Here are the keywords and skills that appear most frequently on recent Digital Content Manager job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.
Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.
Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.
Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.
Go through the Digital Content Manager posting you're applying to, and identify hard skills the company is looking for. For example, skills like Social Media Marketing, Web Content Writing and Search Engine Optimization (SEO) are possible skills. These are skills you should try to include on your resume.
The following word cloud highlights the most popular keywords that appear on Digital Content Manager job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.
Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.
If you lack work experience but are trying to gain more in your next job, the entry level digital marketing resume is for you. You’ll want to supplement your work experience through internships with your education, alongside any relevant extracurricular activities and projects that you accomplished while in school. Skills related to digital marketing and certifications will further help you to demonstrate a strong educational background for the role.
Since this role is an entry level position, you will want to leverage your relevant education. This template lists a major in marketing and a minor in psychology; the minor is still relevant, as marketing can utilize psychology to make the product or services more appealing to the consumer depending on phrasing, product placement, use of colors, and more.
As a student or recent graduate, you may only have internships as your primary work experience. Discussing additional marketing projects that you completed while in school shows a strong dedication to your craft, especially in volunteer positions. For example, you’ll want to mention if you managed the social media for a non-profit organization or increased engagement on social media platforms.
The senior digital marketing manager is the next step above the digital marketing manager, and underneath a digital marketing director on the leadership ladder. As a senior digital marketing manager, you have numerous years of experience as a digital marketing manager. Directing marketing campaigns, managing budgets, and leading digital marketing teams are all second nature to you.
As a senior digital marketing manager, you’ll want to show your climb on the career ladder to leadership during your work experience. This resume template shows transitioning from Marketing Coordinator to Social Media Specialist, and ultimately Digital Marketing Lead at Third Company. This history shows a steady promotion over the course of six and a half years, demonstrating professional growth.
Senior digital marketing managers are expected to be experts at their craft. You’ll want to show how you stand out from the competition with clearly defined hard skills that are highly desired in the digital marketing world. This resume template uses skills like Adobe Photoshop, B2B marketing, and SEO & SEM to show their familiarity with what modern companies want.
A digital content creator specializes in creating content for digital platforms. These platforms may include social media, blogs, websites, etc. Because of the digital aspect, this position calls for someone with expertise in the internet, SEO, social media trends, online advertising trends, etc. So ensure that you list any educational background that indicates knowledge in any of the above, or experience that will indicate the same. You will also want your experience to show that you are skilled in more than one digital platform. So don’t fall into the trap of only listing social-media-related tasks that you have completed. It may be very popular currently, but employers might be looking for a content creator for other digital platforms as well.
Companies do not just hire content creators for cool content. A company’s end goal is almost always to make money or increase brand awareness. So they need content that will connect with their client base and convince them to make purchases. If you have figures of how much money a previous client made thanks to your content, be sure to include that in your resume.
If you are creating a digital content creator resume, ensure that your skills section is equally specific to digital-related skills. Include skills like SEO expertise, social media analytic expertise, WordPress expertise, etc.
As the name suggests, video content creators specialize in producing video material for their clients. The video content may range from advertising material to instructional videos to just pure entertainment. You may be able to create this content on your own, with your team, or with the client’s team. Because of the time and money it takes to produce videos, communication skills are incredibly important to ensure that all involved parties are on the same page before and during production. Your resume should highlight your video-producing experience and any success your previous content has had. Even more importantly, you will want to clearly list all video editing software or other video production software & hardware that you are experienced with. This sample resume does both very effectively.
Creating video content is a multi-step process from concept development, to video production, to editing and publishing. To have your resume stand out from the crowd, highlight any experience in as many of the stages of production as possible. A client is more likely to hire someone who can create a script for a video and edit the video, as opposed to someone who can only create the script.
Technology is always advancing, and content creation programs are always improving. Ensure that you stay up-to-date with the latest software programs. And if you want to bolster your resume, get yourself certified as an expert in those programs. You can get certified by taking a short course offered by the software company or by an e-learning platform. It’s just one way to put you above the rest.
A marketing content creator specializes in conceptualizing and creating engaging content that will result in higher sales or visibility for their client. Beyond creating the content, you will be expected to create marketing strategies, and monitor how well a marketing campaign is doing using analytical tools. Having an educational background in digital marketing would be highly beneficial, as would any digital marketing experience you have had in the content creation field or outside of it. In addition, having strong communication skills is essential, as you will most likely find yourself collaborating with others in the course of the marketing campaign.
At its core, the goal of marketing is sales. So showing potential employers how effective your content is at creating sales is paramount. Include figures of how many sales your marketing content brought in, to impress your potential employers and stand out from the crowd.
Potential employers need to feel confident that you actually have expertise in marketing and are not just a general content creator. An easy way to prove this is to list any marketing-related certification you may have. This may be from your educational background, or a marketing-specific course you did online. For bonus points, take a marketing course that is content-creation-specific.
As the name suggests, social media content creators create content meant for release on social media platforms. Many social media content creators are also ‘influencers’ and will be paid to attract the attention of their sizeable followers to a specific brand or product. Other social media content creators will work within a company or as freelancers, creating content for the company’s social media channels. Being a social media content creator requires you to have an acute understanding of each social media channel, the algorithms behind it, and what kind of content attracts engagement. Show your understanding of social media on your resume by showing the success of your previous campaigns, or by listing any certifications you have taken that are social media related.
Here are some of the most popular skills we see on Digital Content Manager resumes:
While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.
It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.
Thank you for the checklist! I realized I was making so many mistakes on my resume that I've now fixed. I'm much more confident in my resume now.
