Include digital-marketing-specific skills.
Digital marketing is unique from other forms, of marketing, so specify your marketing skills to digital marketing skills. These would include things like expertise in SEO or Google Analytics.
Google Docs Template #1
Content Marketing Manager Resume Sample
A content marketing manager manages the creation of content meant to engage and attract customers to a company’s brand and products. In this position, you will create the content strategy, handle budgets, manage content creators, and evaluate content engagement.
Recruiters will be looking to see a background in marketing - especially digital marketing - and strong managerial experience. Take a look at this recruiter-approves resume.
Tips to help you write your Content Marketing Manager resume in 2023
Use content marketing keywords.
Get passed and ATS resume filters by using relevant content marketing keywords. These may include words like SEO, social media, email, Google Analytics, etc.
Text Template #2
Content Marketing Manager Resume Sample
Your Name
Content Marketing Manager
EXPERIENCE
Coached.com December 2019 - Present
Senior Content Strategist
Revamped the content strategy which boosted website traffic by 35% within 6 months due to improved SEO
Conceptualized an innovative storytelling approach to blog posts, increasing user engagement by 50%
Introduced video content, driving an additional 20% traffic to site, and increasing average session duration by 15%
Resume Worded March 2016 - November 2019
Content Marketing Specialist
Managed a team of 5 writers and improved overall content output by 75%
Developed a data-driven content plan, increasing monthly blog viewership by 60%
Introduced marketing automation tools that improved email campaign effectiveness by 25%
Microsoft January 2013 - February 2016
Associate Content Marketer
Spearheaded blogging initiatives that increased organic impressions by 80%
Managed social media content calendars which enhanced followership by 100%
Developed unique product descriptions which reduced page bounce rates by 20%
EDUCATION
Resume Worded University June 2016
Master of Business Administration - Marketing
Specialized in Content and Digital Marketing
Resume Worded Academic Center May 2012
Bachelor of Arts in Communication Studies
Minor in Creative Writing
Awarded Gold Medal for Academic Excellence
SKILLS
Content Strategy: SEO, SEM, Google Analytics, Social Media Marketing, Content Audit, Inbound Marketing
Content Creation: Web Content Writing, Blogging, Video Script Writing, Infographic Development, Social Media Content Creation, Newsletter Management
Content Management Systems: WordPress, Drupal, Joomla, SharePoint, HubSpot CMS, Contentful
Marketing Tools: MailChimp, Hootsuite, Buffer, Moz SEO, SEMrush, Canva
OTHER
Certifications: Google Digital Marketing Certification (2020), HubSpot Content Marketing Certification (2020)
Leadership & Volunteering: Marketing Mentor at Resume Worded Non-Profit (Mentored 20+ content marketing professionals)
Achievements: Published 3 eBooks on Content Strategy and Marketing, Co-author of 'Mastering Content Marketing'
Training: Attended 'Advanced Content Summit' and 'Digital Marketing Frenzy' in 2020
Text Template #3
Content Strategist Resume Sample
Your Name
Content Strategist
EXPERIENCE
Coached.com June 2018 - Present
Senior Content Strategist
Optimized webpages based on SEO keywords, increasing site traffic by 40%
Implemented interactive content, increasing user conversions by 25%
Led a team of 7 content creators, enhancing content production by 60%
Resume Worded March 2015 - May 2018
Content Analyst
Implemented efficient CMS platform, improving the time to go live for articles by 30%
Created comprehensive guidelines that uplifted content quality and consistency
Used data analytics to tweak content strategy and increased average session duration by 10%
Google August 2012 - February 2015
Assistant Content Manager
Co-ordinated with cross-functional teams and established a streamlined content pipeline
Worked on tailoring content for different platforms and increased social media engagement by 55%
Implemented industry best practices to content creation, resulting in a 20% uplift in content quality
EDUCATION
Resume Worded University June 2012
Master of Science - Digital Content Strategy
Thesis on the evolution of digital content and its impact on consumer behavior
Resume Worded Institute May 2010
Bachelor of Arts - Media & Communication
Minored in Psychology
Recipient of the Golden Quill Award for exceptional writing skills
SKILLS
Content Management: WordPress, Drupal, Magento, Joomla, Sitecore, HubSpot
Analytics & SEO: Google Analytics, SEMRush, Moz Pro, Ahrefs, Yoast SEO, Screaming Frog SEO
Tools & Software: Adobe Creative Suite, MS Office, Canva, Trello, Asana, Slack
Content Creation: Technical Writing, Blogging, Copywriting, Video Scriptwriting, Storytelling, Instructional Design
OTHER
Certifications: HubSpot Content Marketing Certification (2020), Google Analytics Individual Qualification (2019)
Leadership & Volunteering: Resume Worded Literacy Program (Co-founding member and coach), Media and Communication Association (Committee Chair)
