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B2B sales managers lead the sales team. They create standards, goals, and assign quotas to the B2B sales representatives. Additionally, they conduct high-level market research to create successful strategies for the sales team. This is a senior position, so you should highlight your professional experience in your resume.
Since this is a managerial position, your potential employer might want to know that you are experienced and have the technical skills needed for this position. A good way to validate your expertise is by including any relevant B2B sales certification you have. The Certified Sales Professional (CSP) and the Certified Inside Sales Professional (CISP) are good examples.
As a B2B sales manager, you are responsible for leading the sales team. You must monitor their performance, motivate them, and address issues when needed. That’s why it is crucial to have leadership skills for this role.
As a hiring manager who has recruited top B2B sales managers at companies like Salesforce, HubSpot, and Oracle, I know what it takes to create a winning resume that will get you noticed. Here are my top tips for crafting a compelling B2B sales manager resume that showcases your skills, experience, and achievements.
Hiring managers want to see concrete evidence of your sales success. Use specific metrics to quantify your achievements:
Avoid vague or unsubstantiated claims like:
A resume summary is an optional section that highlights your most relevant skills, experiences, and achievements as they relate to the B2B Sales Manager role you're applying for. While not required, a well-written summary can give hiring managers a quick overview of your qualifications and help your resume stand out.
However, it's important to avoid using an objective statement, which focuses on your goals rather than what you can bring to the company. Instead, use the summary to provide additional context or details that may not be immediately apparent from the rest of your resume, especially if you're changing careers or have extensive experience.
The work experience section is the most crucial part of your B2B sales manager resume. It's where you highlight your relevant sales experience, key accomplishments, and the value you've brought to previous employers. Craft an effective work experience section by focusing on achievements rather than responsibilities, incorporating metrics, and tailoring your content to the job you're applying for.
When describing your B2B sales experience, use powerful action verbs to showcase your skills and accomplishments. Strong verbs help to create a more impactful and engaging work experience section.
Examples of effective B2B sales action verbs include:
Compare the following examples:
Your education section is a key part of your B2B sales manager resume. It shows hiring managers that you have the knowledge and training to succeed in the role. Here are some tips to make sure your education section stands out.
The skills section is a key part of your B2B sales manager resume. It's where you highlight your top abilities that are relevant to the job. When done right, it can help you stand out from other applicants and show the hiring manager that you're a great fit.
Here are some tips to help you write a strong skills section:
Here are examples of popular skills from B2B Sales Manager job descriptions that you can include on your resume.
This word cloud highlights the important keywords that appear on B2B Sales Manager job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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