Hierarchy is essential in graphic design because it helps to organize information in a way that is easy to understand and navigate for the viewer. In my experience, a well-implemented hierarchy can direct the viewer's attention to the most important elements first, then guide them through the rest of the design in a logical order.
I like to think of hierarchy as a way of creating a visual roadmap for the viewer. To achieve this, I use various design elements, such as size, color, contrast, and typography. For example, I worked on a project where the client needed a promotional flyer for an upcoming event. In that design, I used a large, bold font for the event title, a smaller, contrasting font for the details, and eye-catching graphics to draw attention to the date and location.
By applying hierarchy in my designs, I ensure that the viewer can quickly and easily identify the key information and understand the overall message.
I like to think of hierarchy as a way of creating a visual roadmap for the viewer. To achieve this, I use various design elements, such as size, color, contrast, and typography. For example, I worked on a project where the client needed a promotional flyer for an upcoming event. In that design, I used a large, bold font for the event title, a smaller, contrasting font for the details, and eye-catching graphics to draw attention to the date and location.
By applying hierarchy in my designs, I ensure that the viewer can quickly and easily identify the key information and understand the overall message.