Account Strategist

Account Strategist Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Account Strategist job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Google Ads
  • Google Analytics
  • Digital Marketing
  • Online Advertising
  • Search Engine Marketing (SEM)
  • Online Marketing
  • Advertising
  •  Find out what your resume's missing
  • Display Advertising
  • Pay Per Click (PPC)
  • Digital Strategy
  • Marketing Strategy
  • Google Merchant Center
  • Google Adwords Professional
  • Account Management
  • Social Media Marketing
  • Email Marketing
  • Search Engine Optimization (SEO)
  • Digital Media
  • Search Advertising
  • Media Planning

  •   Show full list

Resume Skills: Digital Marketing

  • Google Analytics
  • Google Ads
  • Bing Ads
  • Facebook Ads
  • Instagram Ads
  • YouTube Ads
  • SEO
  • SEM
  • Content marketing
  • Social media advertising
  • Email campaigns
  • Google AdWords
  •  Match your resume to these skills

Resume Skills: SEO/SEM

Resume Skills: Content Management

Resume Skills: Marketing Automation

Resume Skills: Advertising Platforms

Resume Skills: SEO Tools

Resume Skills: Graphic Design Tools

Resume Skills: Data Analysis Tools

Resume Skills: Account Management

Resume Skills: Software Proficiency

Resume Skills: Languages

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Account Strategist Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Account Strategist Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Account Strategist
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded June 2020 - Present
Senior Account Strategist
Increased Google Ads ROI by 35% by re-structuring the keyword bucket and improving account segmentation.
Successfully managed Portfolio Beta accounts that led to a growth of financial service clients by 25% using targeted Google Merchant Center strategies.
Devised and implemented a cross-channel digital strategy that increased site engagement by 50% and improved conversion rates by 30%.
Reduced PPC ad spend by 20% by employing advanced bid strategies and enhancing ad relevancy and quality score.
Led a team of junior strategists and provided training in SEM techniques, resulting in a 15% increase in team productivity. January 2018 - June 2020
Account Strategist
Improved overall account performance of smaller clients by applying Optimization Score recommendations which resulted in 15% increased performance.
Implemented comprehensive Email marketing & Online advertising strategies which improved target reach by 45%.
Employed Google Analytics to assess campaign performance, identify opportunities, and optimize ads which increased the click-through rate by 10%.
General Motors May 2016 - January 2018
Online Marketing Specialist
Contributed to the development of a new marketing strategy, resulting in a 20% increase in online visibility.
Managed local SEO initiatives that improved local search exposure by 80% in key markets.
Increased website traffic by 25% through targeted Google Adwords campaigns.
Microsoft June 2015 - April 2016
Digital Marketing Assistant
Increased social media conversion rates by 15% through the implementation of targeted pay-per-click campaigns.
Assisted in the planning and execution of display advertising strategies, resulting in a 10% increase in brand awareness.
Resume Worded University June 2020
Master of Business Administration (MBA) - Strategic Management
Dissertation: 'Effective Online Marketing strategies in the digital age'
Resume Worded Academic Center May 2018
Certified Analytics Professional (CAP)
Curriculum focused on applying analytical approaches to drive successful strategies
Account Management: Performance monitoring, Budget control, Relationship management, Strategic advising, Crisis management, Contract negotiation
Software Proficiency: Salesforce (Advanced), Tableau (Intermediate), Google Analytics (Advanced), Microsoft Suite (Advanced), Trello (Proficient), Hubspot (Proficient)
Digital Marketing: SEO, SEM, Content marketing, Social media advertising, Email campaigns, Google AdWords
Languages: English (Native), Spanish (Intermediate), French (Conversational)
Certifications: Google Analytics IQ Certification (2019), Certified Sales Leadership Professional (2018)
Awards: MVP Account Strategist Award (2019), General Motors Recognition Award for Excellence in Online Marketing (2017)
Volunteering: Mentor at Business Mentorship Program for Start-Ups (2021-Present), Committee Member at Local Business Networking Group (2018-2020)
Publications: Published several articles on effective account strategy and marketing techniques in reputable business magazines
Your Name
Digital Strategy Consultant
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded June 2020 - Present
Senior Digital Strategy Consultant
Successfully implemented multi-channel digital strategy that increased conversion rates by 30%, employing Google Ads and Google Merchant Center strategies.
Improved organic search rankings by 35% through strategic SEO initiatives, resulting in increased web traffic and brand visibility.
Developed targeted social media marketing campaigns that increased customer-engaged content by 50%, resulting in increased customer base.
Managed a team of consultants to deliver digital solutions to clients, resulting in a 20% efficiency increase across team.
Implemented email marketing campaigns using A/B testing, which increased open rates by 10% and click-through rates by 25%. January 2018 - June 2020
Digital Strategy Consultant
Achieved a reduction of 15% on cost per click by optimizing Google Ads campaigns through refining bidding strategies and targeting.
Enabled a higher rate of user engagement by employing Google Analytics to draw actionable insights from multiple data points, improving site bounce rates by 10%.
Devised online marketing plan which increased brand visibility by 20% and enhancing customer acquisition by 15%.
Ford May 2016 - January 2018
Digital Marketing Specialist
Rolled out a robust SEO strategy that increased organic search results by 25%, bolstering online presence.
Coordinated PPC advertising efforts that resulted in a 15% growth in revenue and a higher ROI of 20%.
Leveraged Google Merchant Center to enhance e-commerce sales by 30%, expanding market footprint.
IBM June 2015 - April 2016
Digital Marketing Assistant
Executed Social Media marketing campaigns that grew followers by 20% and increased engagement by 15%.
Managed pay per click initiatives that increased click-through rates by 10% and reduced ad expenditure by 5%.
Resume Worded Institute December 2019
Advanced Certification in Digital Marketing
In-depth study of digital advertising platforms and analytics
Resume Worded University May 2016
Master of Business Administration - Marketing Specialization
Coursework covered digital media strategy, branding, SEO/SEM, and social media marketing
Digital Marketing: Google Analytics, Google Ads, Bing Ads, Facebook Ads, Instagram Ads, YouTube Ads
SEO/SEM: Keyword Research, Link Building, Meta Tags, On-Page SEO, Google Search Console, Bing Webmaster Tools
Content Management: WordPress, Drupal, Joomla, Content Strategy, UX Writing, A/B Testing
Marketing Automation: Mailchimp, HubSpot, Marketo, Hootsuite, Buffer, Salesforce Marketing Cloud
Certifications: Google Analytics Individual Qualification, Facebook Blueprint Certification, SEMrush SEO Toolkit Course
Projects: Developed and executed a multi-channel digital strategy for a local non-profit, growing their online donor base by 25%
Volunteering: Marketing Director for Local Charity Run, 2019 - Present
Professional Development: Attended annual Digital Marketing conferences including SMX Advanced, Inbound, and MozCon
Your Name
Online Advertising Manager
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded June 2020 - Present
Senior Online Advertising Manager
Launched online advertising campaigns that generated 20% increase in lead generation, leveraging SEM techniques.
Improved online visibility by 30% through the implementation of targeted Google Ads and PPC campaigns.
Delivered robust Email Marketing campaigns to a database of 5,000 subscribers that resulted in a 10% increase in engagement with content.
Managed display advertising initiatives that grew brand awareness by 15% and user engagement by 20%.
Led a team of advertising professionals to achieve strategic goals, increasing their performance efficiency by 15%. January 2018 - June 2020
Online Advertising Manager
Increased click-through rates by 15% by enhancing advertising creative and ad targeting on Google Ads.
Streamlined PPC campaigns that resulted in a 10% growth in ad efficiency and 20% decrease in spend.
Leveraged Google Analytics to drive data-driven decision making, improving ROI by 25%.
Toyota May 2016 - January 2018
Online Marketing Specialist
Spearheaded SEM efforts that enhanced online visibility by 20%, contributing to a 10% increase in sales.
Boosted SEO rankings that increased organic traffic to the website by 15% during the first quarter.
Directed Google Merchant Center campaigns that led to a 20% increase in e-commerce sales.
Intuit June 2015 - April 2016
Digital Marketing Assistant
Managed online advertising campaigns, delivering a 10% growth in brand visibility and a 15% increase in audience engagement.
Facilitated the execution of email marketing campaigns, contributing to an increase in open rates by 5% and click-through rates by 10%.
Resume Worded Academic Center December 2015
Master of Science - Internet Marketing
Specialization in Online Advertising and Promotion
Resume Worded University June 2014
Bachelor of Science - Business Management
Minors in Digital Media and Computer Science
Phi Beta Lambda (PBL) Business Fraternity, Member
Advertising Platforms: Google Ads, Facebook Ads, Twitter Ads, LinkedIn Ads, Pinterest Ads, Snapchat Ads
SEO Tools: Google Analytics, SEMRush, Yoast SEO, Moz, Google Search Console, Bing Webmasters Tool
Graphic Design Tools: Adobe Photoshop, Adobe Illustrator, Canva, PaintShop Pro, Adobe InDesign, GIMP
Data Analysis Tools: Microsoft Excel, Google Sheets, Tableau, Apache Flink, Looker, Google Data Studio
Certifications: Google Ads Certified (2021), Facebook Ads Blueprint Certificate (2019)
Leadership & Volunteering: Marketing Mentors Network (Volunteer Mentor, 2018 - Present), XYZ Non-Profit (Social Media Volunteer, 2016 - 2018)
Projects: Established successful online advertising campaigns for 10+ small businesses
Awards: Resume Worded 'Employee of the Year' (2021), 'Best Campaign Award' (2019)

