Vice President Of Strategic Marketing

Vice President Of Strategic Marketing Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Vice President Of Strategic Marketing job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Marketing Strategy
  • Digital Marketing
  • Integrated Marketing
  • Strategy
  • Digital Strategy
  • Strategic Partnerships
  • Analytics
  •  Find out what your resume's missing
  • Email Marketing
  • Product Marketing
  • Advertising
  • Product Management
  • Business Strategy
  • Lead Generation
  • Business Development
  • Start-ups
  • Social Media Marketing
  • Online Marketing
  • Marketing
  • Market Research
  • Cross-functional Team Leadership

  •   Show full list

Resume Skills: Marketing Tools

  • Google Analytics
  • Google Adwords
  • Hubspot
  • Moz
  • Salesforce
  • Adobe Marketing Cloud
  • SEO
  • SEM
  • YouTube Marketing
  • A/B testing
  • SEMrush
  • Marketo
  • Hootsuite
  • Buffer
  •  Match your resume to these skills

Resume Skills: Software

Resume Skills: Business Development Tools

Resume Skills: Strategy Frameworks

Resume Skills: Techniques

Resume Skills: Social Media

Resume Skills: Content Management

Resume Skills: Project Management Tools

Resume Skills: Statistical Analysis

Resume Skills: Technical

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Vice President Of Strategic Marketing Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Vice President Of Strategic Marketing Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Director Of Marketing Strategy
City, Country  •  (123) 456-789  •  [email protected]  •
EXPERIENCE April 2018 - Present
Director Of Marketing Strategy
Identified opportunities for business development, fostering relationships leading to 10 new partnerships and increasing revenue by 40%
Implemented lead generation strategies that grew database from 25K to 90K within two years, boosting sales by 45% in the process
Managed a successful advertising campaign, utilizing various media channels, and registered a 30% uptick in product visibility and community engagement
Established brand's digital strategy, leveraging major social media platforms and robust email marketing, enhancing brand's online presence by 70%
Abetted a company-wide shift to digital marketing, leading to 35% cost savings in promotional activities
Facebook Inc. October 2011 - March 2018
Senior Manager, Marketing and Product Strategy
Led team tasked with managing multi-product portfolio, achieving 30% boost in profitability
Pioneered new analytics methodologies to evaluate market trends and consumer behaviors, improving campaign effectiveness by 25%
Steered cross-functional team towards a shared vision, increasing operational efficiency by 20%
Twitter Inc. September 2005 - September 2011
Brand Marketing Manager
Spearheaded the launch of 5 new products, which led to 10% market share increase
Devised innovative strategies for social media marketing campaigns, growing customer engagement by 25%
Resume Worded Institute June 2020
Certification in Advanced Digital Marketing Strategy
Completed this certification while working full-time at
Resume Worded University August 2011
Master of Business Administration (MBA) - Marketing
Graduated summa cum laude
Digital Marketing: SEO, SEM, Google Adwords, Google Analytics, YouTube Marketing, A/B testing
Software: Salesforce, HubSpot, Adobe Photoshop, Adobe Illustrator, Canva, Trello
Social Media: Facebook Advertising, Twitter Ads, Instagram Ads, YouTube Ads, LinkedIn Advertising, Reddit Ads
Content Management: WordPress, Hootsuite, Buffer, Content Creation, Content Strategy, Blogging
Certifications: Google Analytics Individual Qualification, Google Ads Certified
Leadership & Volunteering: Marketing Mentor at ResumeWorded Youth Entrepreneurship Program (2018-Present), Board Member of Local Animal Shelter (2011-Present)
Publications: Authored 'The Essential Guide to Digital Marketing' published by Resume Worded Publications.
Your Name
Head Of Marketing And Business Strategy
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded May 2016 - Present
Head Of Marketing And Business Strategy
Planned and executed the digital marketing strategy, achieving a 40% increase in web traffic
Streamlined product marketing process, leading to a 30% increase in product launch efficiency and $900K in savings annually
Built strategic partnerships with influential industry figures, enhancing brand reputability and expanding market influence
Spearheaded an overhaul in email marketing approach, resulting in lead generation increase by 35%
Fostered a startup friendly culture, launching five successful internal ventures with a combined valuation of $5M
Google Inc. February 2009 - April 2016
Senior Manager, Marketing and Business Development
Led comprehensive market research initiatives resulting in a deeper understanding of user needs and a 20% increase in customer satisfaction
Executed integrated marketing strategies that expanded customer base by 40%
Oversaw the launch of three new business units, each generating over $1M in revenue within first year Inc. June 2004 - January 2009
Product Marketing Specialist
Managed product positioning of three major products, resulting in profits boost of 25%
Played a key role in brand's initial social media marketing strategies, increasing online visibility by 60%
Resume Worded Academic Center January 2007 - December 2009
Executive Master's of Business Administration (EMBA)
Specialization in Marketing and Business Strategy
Resume Worded University August 2000 - May 2004
Bachelor of Business Administration (BBA) - Marketing
Cum Laude Honors
Minor in Computer Information Systems
Marketing Tools: Google Analytics, Google Adwords, Hubspot, Moz, Salesforce, Adobe Marketing Cloud
Business Development Tools: MS Office Suite (Advanced Excel skills), LinkedIn Navigator, Asana, Slack
Strategy Frameworks: SWOT Analysis, BCG Matrix, Ansoff's Matrix, Porter's Five Forces, Value Chain Analysis
Techniques: SEO/SEM, Content Marketing, A/B Testing, Social media advertising, Optimizing Conversion Rates, Influencer Marketing
Certifications: HubSpot Inbound Marketing (2018), Google Ads Search (2020), Certified Strategic Planner (2016)
Leadership & Volunteering: Board Member - Resume Worded Marketing Network (2019 - Present), Volunteer - Local Youth Business Mentorship program (2015 - Present)
Professional Development: Advanced Business Strategy course – Harvard Business School Online (2017)
Projects: Developed and executed marketing plan that increased revenue by 15% in first year at Resume Worded (2017)

