Category Development Manager

Category Development Manager Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Category Development Manager job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Category Management
  • Nielsen
  • Category Insights
  • Consumer Products
  • Categorization
  • Customer Insight
  • IRI
  •  Find out what your resume's missing
  • Shopper Marketing
  • Competitive Analysis
  • AC Nielsen
  • Grocery
  • Trade Marketing
  • Key Account Development
  • Forecasting
  • Fast-Moving Consumer Goods (FMCG)
  • JDA
  • Pricing Strategy
  • Cross-functional Team Leadership
  • Retail Category Management
  • Consumer Insight

  •   Show full list

Resume Skills: Marketing Tools

Resume Skills: Category Management Software

Resume Skills: Techniques

Resume Skills: Languages

Resume Skills: Data Analysis

Resume Skills: Digital Marketing

Resume Skills: Branding and Strategy

Resume Skills: Category Management Tools

Resume Skills: Project Management

Resume Skills: CRM Platforms

Resume Skills: Analysis & Strategic Planning

Resume Skills: Category Management Technologies

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Category Development Manager Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Category Development Manager Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Category Development Manager
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded January 2022 - Present
Category Development Manager
Mastered use of Nielsen's data-driven solutions to achieve a 45% increase in product categorization effectiveness
Developed insightful Category insights generating a 20% customer retention rate through focused marketing strategies
Leveraged Consumer Products and Cross-functional Team Leadership skills to expand the retail category management team resulting in a 30% increase in productivity in Q1 2023
Drove competitive analysis practices that led to a 50% improvement in pricing strategy
Unilever March 2019 - December 2021
Consumer Insights Manager
Wielded IRI data in delivering compelling shopper marketing strategies which increased in-store visitation rates by 40%
Employed innovative customer insight mechanisms for Fast-Moving Customer Goods (FMCG) resulting in a 25% sales surge
Expanded Key Account Development efforts heightening overall revenue by $1M in 2021 June 2016 - February 2019
Trade Marketing Analyst
Utilized JDA software to accurately forecast sales trends leading to a 15% decrease in stock-outs
Conducted accurate competitive analysis heightening the brand's understating of market strengths and weaknesses
Incorporated AC Nielsen tools to track and interpret category performance leading to timely decision-making
Resume Worded Institute August 2021
Master's in Business Administration - Specialization in Marketing Management
Selected as class representative
Resume Worded University May 2016
Bachelor of Economics
Major in Market Analysis
Graduated in top 15% of class
Marketing Tools: Google Analytics, Tableau, SPSS, PowerBi, MarketSight, Adobe Analytics
Category Management Software: JDA Category Management, Nielsen Assortment and Space Optimization, AFS Technologies, Clear Demand, Retalon
Techniques: SEO, PPC, Content Marketing, Survey Design, A/B Testing, Segmentation
Languages: English (Native), Spanish (Fluent), French (Intermediate)
Certifications: Google Analytics Individual Qualification (2022), Tableau Certified Associate (2021)
Publications: Co-author of 'Future of consumer consumption' published on Resume Worded Blog
Leadership & Volunteering: Volunteer, Feed the City food bank (Served meals once a month)
Projects: Developed successful marketing campaign for local non-profit increasing donations by 25%
Your Name
Category Lead
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded February 2022 - Present
Category Lead
Executed innovative Consumer Insight strategies increasing the average spend per consumer by 35%
Oversaw a cross-functional team and successfully deployed a new pricing strategy for Retail Category Management resulting in a 20% profit increase
Incorporated AC Nielsen and IRI tools into the analysis stage, leading to robust Category Insights and a 15% increase in topline growth
Nestle May 2018 - January 2022
Senior Category Analyst
Developed Category Management best practices, greatly improving performance in Nielsen's ranking by moving up 5 places in 2 years
Immersed in Customer Insight extraction that led to a 30% increase in customer retention in Grocery categories
Forecasted sales and inventory requirements with JDA tools achieving a reduction in backorders by 20% October 2014 - April 2018
Marketing Liaison
Boosted Trade Marketing efficiency by applying predictive modeling from Shopper Marketing metrics
Assisted in Key Account Development by interpreting and illustrating Market Consumption data
Integrated dynamic measuring tools in Competitive Analysis to aid in strategic business planning and decision-making
Resume Worded Institute January 2022
Executive Master's in Business Administration (EMBA)
Majored in Strategic Innovation & Change, Intensive Capstone Project focused on Retail Category Management
Resume Worded University May 2014
Bachelor of Business Administration (BBA) - Marketing
Concentration in Market Research, Received the Marketing Excellence Award for outstanding academic performance
Analysis & Strategic Planning: Category Analysis, Market Research, Consumer Behavior Analysis
Category Management Technologies: Pricing & Promotion Optimization, Assortment & Space Optimization
Project Management: Stakeholder Management, Budget Management, Timeline Management, Risk Management
Certifications: Category Management Association - Certified Professional Category Manager (CPCM)
Awards: Nestle Award for Excellence in Category Management, 2020
Volunteering: Mentor - Aspiring Category Managers Program, Category Management Association
Your Name
Market Category Leader
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded March 2022 - Present
Market Category Leader
Implemented Nielsen's sophisticated analytics for FMCG categories delivering a 35% increase in product availability across major touchpoints
Unleashed the power of IRI data, driving customer insight that grew CPG category sales by 50%
Steered Forecasting operations for key SKU's with JDA software maintaining an accuracy rate of 90%
Heightened the effectiveness of Competitive Analysis techniques through AI-enhanced tools leading to a 40% increase in market share in 2023
Refined Pricing Strategy, boosting bottom-line profitability by 25% using cross-functional team leadership
Kraft Heinz July 2018 - February 2022
Trade Marketing Manager
Maximized AC Nielsen tools for providing timely Category Insights leading to the creation of targeted marketing campaigns
Spearheaded Key Account Development strategies, generating an additional $2.5M annual revenue in 2021
Championed Shopper Marketing initiatives, leading to a 20% uplift in consumer engagement metrics January 2016 - June 2018
Brand Strategist
Leveraged Consumer Insights to fine-tune category strategies to heighten Grocery segment sales by 30%
Developed trade marketing strategies for key customer accounts leading to a 15% sales increase within the first quarter
Executed precise market analysis leading to a better comprehension of competitive brands and a more balanced market positioning
Resume Worded University December 2015
Master of Business Administration (M.B.A) - Marketing
GPA: 3.8/4.0 – Graduated with Honors
Resume Worded Academic Center May 2014
Bachelor of Business Administration (B.B.A) - Marketing
Concentration in Consumer Psychology and Brand Management
Awarded full-tuition academic scholarship
Marketing Software: CRM (Salesforce), Google Analytics, Adobe Marketing Cloud, HubSpot, SEMRush, Hootsuite
Data Analysis: SQL, Excel (Vlookup, PivotTables), Tableau, PowerBI, Google Data Studio
Digital Marketing: SEO, SEM, PPC (Google Ads, Facebook Ads), Content Marketing, Email Marketing
Branding and Strategy: Brand Messaging, Positioning Strategy, Customer segmentation, Market Analysis, Competitive Analysis
Certifications: Certified Professional Marketer (AMA), Google Analytics Certified
Leadership & Volunteering: American Marketing Association (Board Member), Resume Worded Pro Bono Project (Marketing Consultant)
Publications: Published article in MarketingProfs: 'Rethinking Brand Strategy in the Digital Age'

