Showcase your customer service skills

Leasing consultants are the face of the property management company, and excellent customer service skills are essential. Highlight specific examples of how you've provided exceptional service to potential tenants, such as:

• Maintained a 95% customer satisfaction rating based on post-tour surveys
• Received recognition as "Employee of the Month" for consistently going above and beyond for prospective tenants
• Implemented a personalized follow-up system that increased lease conversion rates by 20%

Avoid generic statements that don't provide concrete examples, like:

• Provided good customer service to tenants
• Answered questions from prospective renters

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   Highlight your knowledge of the local rental market

Demonstrating your understanding of the local rental market shows that you can effectively market the property and attract qualified tenants. Include details such as:

• Conducted weekly competitive market analyses to ensure our rates remained competitive while maximizing revenue
• Maintained up-to-date knowledge of local market trends, resulting in a 95% occupancy rate
• Collaborated with local businesses to create partnerships that increased property visibility and attracted new tenants

Avoid vague statements that don't showcase your expertise:

• Familiar with the local area
• Researched market trends

   Emphasize your ability to meet and exceed leasing targets

Property management companies rely on leasing consultants to meet occupancy and revenue goals. Use specific metrics to demonstrate your ability to achieve these targets, such as:

• Consistently exceeded monthly leasing targets by an average of 15%
• Achieved the highest lease renewal rate in the region at 90%
• Generated $50,000 in additional annual revenue by implementing a successful referral program

Steer clear of generic statements that don't quantify your impact:

• Met leasing goals
• Contributed to team success

   Include relevant certifications and training

Showcasing relevant certifications and training on your resume demonstrates your commitment to professional development and industry knowledge. Some examples include:

• Certified Apartment Leasing Professional (CALP) - National Apartment Association
• Customer Service and Sales Certification - National Retail Federation
• Fair Housing and Anti-Discrimination Training - Local Apartment Association

Avoid listing irrelevant or outdated certifications that don't directly apply to the leasing consultant role.

   Tailor your resume to the specific property and company

Customize your resume to highlight skills and experiences that align with the specific property and company you're applying to. For example:

• If the property focuses on luxury rentals, emphasize your experience in high-end customer service and upscale amenities
• If the company values community involvement, include volunteer work or participation in local events

Avoid using the same generic resume for every application, as it may not effectively demonstrate your fit for the specific role and company culture.

   Use action verbs and industry-specific language

When describing your leasing consultant experience, use strong action verbs and industry-specific terminology to make your resume more impactful. For example:

"Leveraged extensive knowledge of local market trends and competitors to develop targeted marketing strategies, resulting in a 25% increase in qualified leads and a 95% occupancy rate."

Compare this to a weaker statement:

"Used market research to create marketing plans and improve occupancy rates."

The first example uses powerful verbs like "leveraged" and includes specific metrics, while the second is more vague and lacks quantifiable results.