Quantify your achievements
Stating that you 'grew the online customer base by 35% at a Fortune 500 company' gives recruiters a tangible sense of your achievements. It's evidence you had a significant, measurable impact in your previous role. This helps paint a clearer picture of what you're capable of, rather than vague, empty promises.
Showcase proven skills
By mentioning a 'proven ability to drive brand growth,' you're showing you have the skills needed for the job. It's a clear, direct way of saying you're not just applying for this role on a whim. You have the skills, you've successfully used them before, and you're ready to use them again.