Growth Product Manager Cover Letters

Approved by real hiring managers, these Growth Product Manager cover letters have been proven to get people hired in 2023. A hiring manager explains why.

Hiring Manager for Growth Product Manager Roles
Compiled and approved by: Grace Abrams
Senior Hiring Manager - Growth Product Manager Roles
11+ Years of Experience

Growth Product Manager Cover Letter Example

Dear Hiring Manager,

I am writing to express my interest in the Growth Product Manager position at Google. I've always admired Google's commitment to innovation and pushing the boundaries of what technology can do. In fact, I still remember my excitement when I first heard about Google Glass and its potential applications. Although it didn't quite take off as expected, the concept sparked my curiosity and passion for developing cutting-edge products that can improve people's lives.

As the lead product manager at Resume Worded, I was responsible for driving a 25% increase in user engagement within six months by implementing data-driven improvements to the platform. One of my key accomplishments during this time was the successful redesign of our onboarding process, reducing user churn by 15%. My experience in analyzing user behavior, identifying growth opportunities, and collaborating with cross-functional teams has equipped me with a unique skill set that I believe would be valuable to Google.

In my most recent role at a health tech startup, I spearheaded the development and launch of a new patient monitoring app that resulted in a 30% reduction in hospital readmissions for our users. This experience not only honed my product management skills but also deepened my understanding of how technology can positively impact the healthcare industry. I am excited about the opportunity to contribute to Google's mission to organize the world's information and make it universally accessible and useful, particularly within the health and wellness sector.

Thank you for considering my application. I am eager to discuss how my experience and passion for product development can contribute to Google's continued growth and success. I look forward to the opportunity to speak with you soon.


[Your Name]

Why This Cover Letter Works in 2023

Driving User Engagement

Highlighting a specific achievement, like increasing user engagement by 25%, demonstrates the candidate's ability to deliver results. This is a great way to capture the attention of the hiring manager.

Unique Skill Set

By mentioning their experience in analyzing user behavior and working with cross-functional teams, the candidate showcases their unique skill set and how it can benefit the company. This helps them stand out from other applicants.

Health Tech Success

Sharing a success story from a previous role, like reducing hospital readmissions by 30%, helps to establish the candidate's credibility and demonstrate their ability to make a positive impact in the industry.

Aligned with Company Mission

Expressing excitement about contributing to the company's mission shows genuine interest in the role and reflects the candidate's passion for the industry. This helps to create a connection with the hiring manager.

Appreciative Closing

Ending the cover letter with a simple thank you and an eagerness to discuss the opportunity further leaves a positive impression and demonstrates good manners. It's always a good idea to express gratitude for the hiring manager's time and consideration.

Growth Product Manager Cover Letter Example

Dear Hiring Manager,

From the first time I downloaded the Spotify app, I was hooked. Not just by the vast array of music, but the user-friendly interface that always seemed to know what I wanted to listen to next. It's this kind of intuitive innovation that has me eager to apply for the Growth Product Manager position at Spotify.

As a product manager at Resume Worded, I led a team that increased user engagement by 35% by implementing a new user recommendation algorithm. Additionally, I successfully managed the launch of three key features, each contributing to an average 15% increase in monthly active users. What excites me about Spotify is the opportunity to apply these skills on a platform that has already transformed how we listen to music.

But it's not all about the numbers. What truly drives me is the ability to shape user experiences. At RW Tech Company, I championed a user-first approach, which led to a 50% reduction in user complaints within six months. I'm thrilled about the prospect of bringing this approach to Spotify and contributing to its user-centric culture.

I am genuinely excited about the potential to further innovate and enhance the Spotify experience for millions of users worldwide. I believe my passion for creating intuitive and engaging digital experiences aligns perfectly with Spotify's mission.

Thank you for considering my application. I look forward to the possibility of contributing to the Spotify team and continuing to create moments of joy for users around the globe.

[Your Name]


Why This Cover Letter Works in 2023

Demonstrate Passion and Understanding

Expressing your enthusiasm for the company product shows that you've taken time to understand it and you're passionate about it. This increases your chances of being perceived as someone who would fit well within the company culture.

Showcase Impactful Results

When you highlight key metrics that demonstrate your success, it gives the employer a tangible sense of your potential impact. Mentioning that you led a team that increased user engagement by a significant percentage shows your potential to drive growth.

Highlighting Your Driving Force

Clarifying what motivates you, in this case shaping user experiences, can resonate with the employer if it aligns with the company's values. It also gives them a glimpse into what pushes you to perform.

Expressing Genuine Enthusiasm

Showing genuine interest in the prospect of working with the company, especially in a way that could impact millions of users, can make you come across as passionate and dedicated. It shows your potential to be a dedicated employee.

