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As much as all copywriting positions require a level of creativity, creative copywriters may produce copies for companies that give them a lot more creative freedom than others. You may be tasked with not only creating the copy but also giving your input on the overall creative concept. This position requires a knowledge of the company's consumer base as well as some out-of-the-box thinking.
Show your creativity by emphasizing your breadth of experience with blogs, ads, SEO, and design. Remember to include examples of your creative work in your work portfolio.
You should be experienced with the software used to design creative copies. Ensure that you include all relevant software you have experience with in your resume. Also, remember to keep abreast of the latest developments in creative design software so you can get experienced with all the new software and update your resume accordingly.
We spoke with hiring managers at top creative agencies like Wieden+Kennedy, Droga5, and McCann, as well as Fortune 500 companies like Apple, Nike, and Coca-Cola, to gather their best tips for creative copywriter resumes. These tips will help your resume stand out and increase your chances of landing an interview.
Hiring managers want to see examples of your creative copywriting skills. Include a link to your online portfolio or attach writing samples to your application.
Avoid simply stating that you have a portfolio without providing easy access to it:
A resume summary for a Creative Copywriter is optional but can be beneficial if you want to provide additional context or highlight key details not already covered in your resume. It's particularly useful if you're changing careers and your past experience doesn't directly align with your current goals. However, avoid using an objective statement, as it's outdated and ineffective.
When crafting your summary, focus on showcasing your most relevant skills, experiences, and achievements without repeating information already mentioned in other sections of your resume. Keep it concise, ideally no more than a paragraph, and tailor it to the specific Creative Copywriter position you're targeting.
Your work experience section is the most important part of your creative copywriter resume. It's where you show hiring managers how you've applied your creativity and writing skills to produce real results for previous employers.
In this section, we'll break down exactly what you need to do to write a work experience section that wows recruiters and lands you more interviews.
When describing your creative copywriter experience, choose vivid action verbs that demonstrate the skills and impact behind your work. The right verbs will paint a clearer picture for recruiters. For example:
In contrast, weak, vague verbs can make your experience seem less impressive and dynamic:
Your education section shows hiring managers that you have the necessary background and training for the creative copywriter position. It also gives them a sense of your career trajectory and goals. Here are some tips for crafting a strong education section on your resume:
Here are examples of popular skills from Creative Copywriter job descriptions that you can include on your resume.
This word cloud highlights the important keywords that appear on Creative Copywriter job descriptions and resumes. The bigger the word, the more frequently it appears on job postings, and the more likely you should include it in your resume.
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