Content Analyst

Content Analyst Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Content Analyst job postings. In other words, these are the most sought after skills by recruiters and hiring managers. Go to Sample Templates ↓ below to see how to include them on your resume.

Remember that every job is different. Instead of including all keywords on your resume, identify those that are most relevant to the job you're applying to. Use the free Targeted Resume tool to help with this.

Choose a category
  • Content Marketing
  • Digital Marketing
  • Search Engine Optimization (SEO)
  • Content Management
  • Social Media
  • SEO Copywriting
  • Web Content Writing
  •  Find out what your resume's missing
  • Journalism
  • Blogging
  • Content Strategy
  • Marketing
  • Copywriting
  • Marketing Strategy
  • Inbound Marketing
  • Adobe Photoshop
  • Digital Media
  • Google Analytics
  • Advertising
  • Email Marketing
  • Social Media Marketing
  • Editing
  • Writing
  • Data Analysis
  • Curating
  • SQL
  • Copy Editing
  • Research
  • Facebook
  • Creative Writing
  • HTML
  • Content Management Systems (CMS)

  •   Show full list

Resume Skills: Content Strategy

  • SEO Optimization
  • SERP Analysis
  • User Journey Mapping
  • Persona Building
  • Content Auditing
  • Analytics Reporting
  • Content Strategy Development
  • Competitive Content Analysis
  • Content Gap Analysis
  • SEO Content Optimization
  • Content Performance Tracking
  •  Match your resume to these skills

Resume Skills: Content Management Systems

Resume Skills: Social Media and Graphic Design

Resume Skills: Writing and Editing

Resume Skills: Writing & Editing

Resume Skills: Technical

Resume Skills: Languages

Resume Skills: Digital Marketing Tools

Resume Skills: Data Analysis & Reporting

Resume Skills: Project Management Tools

  Does your resume contain all the right skills? Paste in your resume in the AI Resume Scan ↓ section below and get an instant score.

Compare Your Resume To These Content Analyst Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

Sample Content Analyst Resume Examples: How To Include These Skills

Add keywords directly into your resume's work experiences, education or Skills section, like we've shown in the examples below. Use the examples below as inspiration.

