Social Media Analyst

Social Media Analyst Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Social Media Analyst job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Social Media Marketing
  • Social Media
  • Digital Marketing
  • Search Engine Optimization (SEO)
  • Radian6
  • Social Media Measurement
  • Social Media Optimization (SMO)
  • Facebook
  • Google Analytics
  • Social Media Advertising
  • Twitter
  • Online Marketing
  • Online Advertising
  • Facebook Marketing
  • Online Reputation Management
  • Marketing Strategy
  • Market Research
  • Google Ads
  • Social Media Communications
  • Search Engine Marketing (SEM)
  • Marketing
  • Advertising
  • Instagram
  • Adobe Photoshop
  • Digital Media
  • Blogging
  • Journalism
  • Content Marketing
  •   Show full list

Resume Skills: Marketing Tools

  • Content Creation
  • SEO
  • SEM
  • PPC
  • Google Analytics
  • Adobe Creative Suite
  • Hootsuite
  • Buffer
  • Canva
  • MailChimp
  • Shopify

Resume Skills: Social Media

  • Facebook Ads Manager
  • LinkedIn Campaign Manager
  • Social Media Scheduling Tools
  • Audience Growth Strategies
  • Social Listening
  • A/B Testing
  • Instagram
  • Facebook
  • Twitter
  • LinkedIn
  • Snapchat
  • Hootsuite
  • Buffer
  • TikTok
  • Pinterest
  • YouTube

Resume Skills: Content Creation

  • Canva
  • Adobe Photoshop
  • Adobe Premiere Pro
  • InDesign
  • Copywriting
  • SEO
  • Graphic design
  • Video editing (Basic

Resume Skills: Other Tools

  • MS Office Suite
  • CRM Systems (Salesforce, HubSpot)
  • Email Marketing Software
  • WordPress
  • CSS
  • HTML

Resume Skills: Languages

  • English
  • Spanish

Resume Skills: Online Advertising

  • Google AdWords
  • Google Analytics
  • SEMrush
  • Facebook Ads
  • Instagram Ads
  • Pinterest Ads

