Brand Consultant

Brand Consultant Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Brand Consultant job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Brand Development
  • Brand Management
  • Brand Strategy
  • Branding & Identity
  • Branding
  • Digital Marketing
  • Social Media Marketing
  •  Find out what your resume's missing
  • Marketing Strategy
  • Advertising
  • Art Direction
  • Brand Awareness
  • Creative Strategy
  • Marketing
  • Email Marketing
  • Content Strategy
  • Strategy
  • Integrated Marketing
  • Graphic Design
  • Online Marketing
  • Copywriting
  • Public Relations
  • Social Media
  • Market Research
  • Corporate Branding
  • Digital Media
  • Business Development
  • Content Marketing

  •   Show full list

Resume Skills: Techniques

  • Brand Strategy Development
  • Marketing Analysis
  • Product Positioning
  • Consumer Research
  • Competitive Analysis
  • Market Segmentation
  • Brand Storytelling
  • Oscillation Strategy
  • Visual Identity Design
  • Brand Positioning
  • Content Marketing
  • SEO
  • User Persona Development
  •  Match your resume to these skills

Resume Skills: Marketing Tools

  • SEO
  • Google Analytics
  • Hubspot
  • Mailchimp
  • Hootsuite
  • Salesforce
  • Ahrefs
  • SEMrush
  • Moz
  • Canva
  • SEMRush
  • HubSpot
  • MailChimp
  • CRM tools (Salesforce)
  • Tableau
  • Adobe Creative Suite (Illustrator, Photoshop, InDesign)
  •  Match your resume to these skills

Resume Skills: Project Management

Resume Skills: Technical

Resume Skills: Communication

Resume Skills: Languages

Resume Skills: Content Management

Resume Skills: Market Research & Analysis

Resume Skills: Brand Strategy

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Brand Consultant Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Brand Consultant Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Brand Consultant
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded June 2019 - Present
Senior Brand Consultant
Spearheaded the implementation of a global integrated marketing strategy resulting in a 20% increase in brand recognition worldwide.
Developed compelling brand stories for key products, increasing brand loyalty by 35% among target demographics.
Led multi-disciplinary team to execute creative campaigns that increased email open rates by 19%.
Cultivated key influencer relationships, propelling brand awareness and driving a 25% increase in social media engagement.
Applied data-driven insights to optimize brand strategy, improving ROI on marketing initiatives by 45%.
Publicis Groupe February 2016 - May 2019
Brand Strategist
Executed rebranding initiatives that successfully improved consumer perception by 30%.
Boosted online marketing campaign performance by 50% by implementing SEO and digital marketing best practices.
Improved customer conversion rates by 15% through developing and implementing targeted brand positioning strategies. January 2013 - January 2016
Marketing Specialist
Led graphic design team to develop visually compelling content, increasing click-through rates by 10%.
Increased web traffic by 120% through the creation and implementation of organic SEO strategies.
Initiated content strategy that drove a growth in blog subscribers by 40% over a six-month period.
Resume Worded Institute May 2019
Executive Leadership Certificate
Included coursework in Strategic Brand Management and Marketing Analytics
Resume Worded University January 2015
Master of Business Administration - Marketing
Curriculum emphasized Brand Management, Consumer Behavior, and Value-based Marketing
Branding & Marketing Tools: SEO, Google Analytics, Hubspot, Mailchimp, Hootsuite, Salesforce
Content Management: WordPress, Drupal, Adobe Creative Suite (Illustrator, Photoshop, InDesign), Sketch
Market Research & Analysis: SPSS, Microsoft Excel (Advanced), Tableau, Hotjar, SurveyMonkey
Languages: English (Native), French (Professional Working Proficiency), Spanish (Intermediate)
Certifications: Google Ads Search Certification, Google Ads Measurement Certification, Hubspot Inbound Marketing Certification
Projects: Brand strategy development for three international clients leading to increased market share and revenue growth
Awards: Resume Worded’s Employee of the Year (2020); Campaign of the Year Award, Publicis Groupe (2018)
Volunteering: Marketing Mentor, Start-Up Space Incubator; Content Strategy Expert, Non-Profit Connect
Your Name
Brand Strategist
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded November 2018 - Present
Brand Strategist
Designed and implemented a proven brand consistency strategy across all platforms, leading to a 55% increase in monthly unique visitors.
Drove a 50% increase in lead conversion through the creation and execution of a data-driven marketing strategy.
Managed a cross-functional team to deliver a 200% increase in social media impressions via innovative campaigns.
Increased email marketing click-through rates by 38% through the development of targeted content.
Conducted robust brand auditing to tweak brand strategy, boosting overall brand rating by 15%.
Unilever April 2015 - October 2018
Marketing Manager
Delivered 175% of target ROI through the execution of online marketing campaigns.
Reduced marketing costs by 25% through proficient budget management and vendor negotiations.
Fostered collaborative relationships with key influencers resulting in a 30% uptick in brand visibility. June 2012 - March 2015
Marketing Coordinator
Coordinated advertising efforts leading to an increased reach of 150,000 potential consumers.
Spearheaded public relation campaigns, boosting company image and creating a 20% increase in new business.
Managed web and design updates which led to a 30% increase in site usability and boosted customer engagement.
Resume Worded Institute August 2014
Master of Science in Marketing
Coursework focus: Branding Strategies, Consumer Behaviour, Digital Marketing
Resume Worded University May 2012
Bachelor of Arts in Business Communication
Minor in Marketing
Awards: Dean's List 2010-2012 (Top 10%), Marketing Excellence Award
Marketing Tools: Google Analytics, Ahrefs, SEMrush, Moz, Mailchimp, Canva
Techniques: Content Marketing, SEO, User Persona Development, Competitive Analysis
Project Management Tools: Trello, Asana, Jira, Microsoft Project
Languages: English (Native), Spanish (Conversational), French (Basic)
Certifications: Google AdWords Certified, Facebook Blueprint Certified
Leadership & Volunteering: Marketing Volunteers Organization (President 2017-2018), Career Mentor at Resume Worded Institute
Awards & Honors: Unilever Marketing Star Award 2016, 2018
Courses: Advanced Content Marketing Masterclass, Digital Marketing 2.0 Training
Your Name
Brand Manager
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded January 2020 - Present
Brand Manager
Revamped branding and identity guidelines, leading to a 20% improvement in overall brand consistency.
Managed a seamless product launch that led to a 30% market penetration within three months.
Implemented social media advertising campaigns that led to a 40% increase in followers across all platforms.
Developed a successful brand positioning strategy that increased project proposals by 50%.
Initiated customer profiling tactics which improved targeted marketing, boasting a 25% boost in lead generation.
Procter & Gamble July 2016 - December 2019
Assistant Brand Manager
Increased market share by 15% via successful product differentiation strategies.
Implemented new design strategy that increased audience engagement by 25%.
Managed communications with public relations firm leading to greater brand exposure on national media outlets. May 2013 - June 2016
Marketing Analyst
Initiated comprehensive market analysis leading to more effective and targeted marketing strategies.
Developed data visualization techniques to concisely present marketing metrics to stakeholders.
Improved web traffic by 75% through successful implementation of digital marketing tactics.
Resume Worded University June 2013
Master of Business Administration (MBA)
Focus on Strategic Marketing, Consumer Behavior and Brand Management
Resume Worded Academic Center May 2011
Bachelor of Business Administration (BBA) – Marketing
Minors in Communications and Public Relations
Awards: Dean's List 2011 (Top 10%), Marketing Student of the Year
Technical: Microsoft Office Suite, Google Analytics, Tableau, SPSS
Marketing & Branding: Brand Strategy Development, Marketing Analysis, Product Positioning, Consumer Research, Competitive Analysis, Market Segmentation
Communication: Public Speaking, Crisis Communication, Written Communication
Languages: English (Native), Spanish (Fluent), French (Basic)
Certifications: Certified Brand Strategist – Brand Learning (2022), Google Analytics IQ Certification (2021)
Leadership & Volunteering: Mentor – Marketing Leaders of Tomorrow (Current), Volunteer Entrepreneurial Skills Trainer – Community Youth Center (2019-2020)
Projects: Developed and managed successful launch campaign for new product line at Procter & Gamble, bridging a gap in existing portfolio and resulting in an 18% increase in overall brand revenue (2019)
Professional Contributions: Authored article “Brand Storytelling in Contemporary Marketing” published in Marketing World Journal (2020), Regular speaker at local universities and community colleges on the topic of brand management (2017-2020)

