Brand Activation Manager

Brand Activation Manager Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Brand Activation Manager job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Brand Activation
  • Brand Management
  • Event Management
  • Marketing Strategy
  • Social Media Marketing
  • Marketing
  • Advertising
  •  Find out what your resume's missing
  • Event Planning
  • Sales
  • Brand Development
  • Public Relations
  • Social Media
  • Facebook
  • Market Research
  • Account Management
  • Digital Marketing
  • Retail
  • Customer Relationship Management (CRM)

  •   Show full list

Resume Skills: Marketing Software

Resume Skills: Social Media

  • Facebook
  • Instagram
  • Twitter
  • LinkedIn
  • Snapchat
  • Pinterest
  • Brand Advocacy on Social Media
  • Facebook Advertising
  • Instagram Advertising
  • LinkedIn Advertising
  • TikTok Advertising
  • Sponsored Tweets
  • Video Marketing
  •  Match your resume to these skills

Resume Skills: Other

Resume Skills: Languages

Resume Skills: Brand Strategies

  • Brand Positioning
  • Brand Identity Development
  • Consumer Insight Analysis
  • Competitive Analysis
  • Integrated Marketing Communications
  • Market Research Methods
  •  Match your resume to these skills

Resume Skills: SEO/SEM

Resume Skills: Content Marketing

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Brand Activation Manager Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Brand Activation Manager Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Brand Activation Manager
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded May 2020 - Present
Brand Activation Manager
Developed a comprehensive brand activation plan that increased product sales by 35% within the first quarter
Implemented key brand management strategies that led to a 25% increase in brand awareness and positioning in the market
Initiated a multi-platform social media marketing campaign that reached over 1 million potential customers and increased website traffic by 40% January 2017 - April 2020
Senior Brand Strategist
Directed brand development strategies that facilitated a 20% increase in the company's customer base
Overhauled event planning protocol, leading to a 50% improvement in corporate event engagement
Leveraged digital marketing tactics to grow the brand's online presence, boosting social media following by 30%
Microsoft June 2014 - December 2016
Marketing Associate
Conducted in-depth market research too analyze competitor tactics, informing the marketing strategy that improved brand visibility by 15%
Spearheaded a customer relationship management (CRM) system overhaul, which improved customer satisfaction ratings by 10%
Resume Worded Institute April 2020
Certification in Brand Management
Obtained certification while working full-time at Resume Worded
Resume Worded University May 2014
Master of Business Administration - Marketing Specialty
Focus on Branding, Market Research and Consumer Behavior
Marketing Software: HubSpot, Salesforce, Hootsuite, Buffer, Google Analytics, Adobe Creative Suite
Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn, Snapchat, Pinterest
Other Skills: Market Research, SEO/SEM, Content Creation, Project Management, Data Analysis, Branding Strategies
Languages: English (Native), French (Conversational)
Certifications: Google Analytics IQ Certification (2019), Hootsuite Social Marketing Certification (2018)
Leadership & Volunteering: Co-founder & Marketing Lead, Local Non-Profit (2016-Present), Mentor, TechStars Outreach Program (2018-Present)
Awards: Resume Worded’s ‘Rising Star’ Award (2021), Coached ‘Champion Strategist’ Honoree (2019)
Projects: Launched successful brand activation campaign for a startup leading to 70% increased visibility, Led cross-functional project resulting in a 20% growth in conversions for a major client
Your Name
Brand Development Specialist
City, Country  •  (123) 456-789  •  [email protected]  •
EXPERIENCE September 2021 - Present
Brand Development Specialist
Led a multidimensional advertising team on a comprehensive brand development campaign, securing a 50% increase in market share
Devised a novel public relations strategy that enhanced the company's relationship with the public and improved brand perception, leading to a 30% increase in customer acquisition
Managed the implementation of sales tactics that resulted in an annual revenue increase of $300,000
Unilever June 2018 - August 2021
Marketing Coordinator
Developed a targeted social media marketing plan, driving brand engagement up by 40%
Organized brand activation events with a measurable 25% improvement in attendee feedback
Coordinated successful market research initiatives that significantly informed product development, leading to a 10% increase in product efficiency
Resume Worded Institute September 2021
Certified Brand Strategist Program
Certification earned with a project focused on brand development strategy for emerging markets
Resume Worded University May 2018
Master of Business Administration - Marketing
Specialized in Strategic Brand Management and Consumer Behavior
Recipient of Mockler Marketing Fellowship
Marketing Software: Canva, Adobe Creative Suite, Hootsuite, Google Analytics, Mailchimp, SEMrush
Brand Strategies: Brand Positioning, Brand Identity Development, Consumer Insight Analysis, Competitive Analysis, Integrated Marketing Communications, Market Research Methods
Social Media: Facebook, Instagram, LinkedIn, Snapchat, Twitter, Brand Advocacy on Social Media
Languages: English (Native), Spanish (Professional Working), French (Elementary)
Certifications: Google Analytics Individual Qualification (2020), Hootsuite Social Marketing Certification (2019)
Volunteering: Marketing Mentor, StartUp! Entrepreneurship Program (Volunteered 100+ hours of marketing mentorship for startup businesses)
Projects: MarketingProfs Contributing Writer (Wrote 10+ articles about innovative brand strategies and digital marketing trends)
Professional Development: Attended 'Brand Innovators Summit' (2019, 2021), 'Digital Marketing World Forum- North America' (2020)
Your Name
Digital Marketing Manager
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded January 2019 - Present
Digital Marketing Manager
Designed and executed a digital marketing strategy that saw a 45% increase in online customer engagement
Implemented brand activation efforts through various digital channels and saw a 30% user acquisition boost in three months
Managed cross-channel Facebook and Instagram ad campaigns that resulted in a 20% increase in conversions and a 15% increase in revenue
Facebook March 2016 - December 2018
Senior Marketing Specialist
Led team in strategizing and executing high-impact social media campaigns, boosting company followers by 60%, and increasing website traffic by 35%
Spearheaded account management protocol development that lead to a 20% increase in client satisfaction
Controlled $500,000 marketing budget effectively reducing costs by 10% while maintaining efficient operations
Resume Worded Institute December 2018
Master’s in Business Administration (MBA) - Marketing Specialization
Recipient of the Award for Excellence in Digital Marketing
Resume Worded University May 2014
Bachelor of Arts - Marketing and Business Management
Graduated Summa Cum Laude
President of University Marketing Association
Digital Marketing Tools: Google Analytics, SEMrush, Moz Pro, BuzzSumo, MailChimp, Hootsuite
SEO/SEM: Keyword Research, On-Page SEO, Link Building, PPC, Landing Page Optimization, Competitor Analysis
Social Media: Facebook Advertising, Instagram Advertising, LinkedIn Advertising, TikTok Advertising, Sponsored Tweets, Video Marketing
Content Marketing: Content Strategy, Blogging, Copywriting, E-Mail Campaigns, Whitepaper Creation, Infographics
Certifications: Google Digital Marketing Certification, Facebook Blueprint Certification
Leadership & Volunteering: Volunteer Marketing Consultant for Red Cross, Mentor at Marketing Maven Mentorship Program
Awards: Facebook Marketing Innovator of the Year, Resume Worded Star Performer 2020
Projects: Built and promoted a blog that gained over 10,000 subscribers in 3 months