Resume Skills: Analytics & Reporting

  • Excel
  • Google Data Studio
  • Power BI
  • Tableau

Resume Skills: SEO/SEM

  • Keyword Analysis
  • On-Page & Off-Page SEO
  • Local SEO
  • SEMrush
  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Social Media Analyst Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Social Media Analyst Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Social Media Analyst
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Coached.com February 2022 - Present
Social Media Analyst
Devised a comprehensive social media strategy that led to a 30% increase in customer engagement across all platforms
Leveraged Google Analytics for accurately tracking and measuring social media performance, leading to a 20% increase in effective resource allocation
Conducted extensive market research to gain audience insights, which aided in creating personalized content, resulting in a 25% uplift in conversions
Implemented new SEO techniques that improved website rank by 35 positions on Google SERPs
Enhanced online reputation management, reducing negative comments on social platforms by 40%
Resume Worded May 2021 - January 2022
Social Media Specialist
Crafted and executed online marketing strategies that increased customer leads by 45%
Utilized Radian6 for social media measurement, improving the evaluation process by 30%
Led a team to manage Facebook marketing, which resulted in a 50% increase in page followers within six months
Facebook January 2020 - April 2021
Digital Marketing Associate
Directed a project, optimizing social media advertising that led to a cost saving of $40K annually
Increased website traffic by 25% by developing an effective search engine marketing strategy
EDUCATION
Resume Worded Institute February 2022
Certification in Social Media Marketing
Part-time course while at Coached.com
Resume Worded University December 2019
Bachelor of Arts in Digital Marketing
Specialization in Social Media Management
Dean's List 2019 (Top 10%)
SKILLS
Social Media Platforms: Facebook, Instagram, Twitter, LinkedIn, TikTok, Pinterest, YouTube
Marketing Tools: Hootsuite, Buffer, Canva, Google Analytics, MailChimp, Shopify
Content Creation & Curation: Copywriting, Graphic design (Intermediate), Video editing (Basic
SEO/SEM: Keyword Analysis, On-Page & Off-Page SEO, Local SEO, SEMrush
OTHER
Certifications: Google Analytics IQ Certification (2021), Facebook Blueprint Certification (2020)
Projects: Launched a personal blog about digital marketing trends, with over 10K unique monthly visitors
Volunteering: Managed the social media accounts for a local non-profit organization, boosted engagement by 70%
Your Name
Social Media Specialist
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Resume Worded January 2022 - Present
Social Media Specialist
Improved social media communications, which resulted in a boost in customer satisfaction score by 15%
Increased social media followers by 50% in six months through precise Facebook and Twitter content strategy
Implemented Google Ads for blog promotion which led to a 20% increase in blog readership
Enhanced brand reputation online by managing 100% of the user-generated content
Coached.com June 2020 – December 2021
Online Advertising Associate
Executed online advertising campaigns, yielding a 35% increase in brand reach
Championed an ambitious market research project that identified 3 major customer segments, leading to personalized marketing campaigns
Google May 2019 – May 2020
Marketing Intern
Supported the marketing department in creating online promotional materials which boosted brand awareness by 15%
Assisted in SEO-related tasks, leading to a 10-position climb in the Google SERP within three months
EDUCATION
Resume Worded University April 2020
Master of Business Administration - Marketing
Specialized in Digital Marketing Strategies
Resume Worded Academic Center May 2019
Bachelor of Science - Media Communications
Major in Digital Media
Awards: Dean's List 2018 (Top 10%), Resume Worded Marketing Scholar
SKILLS
Social Media: Instagram, Facebook, Twitter, LinkedIn, Snapchat, Hootsuite, Buffer
Online Advertising: Google AdWords, Google Analytics, SEMrush, Facebook Ads, Instagram Ads, Pinterest Ads
Content Creation: Canva, Adobe Photoshop, Adobe Premiere Pro, InDesign, Copywriting, SEO
Analytics & Reporting: Excel, Google Data Studio, Power BI, Tableau
OTHER
Certifications: Google AdWords Certified, Certified Content Marketing Specialist
Projects: Launched and managed successful marketing campaign for student-led startup, increasing online presence and reach by 200%
Volunteering: Provided pro bono social media consultation for local non-profit, leading to a 30% increase in donations
Attainments: Recognized as 'Employee of the Month' twice at Coached.com for exceeding performance targets
Your Name
Digital Marketing Associate
City, Country  •  (123) 456-789  •  [email protected]  •  linkedin.com/in/your-profile
EXPERIENCE
Facebook March 2022 - Present
Digital Marketing Associate
Masterminded a unique marketing strategy that increased the online traffic by 35%
Boosted revenue by $200K by espousing social media advertising in the marketing framework
Leveraged social media optimization to increase organic followers by 25,000 in a year
Reduced marketing expenses by 18% by integrating cost-effective digital marketing tactics
Enhanced the customer experience by addressing and resolving 95% of the customer concerns promptly via social media platforms
Resume Worded September 2020 - February 2022
SEO Specialist
Improved webpages’ Google ranking by 48% through successful SEO practices
Saved $30K annually by introducing innovative approaches in online advertising
Microsoft June 2019 - August 2020
Marketing Assistant
Implemented effective marketing strategies leading to a 10% increase in sales
Developed engaging social media content, resulting in a 25% increase in user engagement within two months
EDUCATION
Resume Worded Institute February 2022
Certified Digital Marketing Professional (CDMP)
Certified by Digital Marketing Institute, an industry-recognized certification body
Resume Worded University May 2019
Bachelor of Science in Business Administration - Marketing
Concentration in Digital Media and Web Technology
Awarded Dean's List 2018 (Top 10%)
SKILLS
Digital Marketing: Content Creation, SEO, SEM, PPC, Google Analytics, Adobe Creative Suite
Social Media: Facebook Ads Manager, LinkedIn Campaign Manager, Social Media Scheduling Tools, Audience Growth Strategies, Social Listening, A/B Testing
Other Tools: MS Office Suite, CRM Systems (Salesforce, HubSpot), Email Marketing Software, WordPress, CSS, HTML
Languages: English (Native), Spanish (Conversational)
OTHER
Certifications: Google Ads Search Certification (2022), Hootsuite Social Marketing Certification (2021), HubSpot Inbound Marketing Certification (2020)
Professional Development: Regular attendee at Adobe Max Creativity Conference, MozCon, and Social Media Week
Volunteering: Provided pro bono digital marketing consultation for non-profit organizations in the local community
Projects: Built, managed and promoted a personal blog on digital marketing trends, gaining over 5000 unique visitors per month

How do I add skills to a Social Media Analyst resume?

1
Review the job posting closely.

Go through the Social Media Analyst posting you're applying to, and identify hard skills the company is looking for. For example, skills like Facebook, Social Media and Radian6 are possible skills. These are skills you should try to include on your resume.

2
Add industry skills like Social Media Measurement and Search Engine Optimization (SEO).

Add other common skills from your industry - such as Digital Marketing, Social Media Marketing and Social Media Optimization (SMO) - into your resume if they're relevant.

3
Add skills into your work experience.

Incorporate skills - like Blogging, Instagram and Social Media Communications - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

4
Show evidence of your analytical skills.

Analytical skills involve your ability to break down a problem and come up with effective solutions. On Social Media Analyst resumes, hiring managers want to see evidence of how you analyzed quantitative or qualitative data.

5
Showcase your design and creative skills.

A popular skill set for a Social Media Analyst is creativity and design, so try to include evidence of them on your resume.

6
Use the exact job title.

Try to add the exact job title, Social Media Analyst, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Social Media Analyst Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Social Media Analyst job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Social Media Analyst Skills and Keywords to Include On Your Resume

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Social Media Analyst Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Social Media Manager


Resume Example
Senior Social Media Manager


Resume Example
Social Media Marketing Manager


Resume Example
Entry Level Social Media Manager


Resume Example
Social Media Strategist


Resume Example
Social Media Marketing Manager


Browse Skills from Similar Jobs

Frequently Asked Questions

What skills should you put on a Social Media Analyst resume?

Some popular Social Media Analyst hard skills are Social Media Marketing, Social Media, Digital Marketing, Search Engine Optimization (SEO), Radian6, Social Media Measurement, Social Media Optimization (SMO) and Facebook.

Depending on the job you apply to, skills like Content Marketing, Google Analytics, Instagram, Blogging and Social Media Communications can also be good to include on your resume.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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