Social Media Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Social Media job postings. In other words, these are the most sought after skills by recruiters and hiring managers. So try to include them on your resume where possible. Go to the Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all these keywords on your resume, identify the keywords most relevant to the job you're applying to and include those. Use the free Targeted Resume tool to help with this.

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  • Social Media Marketing
  • Social Media
  • Digital Marketing
  • Instagram
  • Marketing
  • Facebook
  • Adobe Photoshop
  •  Find out what your resume's missing
  • Social Media Advertising
  • Advertising
  • Twitter
  • Blogging
  • Hootsuite
  • Google Analytics
  • Marketing Strategy
  • Search Engine Optimization (SEO)
  • Facebook Marketing
  • Copywriting
  • Social Media Communications
  • Online Marketing
  • Photography
  • Communication
  • WordPress
  • Public Relations
  • Microsoft Access
  • Digital Media
  • Event Planning
  • Content Strategy
  • Writing
  • Editing
  • Creative Writing
  • Web Content Writing
  • Event Management
  • Adobe InDesign
  • Social Media Consulting
  • Email Marketing
  • Social Media Optimization (SMO)
  • Radian6
  • Social Media Measurement
  • Online Advertising
  • Online Reputation Management
  • Market Research
  • Google Ads
  • Search Engine Marketing (SEM)
  • Content Marketing
  • Influencer Marketing
  • Community Management
  • Adobe Premiere Pro
  • Video Production
  • Video Editing
  • Video
  • Storytelling
  • Final Cut Pro
  • Journalism
  • Television
  • Broadcasting
  • Breaking News
  • Graphic Design
  • Adobe Illustrator
  • Content Management
  • Teamwork
  • Public Speaking
  • Research
  •   Show full list

Resume Skills: Community Management

Resume Skills: Social Media Platforms

Resume Skills: Digital Marketing Tools

Resume Skills: Languages

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Social Media Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Social Media Resume: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Your Name
Community Manager
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded February 2020 - Present
Senior Community Manager
Developed and maintained active community engagement strategies, as a result, boosting the active user base by 30%.
Utilized Hootsuite for monitoring and evaluating social media communications, improving response rate by 40%.
Led a team of community managers, achieving a 75% improved efficiency in community management.
Implemented a customer feedback initiative which increased customer satisfaction rate by 35%
Devised a customer retention strategy, resulting in a reduction of churn rate by 20%. July 2017 - January 2020
Community Manager
Oversaw the management of company's community across Facebook and Twitter, resulting in a 20% increase in brand loyalty
Increased engagement by 30% through the organization of regular community events.
Managed and solved user-generated complaints, reducing customer service issues by 15%.
Instagram March 2015 - June 2017
Community Associate
Promoted value-driven content that led to a 25% increase in community engagement
Assisted in monitoring social media marketing activities, leading to a 10% increase in campaign success.
Utilized various online marketing tools to engage with the community and encourage a positive community spirit.
Resume Worded University December 2014
Master of Business Administration (MBA) - Marketing
Focus On: Digital Marketing and Consumer Behavior
Resume Worded Institute May 2012
Bachelor of Arts (B.A) - Communications
Minor: Business Administration
Awards: Cum Laude, Dean's List (Top 10%)
Community Management: Community Engagement, Social Media Analytics, Content Creation, User Experience Design, User-Centric Marketing, Feedback Management
Social Media Platforms: Instagram, Facebook, LinkedIn, Twitter, Pinterest, TikTok
Digital Marketing Tools: Hootsuite, Sprout Social, Buffer, Canva, Google Analytics, Mailchimp
Languages: English (Native), Spanish (Fluent), French (Basic)
Certifications: Facebook BluePrint Certified Planner (2020), Hootsuite Social Marketing Certification (2019)
Leadership & Volunteering: Community Association Institute (Board Member, 2018-Present), Children’s Community School (Volunteer, 2017-Present)
Professional Development: Attended AMA Marketing Management Bootcamp (2019), Completed HarvardX Digital Marketing Professional Certificate Program (2020)
Publications: Published 20+ articles on user engagement strategies for 'The Social Media Manager' e-magazine (2018-2020)

How do I add skills to a Social Media resume?

Review the job posting closely.

Go through the Social Media posting you're applying to, and identify hard skills the company is looking for. For example, skills like Marketing, Adobe Photoshop and Social Media Advertising are possible skills. These are skills you should try to include on your resume.

Add industry skills like Digital Marketing and Social Media Marketing.

Add other common skills from your industry - such as Social Media, Instagram and Facebook - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Event Management, Photography and Adobe InDesign - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Showcase your design and creative skills.

A popular skill set for a Social Media is creativity and design, so try to include evidence of them on your resume.

Use the exact job title.

Try to add the exact job title, Social Media, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Social Media Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Social Media Manager

Resume Example
Senior Social Media Manager

Resume Example
Social Media Marketing Manager

Resume Example
Entry Level Social Media Manager

Resume Example
Social Media Strategist

Resume Example
Social Media Marketing Manager

Word Cloud for Social Media Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Social Media job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Social Media Skills and Keywords to Include On Your Resume

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Frequently Asked Questions

What hard skills should you include on a Social Media resume?

Some popular Social Media hard skills are Social Media Marketing, Social Media, Digital Marketing, Instagram, Marketing, Facebook, Adobe Photoshop and Social Media Advertising.

Depending on the job you apply to, skills like Adobe InDesign, Web Content Writing, Broadcasting, Event Management and Photography can also be good to include on your resume.

What are the differences in resume skills between a Social Media Producer and a Social Media Assistant?

If you are writing a Social Media Producer resume, try to emphasize skills like Twitter, Adobe Premiere Pro, Video Production, Facebook, Digital Media, Instagram, Video Editing and Social Media Marketing.

Similarly, if you are writing a Social Media Assistant resume, emphasize skills like Social Media, Digital Marketing, Marketing, Advertising, Adobe Photoshop, Social Media Communications, Photography and Google Analytics.

What are good resume skills to include for different Social Media roles and job titles?

Depending on the specific role you apply to, you may need to emphasize different skill sets. Here are a few examples:

  • Social Media Assistant: Social Media, Instagram, Digital Marketing, Facebook and Marketing
  • Social Media Producer: Twitter, Adobe Premiere Pro, Video Production, Digital Media and Video Editing
  • Social Media Officer: Social Media Marketing, Social Media Communications, Social Media Measurement, Content Management and Writing

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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