Showcase measurable achievements
When you are showing off what you've accomplished in your role, always try to quantify these achievements. Those numbers, like 'a 30% increase in website traffic', are concrete evidence of your skills and can speak louder than any descriptive words. It shows you understand the impact of your work and you're focused on delivering results.
Highlight big wins
Highlighting a big win like 'garnered over 5 million impressions' not only shows your potential to execute at a high level but also that you're not afraid to tackle big projects. It shows that you can handle the pressure and deliver. Plus, it might just make someone think, 'I want that kind of results too'.
Show your human side
Sharing what you enjoy outside of work, like volunteering at an animal shelter, can make you more relatable and memorable. It makes you seem like a whole person, not just a work machine. Plus, it subtly shows other values like empathy and community involvement that many companies value.
Invite to connect
Ending with an invitation to reach out shows that you're open for opportunities and willing to take the initiative. It makes it easy for potential connections to take the next step without feeling like they're imposing.
Optimize the Skills section
Listing multiple, specific skills related to digital marketing helps with visibility in LinkedIn search. These are the kinds of keywords that people are likely to search for when they need a professional like you. Plus, it offers a quick snapshot of what you offer.
Mention your career beginnings
Dropping the name of the first company you've worked with can be really appealing. It shows your evolution and signifies that you're not afraid to start from the bottom and work your way up. It's also a subtle way to show that your skills were honed in a professional environment, not just self-taught or picked up along the way.