How do I add skills to a Brand Activation Manager resume?

Review the job posting closely.

Go through the Brand Activation Manager posting you're applying to, and identify hard skills the company is looking for. For example, skills like Marketing Strategy, Event Management and Brand Management are possible skills. These are skills you should try to include on your resume.

Add industry skills like Social Media Marketing and Event Planning.

Add other common skills from your industry - such as Advertising, Brand Activation and Marketing - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Sales, Retail and Customer Relationship Management (CRM) - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Show examples of where you trained people.

On Brand Activation Manager resumes, you should give specific accomplishments that involve you training others, whether that's in your team or other stakeholders.

Highlight leadership and management skills.

Hiring managers often want to see evidence of leadership and management on a Brand Activation Manager resume, so try to include any examples of where you led a project or managed other people.

Use the exact job title.

Try to add the exact job title, Brand Activation Manager, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Brand Activation Manager Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Brand Activation Manager job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Brand Activation Manager Skills and Keywords to Include On Your Resume

Brand Activation Manager Soft Skills

Here are common soft skills that appear on Brand Activation Manager job postings. Unlike hard skills, which refer to tools, software or techniques, soft skills focus on character traits and interpersonal skills. Instead of listing these phrases on your resume, try to show them through your bullet points like in the examples below.

Tip: Do not list these words or phrases on your resume, and instead focus on the hard skills we described above.

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Brand Activation Manager Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Brand Activation Manager

Resume Example
Assistant Brand Manager

Resume Example
Digital Brand Manager

Resume Example
Entry Level Brand Ambassador

Resume Example
Creative Brand Manager

Resume Example
Retail Brand Manager

Browse Skills from Similar Jobs

Frequently Asked Questions

What skills should you add to a Brand Activation Manager resume?

The most common skills and keywords we found on Brand Activation Manager resumes and job postings were Brand Activation, Brand Management, Event Management, Marketing Strategy, Social Media Marketing, Marketing, Advertising and Event Planning.

Skills like Retail, Account Management, Customer Relationship Management (CRM), Sales and Market Research also appeared on related job postings.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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