End with Positive Anticipation

Ending your cover letter with an enthusiastic outlook of potentially contributing to the team shows positivity and implies that you are looking forward to the possibility of working with them.

Senior Growth Product Manager Cover Letter Example

Dear Hiring Manager,

As a regular user of LinkedIn, I've always admired the platform's commitment to professional development and networking. It's this commitment that motivates me to apply for the Senior Growth Product Manager position at LinkedIn.

During my tenure at Resume Worded, I spearheaded the development of a new product line that saw a 45% increase in revenue within the first year. I also led a cross-functional team to revamp our user interface, resulting in a 30% improvement in user experience scores. I am excited about the opportunity to leverage my experience and skills to contribute to LinkedIn's product growth.

In my current role at RW Tech Company, I implemented a data-driven strategy that improved product engagement by 20%. What I find most appealing about LinkedIn is its data-centric approach to product development, and I am eager to contribute my expertise in this area.

I am particularly drawn to LinkedIn's mission to connect professionals worldwide. As a leader, I have always prioritized building strong relationships with my team and stakeholders, and I see this as an opportunity to extend my impact to LinkedIn's extensive user base.

Thank you for considering my application. I am excited about the potential to contribute to LinkedIn's mission of creating economic opportunity for every member of the global workforce. I look forward to the possibility of working with the LinkedIn team and driving its continued growth and success.

[Your Name]

Why This Cover Letter Works in 2023

Highlight Revenue Growth

By sharing examples of how you've directly contributed to significant revenue growth, you're providing concrete evidence of your ability to drive business success. This is especially crucial for senior positions where strategic thinking has a direct impact on the company's bottom line.

Data-Driven Success

Illustrating how you used a data-driven strategy to improve product engagement communicates that you have a methodical and analytical approach. In a tech-driven company like LinkedIn, this would definitely be a sought-after quality.

Relational Leadership

Revealing your priority of building strong relationships within your team and with stakeholders can be very appealing to potential employers. It indicates your ability to foster a positive work environment and work collaboratively.

Aligning with the Company's Mission

Showing that you're excited to contribute towards the company's mission suggests that you understand and value their purpose. This can make you appear as a good cultural fit for the company.

Forward-Looking Ambition

Ending your cover letter by expressing your eagerness to drive the company's growth and success can demonstrate both ambition and commitment. It can leave a lasting impression with the employer.

Alternative Introductions

If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.

I still vividly remember the excitement I felt when I first used the Airbnb app to book a unique treehouse experience in Costa Rica. As a frequent traveler and an advocate for alternative accommodations, I am thrilled for the opportunity to apply for the Growth Product Manager position at Airbnb, where I can combine my passion for travel with my expertise in product management to help create life-changing experiences for users worldwide.
This intro is engaging because it shares a personal experience that directly relates to the company's mission, demonstrating genuine enthusiasm for the job and a clear understanding of the company's value proposition.

Slack transformed the way I communicated with my teams at Resume Worded, effectively streamlining our collaboration process and boosting productivity across the board. Given my firsthand experience with the transformative power of Slack's platform, I am excited to be considered for the Growth Product Manager role, where I can use my product management skills to further innovate and improve the way teams work together.
This intro stands out because it highlights the candidate's personal connection to the company's product, emphasizing their understanding of the company's impact on the industry and showcasing their passion for improving it.

I've been a loyal Amazon Prime member since its inception, and the convenience it brought to my life sparked my curiosity in the world of e-commerce. It is with great enthusiasm that I apply for the Growth Product Manager position at Amazon, where I can bring my expertise in product development to a company that revolutionized the way people shop, making life easier for millions around the globe.
This intro showcases the candidate's personal connection to the company and its services, emphasizing their appreciation for the company's innovation and expressing enthusiasm to contribute to its continued growth.

I recall the days when I had to carry multiple devices for different tasks, and how Apple's iPhone changed that by consolidating everything into one sleek gadget. I am eager to apply for the Growth Product Manager position at Apple, a pioneer in the tech industry that caused disruptive changes with its groundbreaking products – I want to be part of the team that continues to drive that innovation forward.
This intro demonstrates the candidate's admiration for the company's innovative spirit while also sharing their personal experience with the brand, creating a strong connection between their passion and skills with the objectives of the company.

As an avid listener of Spotify's personalized playlists and a strong believer in the power of music, I am thrilled to have the opportunity to apply for the Growth Product Manager position at Spotify. I'm excited to contribute to a company that has revolutionized the way we discover and consume music while bringing my extensive product management experience to drive further innovation in the industry.
This intro emphasizes the candidate's deep appreciation for the company's mission and impact on the market, while also expressing excitement to leverage their skills and passion in driving further innovation in the industry.