How do I add skills to a Vice President Of Strategic Marketing resume?

Review the job posting closely.

Go through the Vice President Of Strategic Marketing posting you're applying to, and identify hard skills the company is looking for. For example, skills like Strategic Partnerships, Marketing Strategy and Digital Strategy are possible skills. These are skills you should try to include on your resume.

Add industry skills like Email Marketing and Analytics.

Add other common skills from your industry - such as Digital Marketing, Strategy and Integrated Marketing - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Product Marketing, Social Media Marketing and Online Marketing - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Show evidence of your analytical skills.

Analytical skills involve your ability to break down a problem and come up with effective solutions. On Vice President Of Strategic Marketing resumes, hiring managers want to see evidence of how you analyzed quantitative or qualitative data.

Emphasize your marketing experience.

In your Vice President Of Strategic Marketing resume, try to highlight any technical marketing experience, whether that's experience with digital marketing tools, or developing marketing plans. We've highlighted examples in the infographic for reference.

Use the exact job title.

Try to add the exact job title, Vice President Of Strategic Marketing, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Vice President Of Strategic Marketing Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Vice President Of Strategic Marketing job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Vice President Of Strategic Marketing Skills and Keywords to Include On Your Resume

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Vice President Of Strategic Marketing Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Product Marketing Manager

Resume Example
Social Media Marketing Manager

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Creative Marketing Director

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Product Marketing Manager

Resume Example
Social Media Marketing Manager

Resume Example
Digital Marketing Manager

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Frequently Asked Questions

What hard skills should you include on a Vice President Of Strategic Marketing resume?

Some popular Vice President Of Strategic Marketing hard skills are Marketing Strategy, Digital Marketing, Integrated Marketing, Strategy, Digital Strategy, Strategic Partnerships, Analytics and Email Marketing.

Depending on the job you apply to, skills like Product Management, Online Marketing, Market Research, Social Media Marketing and Product Marketing can also be good to include on your resume.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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