If you're struggling to start your cover letter, here are 6 different variations that have worked for others, along with why they worked. Use them as inspiration for your introductory paragraph.
While watching a SpaceX rocket launch from my backyard, I couldn't help but feel inspired by the company's passion for pushing boundaries in space exploration. As a Product Marketing Director, I am excited to apply my experience and expertise to join the team at SpaceX, a company that is truly revolutionizing the aerospace industry.
Growing up, I was fascinated by Lego and spent countless hours designing and constructing my own creations. My passion for building things and solving complex problems has led me to pursue a career in product marketing. The opportunity to join Lego as a Product Marketing Director allows me to combine my passions and contribute to a company that has been an integral part of my childhood.
As a staunch advocate for sustainability and green living, I felt a strong connection with Patagonia's commitment to environmental responsibility long before I ever set foot in one of your stores. With my extensive experience in product marketing, I am eager to apply my skills to a company that shares my values, empowering Patagonia to continue leading the way in sustainable business practices.
While instructing a group fitness class, I couldn't help but notice that nearly every participant was wearing Nike apparel. I've long been impressed by Nike's ability to cultivate a loyal following and consistently deliver innovative, high-quality products that inspire people to stay active. As a Product Marketing Director, I am excited to join the team behind such an iconic brand, striving to elevate its impact on fitness enthusiasts worldwide.
Travel has always been a passion of mine, with Airbnb's unique approach to lodging playing a significant part in my adventures. I am excited for the opportunity to bring my product marketing expertise to a company that has revolutionized the way people experience new destinations, making it more accessible than ever to discover the world's hidden gems.