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A creative graphic designer has a strong background in art and visual design. They create visual concepts to communicate a brand’s message to its consumers. They usually work in advertising agencies, marketing companies, or independently as freelance designers.
If you want to reflect your expertise in your resume, it’s a good idea to showcase some certifications. These provide a better idea of your abilities and experience in the graphic design industry.
Creative graphic designers use multiple tools like Adobe Illustrator, Adobe Photoshop, After Effects, etc. It is a good idea to mention those programs you use for developing your projects in your skills section, or intertwined into your work experiences (e.g. Designed prototypes using Figma...). It’ll give recruiters a practical view of what your tool stack looks like and if it aligns with that of their product/graphic design teams.
Prototyping is an experimental process in which graphic designers propose a design idea to evaluate how end users would react to the final result. It is essentially a 'testing' phase, which helps reduce a company's risk of spending several weeks developing something that isn't usable or doesn't achieve the company's goals. Creative graphic designers should put experimentation at the heart of their work, and it's often useful to emphasize it in your resume. You could use the action verb, "Prototyped", in an example like "Prototyped 25+ designs by rapidly iterating with the client over 8 weeks...".
The role of a creative designer can be broader than just graphic design. Creative designers need an excellent understanding of branding, marketing, and social media as well as proficiency with graphic design software. To land a role as a creative graphic designer, make sure your resume highlights your understanding of brand awareness and experience guiding products through the entire creative process.
Tailoring your resume to the exact job you’re applying for doesn’t have to take a lot of time or effort. Including job-specific keywords in your resume title and skills section are two of the easiest ways to target your resume. Make sure you’re including keywords like product design, social media marketing, and specific graphic design programs that ATS are likely to scan for.
Including a resume summary is a great way of tailoring your resume and providing additional information about your background and accomplishments. They’re especially useful for career changers or people without a lot of experience in graphic design, but can be used to great effect to highlight your particular strengths and contextualize the achievements in your bullet points.
Here are examples of popular skills from Creative Graphic Designer job descriptions that you can include on your resume.
This word cloud highlights the important keywords that appear on Creative Graphic Designer job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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