Projects: Developed and executed a comprehensive content strategy for a startup, increasing web traffic by 75% in 6 months
Publications: Co-authored 'The Digital Wave: Navigating the Future of Content', published in 2020
Text Template #4
Content Development Manager Resume Sample
Your Name
Content Development Manager
EXPERIENCE
Resume Worded January 2020 - Present
Content Development Manager
Led the end-to-end content development process leading to a 20% increase in monthly content output
Used content mapping for different customer personas, increasing conversion rates by 30%
Spearheaded a team of 6 writers, increasing the quality and quantity of written content
Coached.com April 2016 - January 2020
Content Producer
Managed editorial calendar and balanced resources in content production, reducing time to market by 25%
Initiated the use of analytics tools to optimize content, leading to a 28% increase in average session duration
Co-ordinated with creative and marketing teams to create cohesive and engaging content campaigns
Amazon September 2012 - March 2016
Content Writer
Crafted compelling articles and blog posts, increasing site viewership by 35%
Used SEO techniques in content resulting in 40% more organic traffic
Developed an email content strategy that improved open rates by 20%
EDUCATION
Resume Worded University December 2011
Master of Business Administration - Marketing
Focus on Strategic Marketing and Branding
Recipient of the Dean's Leadership Award
Resume Worded Academic Center June 2009
Bachelor of Arts - Communication Studies
Minored in Digital Communication Strategies
Awards: Resume Worded Scholar (Top 5% of class), Dean's List 2007 & 2008
SKILLS
Content Development Tools: Google Analytics, Wordpress, Hootsuite, Yoast SEO, Photoshop, Canva, Mailchimp
Writing & Editing: AP Style, Chicago Manual of Style, Copy Writing, Content Editing, Technical Writing, Proofreading
SEO & Digital Marketing: Keyword Research, Backlinking, Metadata Optimization, Google Ads, Social Media Marketing, Content Promotion
Project Management & Collaboration: Scrum, Agile Project Management, Trello, Google Workspace, Microsoft Teams, Slack
OTHER
Certifications: Google Analytics Individual Qualification (2021), HubSpot Content Marketing Certification (2020)
Publications: Authored 3 LinkedIn Learning courses on Content Strategy (2020)
Volunteering: ProBono Content Consultant for Local Nonprofit, SEO Advisor for Women in Tech Initiative
Awards: LinkedIn Top Voices in Job Search & Careers (2021), Coached.com Content Excellence Award (2018)
Text Template #5
Content Marketing Lead Resume Sample
Your Name
Content Marketing Lead
EXPERIENCE
Coached.com May 2017 - Present
Content Marketing Lead
Formulated a content marketing plan, leading to a 40% increase in lead generation
Managed and guided a team of 4 writers, editors, and graphic designers improving output efficiency by 70%
Consistently analyzed keyword performance and adjusted content accordingly, resulting in a 50% increase in organic traffic
Resume Worded February 2014 - April 2017
Content Editor
Overhauled the content editing strategy, effectively decreasing errors by 60%
Implemented a new CMS platform, improving team efficiency by 35%
Regularly tracked content performance and provided actionable insights to improve its effectiveness
Adobe July 2011 - January 2014
Content Associate
Managed and updated content on the corporate website, resulting in a 30% increase in user engagement
Co-ordinated with SEO teams to improve keyword rankings, leading to a 55% increase in organic traffic
Worked closely with designers to create graphical content which improved visual appeal of the content
EDUCATION
Resume Worded Institute December 2016
Master of Business Administration - Marketing
Emphasis on Content Strategy and Digital Marketing Tactics
Resume Worded University May 2011
Bachelor of Arts in English
Certificate in Creative Writing
Dean's List 2010 & 2011
SKILLS
Content Creation: Blogging, Technical Writing, SEO Writing, Copywriting, Press Release Writing, Social Media Content Creation
Content Marketing Tools: Google Analytics, HubSpot, WordPress, MailChimp, Canva, Adobe Creative Suite
Marketing Techniques: SEO, SEM, Email Marketing, Social Media Marketing, Content Audit, User Testing
Collaboration & Management Softwares: Slack, Trello, Asana, Google Suite
OTHER
Certifications: Google Digital Marketing Certification (2021), HubSpot Content Marketing Certification (2019)
Leadership & Volunteering: Team Leader for Non-profit Blog Project (2018-2021), Volunteer Content Writer for Local Animal Shelter's Website and Social Media (2015-2017)
Projects: Created and manage personal blog with 300+ informative and optimized posts on career development and digital marketing trends
Skills For Content Marketing Manager Resumes
Here are examples of popular skills from Content Marketing Manager job descriptions that you can include on your resume.
Skills Word Cloud For Content Marketing Manager Resumes
This word cloud highlights the important keywords that appear on Content Marketing Manager job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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