Social Media Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Social Media job postings. In other words, these are the most sought after skills by recruiters and hiring managers. So try to include them on your resume where possible.

Remember that every job is different. Instead of including all these keywords on your resume, identify the keywords most relevant to the job you're applying to and include those. Use the free Targeted Resume tool to help with this.

  • Social Media Marketing
  • Social Media
  • Digital Marketing
  • Instagram
  • Marketing
  • Facebook
  • Adobe Photoshop
  • Social Media Advertising
  • Advertising
  • Twitter
  • Blogging
  • Hootsuite
  • Google Analytics
  • Marketing Strategy
  • Search Engine Optimization (SEO)
  • Facebook Marketing
  • Copywriting
  • Social Media Communications
  • Online Marketing
  • Photography
  • Public Relations
  • Teamwork
  • Content Strategy
  • Digital Media
  • Writing
  • Microsoft Access
  • Online Advertising
  • Social Media Optimization (SMO)
  • Community Management
  • Influencer Marketing
  • Content Marketing
  • YouTube
  • WordPress
  • Search Engine Marketing (SEM)
  • Communication
  • Adobe Illustrator
  • Adobe Premiere Pro
  • Video Editing
  • Customer Service
  • Graphic Design
  • Event Planning
  • Leadership
  • Research
  • Public Speaking
  • Journalism
  • Google Ads
  • Web Content Writing
  • Email Marketing
  • Media Marketing
  • Editing
  •   Show full list

  Where on my resume do I add these buzzwords?

Try to add these keywords directly into your resume's work experiences. Alternatively, you can also include a Skills section where you can list your technical skills in order of your proficiency.

Oh and one more thing! It goes without saying, but only include these technical skills or keywords into your resume if you actually have experience with them.

Compare Your Resume To These Social Media Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

How do I add skills to a Social Media resume?

1
Review the job posting closely.

Go through the Social Media posting you're applying to, and identify hard skills the company is looking for. For example, skills like Marketing, Adobe Photoshop and Social Media Advertising are possible skills. These are skills you should try to include on your resume.

2
Add industry skills like Digital Marketing and Social Media Marketing.

Add other common skills from your industry - such as Social Media, Instagram and Facebook - into your resume if they're relevant.

3
Add skills into your work experience.

Incorporate skills - like Journalism, Social Media Consulting and Facebook Marketing - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

4
Showcase your design and creative skills.

A popular skill set for a Social Media is creativity and design, so try to include evidence of them on your resume.

5
Use the exact job title.

Try to add the exact job title, Social Media, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Social Media Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Social Media Manager


Resume Example
Senior Social Media Manager


Resume Example
Social Media Marketing Manager


Resume Example
Entry Level Social Media Manager


Resume Example
Social Media Strategist


Resume Example
Social Media Marketing Manager


Word Cloud for Social Media Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Social Media job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Social Media Skills and Keywords to Include On Your Resume

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Frequently Asked Questions

What hard skills should you include on a Social Media resume?

Some popular Social Media hard skills are Social Media Marketing, Social Media, Digital Marketing, Instagram, Marketing, Facebook, Adobe Photoshop and Social Media Advertising.

Depending on the job you apply to, skills like Facebook Marketing, Data Entry, Blogging, Journalism and Social Media Consulting can also be good to include on your resume.

What are the differences in resume skills between a Social Media Producer and a Social Media Assistant?

If you are writing a Social Media Producer resume, try to emphasize skills like Twitter, Adobe Premiere Pro, Video Production, Facebook, Digital Media, Instagram, Video Editing and Social Media Marketing.

Similarly, if you are writing a Social Media Assistant resume, emphasize skills like Social Media, Digital Marketing, Marketing, Advertising, Adobe Photoshop, Social Media Communications, Photography and Google Analytics.

What are good resume skills to include for different Social Media roles and job titles?

Depending on the specific role you apply to, you may need to emphasize different skill sets. Here are a few examples:

  • Social Media Assistant: Social Media, Instagram, Digital Marketing, Facebook and Marketing
  • Social Media Producer: Twitter, Adobe Premiere Pro, Video Production, Digital Media and Video Editing
  • Social Media Officer: Social Media Marketing, Social Media Communications, Social Media Measurement, Content Management and Writing

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

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