How do I add skills to a Category Development Manager resume?

Review the job posting closely.

Go through the Category Development Manager posting you're applying to, and identify hard skills the company is looking for. For example, skills like Consumer Products, Categorization and Category Insights are possible skills. These are skills you should try to include on your resume.

Add industry skills like IRI and Nielsen.

Add other common skills from your industry - such as Customer Insight, Category Management and Shopper Marketing - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Pricing Strategy, Competitive Analysis and JDA - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Show examples of where you trained people.

On Category Development Manager resumes, you should give specific accomplishments that involve you training others, whether that's in your team or other stakeholders.

Highlight leadership and management skills.

Hiring managers often want to see evidence of leadership and management on a Category Development Manager resume, so try to include any examples of where you led a project or managed other people.

Use the exact job title.

Try to add the exact job title, Category Development Manager, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Category Development Manager Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Category Development Manager job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Category Development Manager Skills and Keywords to Include On Your Resume

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Category Development Manager Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
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Business Development Associate

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Entry-Level Business Development Manager

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Software Development Engineer in Test (SDET)

Browse Skills from Similar Jobs

Frequently Asked Questions

What skills should you put on a Category Development Manager resume?

Some effective Category Development Manager skills you can add to your resume include:

  • Category Management
  • Nielsen
  • Category Insights
  • Consumer Products
  • Categorization
  • Customer Insight
  • IRI
  • Shopper Marketing

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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