13 Sales Associate / Retail Salesperson Cover Letters
Approved by real hiring managers, these Sales Associate / Retail Salesperson cover letters have been proven to get people hired in 2025. A hiring manager explains why.
If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.
"My free resume review was truly eye-opening. I found out why I wasn't getting interviews and exactly what to add to get past resume screeners. I've already had way more callbacks since I used it. I recommend it to all my friends who are job searching."
"I didn't realize how much I was underselling myself until I used this checklist. It guided me to highlight my strengths better on my resume and now, I feel ready to apply for any sales position."
Why This Cover Letter Works in 2025
Highlighting a Natural Fit
Emphasizing the applicant's people skills showcases their suitability for a customer-facing role like a Sales Associate. This is a great way to immediately draw attention to their strengths.
Applying Skills to the Company
By explaining how they plan to use their skills to benefit Walmart, the applicant demonstrates that they have thought about how they can contribute to the company's success and are not simply looking for any job.
Showing Passion for the Industry
This sentence conveys the applicant's genuine interest and enthusiasm for retail, which can be a deciding factor for hiring managers who are looking for motivated and dedicated employees.