demonstrates the candidate's passion for the catering and hospitality industry, as well as their understanding of the importance of delivering exceptional experiences. Job seekers should aim to convey their enthusiasm and knowledge of the industry in a genuine and conversational way.

Catering Sales Manager Cover Letter Example

Dear Hiring Manager,

Ever since I was a child, I've loved the magic of gatherings. From small family dinners to large community events, the power they hold to bring people together and create lasting memories has always fascinated me. When I discovered Marriott’s dedication to curating memorable experiences through its catering services, I knew I'd found the perfect opportunity to further my career as a Catering Sales Manager. Your commitment to create unique, personalized experiences for every event truly resonates with me.

During my time at Resume Worded Catering Services, I managed to grow our sales by 30% in 18 months by adopting a customer-centric approach. By listening to our clients' needs and crafting experiences tailored to them, we not only exceeded their expectations but also created a loyal customer base that led to a significant increase in repeat business. I believe that this approach, combined with my passion for creating memorable experiences, aligns perfectly with Marriott's values and objectives.

At RW Tech Company, I successfully led a team of 10 in managing a diverse portfolio of events, from corporate functions to weddings. We consistently received positive feedback for our creativity, attention to detail, and the ability to deliver beyond expectations. I'm excited about bringing this experience, my leadership skills, and my innovative approach to Marriott to help elevate your catering services even further.

I'm thrilled at the prospect of being part of Marriott's team, contributing to its vision of transforming ordinary events into extraordinary experiences. Thank you for considering my application.

Best regards,
[Your Name]

Why This Cover Letter Works in 2023

Align with the company's values

When you show genuine alignment with a company's values or mission, it helps you come across as authentic. It tells employers you don't just want any job, but this particular role because you believe in what they do. It's like you're saying, "Hey, we're on the same page here. I get what you're trying to do and I'm all in."

Showcase quantifiable achievements

When you share your achievements in hard numbers, it paints a clear picture of your potential impact. For instance, growing sales by 30% shows you have a proven track record of results. It's like a sneak peek into your future performance at the company and employers love that.

Demonstrate leadership skills

Highlighting your experience leading a team is a great way to show your leadership abilities. Employers in the catering industry value team players who can also take charge and deliver results. So, when you mention successfully managing a team, it's like saying, "I can handle responsibility and I know how to get the job done."

Senior Catering Sales Manager Cover Letter Example

Dear Hiring Manager,

As someone who grew up helping my family run a small catering business, I've always been immersed in the world of food and hospitality. When I learned about Hilton's reputation for delivering exceptional catering services, I was eager to apply for the Senior Catering Sales Manager position to contribute to your renowned legacy. The way Hilton seamlessly blends tradition and innovation in its services is a philosophy that I deeply respect and share.

At Resume Worded Catering Services, I spearheaded a rebranding initiative that resulted in a 40% increase in sales within a year. My strategy focused on showcasing our unique selling points and strengthening relationships with our clientele. I believe this experience will be invaluable in driving sales growth for Hilton's catering services.

In my previous role at RW Tech Company, I managed a team of 15 and successfully organized over 200 events annually, ranging from intimate gatherings to large corporate events. My team was recognized for our innovative ideas, meticulous planning, and flawless execution. I look forward to leveraging this expertise to enhance Hilton's already stellar reputation in the industry.

The opportunity to contribute to Hilton's vision for exceptional catering services is truly exciting. I am keen to bring my experience, passion, and commitment to your team. Thank you for considering my application.

Warm regards,
[Your Name]

Why This Cover Letter Works in 2023

Appreciate the company's unique approach

Expressing respect for the company's unique approach shows that you've done your homework and you understand what sets them apart. It's a subtle way of complimenting their work and saying, "I see what you do differently, and I value it."

Highlight strategic initiatives

When you mention leading a successful strategic initiative, like a rebranding, it shows that you're not just about maintaining the status quo. You're willing to shake things up and take risks to achieve better results. It's like telling them, "I'm not afraid to make bold moves for the sake of growth."

Prove your ability to handle scale

Talking about managing a large number of events annually demonstrates that you can handle the scale and the pressures that come with it. It's a way of saying, "Bring it on. I can handle the heat and still deliver exceptional results."

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

As someone who has always enjoyed hosting gatherings and attending various events, I was excited to see the Catering Sales Manager position open at Four Seasons Hotels and Resorts. I have been impressed by the way Four Seasons consistently delivers high-quality dining experiences and exceptional service, which I believe sets it apart in the competitive hospitality industry.

This intro showcases the candidate's personal interest and experience with the company's offerings, creating an immediate connection to the company and expressing their admiration for the brand without being overly flattering.

As a frequent traveler with an appetite for fine dining experiences, I was drawn to the Catering Sales Manager position at Hyatt Hotels Corporation. Over the years, I've had the pleasure of attending events catered by Hyatt, and I've always been struck by the thoughtful attention to detail and the unique, locally-inspired dishes served at each location.

By highlighting their personal experience with Hyatt's catering services, this intro demonstrates the candidate's genuine appreciation for the company's approach to hospitality and shows that they understand what sets Hyatt apart from the competition.

Ever since attending my best friend's wedding, catered by Hilton Hotels & Resorts, I knew this was a company that truly understood the importance of creating unforgettable experiences. I am eager to bring my sales and event planning expertise to the Catering Sales Manager position at Hilton, a company that consistently goes above and beyond to exceed client expectations.

This intro is strong because it shares a personal anecdote that highlights the candidate's connection to the company and showcases their enthusiasm for working with a company that shares their values and dedication to exceptional client experiences.

As a consummate food lover and dedicated sales professional, I knew I had found the perfect opportunity when I saw the Catering Sales Manager position open at InterContinental Hotels Group (IHG). I have long admired IHG's ability to blend renowned culinary experiences with globally-minded designs, making your events both delicious and memorable for everyone involved.

In this intro, the candidate emphasizes the unique aspects of IHG that make it stand out in the industry without resorting to clichés, while also expressing how their personal interests align with the company's values and offerings.

When it comes to creating lasting memories through exceptional dining experiences, I've always found that Accor Hotels knows how to get it right. As a passionate food enthusiast and experienced sales professional, I am thrilled to apply for the Catering Sales Manager position at Accor Hotels, a company that I see as a leader in the world of hospitality and event planning.

This intro is effective because it demonstrates the candidate's genuine excitement about the opportunity and highlights their belief in the company's capabilities, all while avoiding any clichéd language or over-the-top flattery.