How do I add skills to an Account Strategist resume?

Review the job posting closely.

Go through the Account Strategist posting you're applying to, and identify hard skills the company is looking for. For example, skills like Display Advertising, Advertising and Search Engine Marketing (SEM) are possible skills. These are skills you should try to include on your resume.

Add industry skills like Online Advertising and Google Analytics.

Add other common skills from your industry - such as Google Ads, Digital Marketing and Online Marketing - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Search Advertising, Marketing Strategy and Email Marketing - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Show how you have strong attention to detail.

A good Account Strategist has strong attention to detail, so try to include examples of where you handled complex projects or processes.

Emphasize your sales skills.

As the job title suggests, sales and communication are important elements of Account Strategist roles. Through your bullet points, show hiring managers evidence of how you have generated new customers.

Use the exact job title.

Try to add the exact job title, Account Strategist, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Account Strategist Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Account Strategist job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Account Strategist Skills and Keywords to Include On Your Resume

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Account Strategist Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Sales Account Manager

Resume Example
Entry Level Account Manager

Resume Example
Key Account Manager

Resume Example
Senior Account Manager

Resume Example
Inside Sales Account Manager

Resume Example
Technical Account Manager

Browse Skills from Similar Jobs

Frequently Asked Questions

What skills should you add to an Account Strategist resume?

Some popular Account Strategist hard skills are Google Ads, Google Analytics, Digital Marketing, Online Advertising, Search Engine Marketing (SEM), Online Marketing, Advertising and Display Advertising.

Depending on the job you apply to, skills like Marketing Strategy, Search Engine Optimization (SEO), Search Advertising, Email Marketing and Pay Per Click (PPC) can also be good to include on your resume.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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