How do I add skills to a Brand Consultant resume?

Review the job posting closely.

Go through the Brand Consultant posting you're applying to, and identify hard skills the company is looking for. For example, skills like Digital Marketing, Brand Development and Marketing Strategy are possible skills. These are skills you should try to include on your resume.

Add industry skills like Brand Management and Branding & Identity.

Add other common skills from your industry - such as Brand Strategy, Social Media Marketing and Branding - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Copywriting, Content Marketing and Content Strategy - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Emphasize your ability to solve problems.

Recruiters want to know that you're the kind of person that can solve new and challenging problems. In your Brand Consultant resume, highlight projects that involved problems that were technically complex or mattered to the company.

Emphasize your consulting experience.

Your Brand Consultant resume should focus on the impact you made on your clients, ideally in terms of dollar ($) value or cost savings. We've included some examples of consulting bullet points you can use in the infographic.

Use the exact job title.

Try to add the exact job title, Brand Consultant, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Brand Consultant Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Brand Consultant job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Brand Consultant Skills and Keywords to Include On Your Resume

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Brand Consultant Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Assistant Brand Manager

Resume Example
Digital Brand Manager

Resume Example
Salesforce Consultant

Resume Example
Leasing Consultant

Resume Example
Management Consultant

Resume Example
Entry Level Brand Ambassador

Browse Skills from Similar Jobs

Frequently Asked Questions

What skills should you put on a Brand Consultant resume?

On top Brand Consultant resumes, skills like Brand Development, Brand Management, Brand Strategy, Branding & Identity, Branding, Digital Marketing, Social Media Marketing and Marketing Strategy appear most often.

Depending on the exact role you're applying to, skills like Advertising, Content Strategy, Content Marketing, Copywriting and Digital Media can also be effective keywords to include on your resume.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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