Highlight your writing and editing skills

A Communications Specialist's primary role is to write and edit various types of content. Showcase your writing and editing skills by:

• Mentioning that you edited a 50-page annual report for accuracy and clarity
• Specifying that you wrote 10+ press releases per month, resulting in a 20% increase in media coverage
• Noting that you proofread and edited 100+ articles for the company blog

Quantify your writing and editing experience to give the hiring manager a clear idea of your capabilities.

Expand

   Emphasize your media relations experience

Communications Specialists often work closely with the media to secure coverage for their company or clients. Highlight your media relations experience by:

• Specifying that you developed and maintained relationships with 50+ journalists
• Noting that you secured 20 media placements in top-tier publications like The New York Times and The Wall Street Journal
• Mentioning that you managed a database of 500+ media contacts

Use specific examples to show the hiring manager that you have the skills and experience to effectively pitch stories and secure media coverage.

   Showcase your social media expertise

Social media is an increasingly important part of a Communications Specialist's job. Demonstrate your social media expertise by:

• Noting that you managed social media accounts with 100,000+ followers
• Specifying that you increased social media engagement by 50% through targeted content and campaigns
• Mentioning that you developed and implemented a social media strategy that increased website traffic by 25%

Use metrics to show the impact of your social media efforts and prove that you can effectively engage with audiences online.

   Highlight your project management skills

Communications Specialists often manage multiple projects and deadlines simultaneously. Showcase your project management skills by:

• Noting that you managed a team of 5 writers and designers to produce a 100-page magazine on time and under budget
• Specifying that you coordinated a multi-channel campaign that included print, digital, and social media components
• Mentioning that you used project management tools like Asana and Trello to keep projects on track

Demonstrate that you have the organizational and leadership skills to manage complex projects from start to finish.

   Tailor your resume to the job description

One of the biggest mistakes job seekers make is submitting a generic resume that doesn't address the specific requirements of the job. Instead of using the same resume for every application, tailor your resume to the job description.

For example, if the job description emphasizes crisis communication experience, highlight any relevant experience you have in that area, like:

• Developing and implementing a crisis communication plan that minimized negative media coverage during a product recall
• Responding to 50+ media inquiries during a company merger, resulting in positive coverage in top-tier publications

By tailoring your resume to the job description, you show the hiring manager that you have the specific skills and experience they are looking for.

   Use industry-specific keywords

Many companies use applicant tracking systems (ATS) to screen resumes for relevant keywords. To ensure your resume makes it past the ATS and into the hands of a hiring manager, use industry-specific keywords throughout your resume.

For example, instead of saying:

• Wrote articles for the company blog

Say:

• Wrote SEO-optimized articles for the company blog, resulting in a 50% increase in organic traffic

By using industry-specific keywords like 'SEO-optimized,' you show that you have the relevant skills and experience for the job.