Choose a template
Your Name
Content Analyst
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded January 2022 - Present
Senior Content Analyst
Led a team of 10 members to design and implement a comprehensive content marketing strategy for 5 key product lines, leading to a 25% increase in website traffic and 18% increase in direct conversions.
Introduced innovative SEO techniques to optimize web content, resulting in a 30% improvement in search engine rankings within 6 months.
Elevated social media presence by integrating blog posts with relevant, trending topics, increasing engagement by 40% and attaining 20% more followers within the fiscal year.
Instituted a content management system to streamline publication process, improving team productivity by 15% and reducing content creation time by 30%.
Implemented Adobe Photoshop along with other media editing tools to enhance quality of web and promotional content, boosting customer interaction by 35%. June 2018 - December 2021
Content Analyst
Boosted website traffic by 20% by applying advanced SEO copywriting techniques and in-depth keyword research.
Executed a digital media campaign that optimized brand visibility and resulted in a 15% increase in organic conversions within 9 months.
Streamlined content strategy and aligned it with other marketing efforts, resulting in an increase of lead generation by 19% within a fiscal quarter.
Used Google Analytics to track, analyze, and report on content performance, influencing alterations that led to a 10% increase in click-through rate within 5 months.
Buzzfeed February 2016 - May 2018
Content Writer
Developed diverse digital content, including blog posts, articles, social media updates, and marketing materials, leading to a 15% increase in web traffic.
Initiated a revamped email marketing campaign leading to a 9% rise in open rate and a subsequent 5% increase in customer conversions.
Contributed to content strategies ensuring consistency in brand messaging, leading to 10% more brand recognition.
Resume Worded University May 2020
Master of Business Administration - Marketing
Specialization in Digital Marketing and Content Strategies
Resume Worded Academic Center May 2016
Bachelor of Arts - Communication
Major in Media Studies
Awards: Top Graduate, Department of Communication
Content Analysis & Strategy: Content Auditing, Content Strategy Development, Competitive Content Analysis, Content Gap Analysis, SEO Content Optimization, Content Performance Tracking
Writing & Editing: Copywriting, Video Script Writing, Image annotations, Editing & Proofreading, Content Localization, Quality Assurance
Technical: HTML, CSS, JavaScript, WordPress, Google Analytics, Adobe Photoshop
Languages: English (Native), Spanish (Advanced), French (Intermediate)
Certifications: Google Analytics Individual Qualification (GAIQ), HubSpot Content Marketing Certification, Certificate in Writing for the Web
Leadership & Volunteering: Served as the Newsletter Editor for the American Marketing Association local chapter, Volunteer Writer for a local homeless shelter's blog
Projects: Developed and managed a personal blog on digital marketing trends, attracting over 10,000 monthly visitors
Awards: Buzzfeed's 'Rising Star' Award, 2017
Your Name
Content Strategist
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded June 2021 - Present
Chief Content Strategist
Directed the development and execution of a holistic content strategy for diverse product lines, resulting in a 30% increase in organic traffic and a 15% rise in customer acquisition.
Collaborated on writing and editing high-quality SEO content, achieving a consistent first-page ranking on Google for main keywords within 8 months.
Implemented social media marketing strategies across multiple platforms leading to a 45% increase in brand followers over one year and a 20% boost in customer interaction.
Procured industry influencers for blog posts and podcasts, driving web traffic up by 22% and boosting brand authenticity.
Introduced digital media best practices, resulting in a 12% increase in digital campaign response rates. 2017 - May 2021
Senior Content Strategist
Harnessed marketing insights to form a cohesive content strategy, increasing lead generation by 25% within 6 months.
Utilized advanced SEO copywriting techniques to optimize content, enhancing organic search engine rankings by 27% in one year.
Partnered on content management efforts that boosted website usability by 18%, positively impacting customer experience and loyalty.
Leveraged Google Analytics to track content effectiveness, leading to a 9% increase in customer engagement across multiple platforms.
Headspace January 2012 - December 2016
Content Strategist
Conducted competitive analysis and market research to inform a successful content marketing strategy, leading to a 15% increase in audience reach.
Authored catchy, SEO-optimized blog posts, articles, and press releases, engaging readers and boosting website traffic by 20%.
Managed and edited web content, resulting in increased site usability and a 10% rise in customer engagement.
Resume Worded Institute June 2021
Certification in Advanced Content Marketing Strategy
Coursework: Digital Analytics, SEO Strategies, Conversion Rate Optimization
Resume Worded University December 2011
Master of Arts in English - Creative Writing
Thesis: The Influence of Web Design and Layout on User Content Engagement
Content Strategy: SEO Optimization, SERP Analysis, User Journey Mapping, Persona Building, Content Auditing, Analytics Reporting
Social Media and Graphic Design: Canva, Adobe Creative Suite, Google Analytics, Hootsuite, Sprout Social, MailChimp
Content Management Systems: WordPress, Drupal, Magento, Squarespace, Wix
Writing and Editing: Creative Writing, Copy Editing, Proofreading, Technical Writing, AP Style, MLA Style
Awards: Winner, Best Content Strategy, Content Marketing Institute (2018), Top 10 Content Strategist, Forbes (2017)
Certifications: Google Analytics IQ Certification (2022), Certified Professional Copywriter (2013)
Volunteering: Mentor, Women in Content Strategy Initiative (2019 - Present)
Speaking Engagements: Regular speaker at SXSW, Content Marketing World, and Adobe MAX
Your Name
Digital Marketing Specialist
City, Country  •  (123) 456-789  •  [email protected]  •
Resume Worded April 2020 - Present
Lead Digital Marketing Specialist
Supervised the end-to-end design and execution of digital marketing campaigns, improving overall brand visibility by 35% and increasing ROI by 25%.
Procured solid SEO strategies that led to a 40% improvement in search engine rankings, thereby increasing organic web traffic by 30%.
Boosted social media presence and brand, gaining over 15,000 followers across platforms within a year by implementing unique content marketing strategies.
Introduced Google Analytics to track and improve campaign performance, leading to a 20% boost in CTRs and a 25% increase in customer conversions.
Oversaw content strategy and creation, turning ad impressions into 15% more product trials and resulting in an 8% increase in subscriber base. July 2015 - March 2020
Digital Marketing Specialist
Devised and executed digital media campaigns, increasing brand mentions on social platforms by 50% and improving lead volume by 20%.
Incorporated SEO and content strategy best practices to improve website traffic by 30% and boost conversion rates by 18%.
Analyzed and improved email marketing campaigns for an open rate increase of 11% and a click-through rate increase of 9%.
Used A/B testing to refine landing pages and improve conversion by 12%.
Microsoft February 2012 - June 2015
Content Marketer
Developed and managed an editorial calendar leading to a more consistent and engaging flow of content, increasing audience engagement by 20%.
Conducted market and keyword research to drive SEO optimized cotnent, contributing to a 15% increase in search engine results ranking.
Coordinated with sales and creative teams to create seamless and impactful marketing collateral, resulting in a 10% increase in lead generation.
Resume Worded Institute June 2020
Master of Business Administration (MBA) - Digital Marketing
Focus on Data-Driven Decision Making for Marketing Strategies
Recipient of Institute's Distinguished Marketer Award
Resume Worded University May 2011
Bachelor of Science - Computer Science
Minors in Business and Marketing
Digital Marketing Tools: Google Analytics, SEMrush, HubSpot, MailChimp, Moz Pro, Google AdWords
Content Creation & Management: WordPress, SEO, Adobe Creative Suite, Hootsuite, Social Media Marketing, Content Curation
Data Analysis & Reporting: Tableau, Excel, Data Studio, PowerBI, SQL
Project Management Tools: Trello, Slack, Asana, Basecamp, JIRA
Certifications: Google Analytics IQ Certification (2021), Certified Content Marketing Strategist (2020)
Leadership & Volunteering: Toastmasters International (Chapter President, 2019-2020), Mentor at (2017-Present)
Projects: Created and led a successful SEO optimization project for Resume Worded, enhancing web traffic by 35%
Continuing Education: Attended HubSpot's Inbound 2022 conference, Advanced Digital Marketing Course (HubSpot Academy)

How do I add skills to a Content Analyst resume?

Review the job posting closely.

Go through the Content Analyst posting you're applying to, and identify hard skills the company is looking for. For example, skills like SEO Copywriting, Journalism and Search Engine Optimization (SEO) are possible skills. These are skills you should try to include on your resume.

Add industry skills like Web Content Writing and Content Management.

Add other common skills from your industry - such as Digital Marketing, Social Media and Content Marketing - into your resume if they're relevant.

Add skills into your work experience.

Incorporate skills - like Copy Editing, Blogging and Adobe Photoshop - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

Emphasize your ability to solve problems.

Recruiters want to know that you're the kind of person that can solve new and challenging problems. In your Content Analyst resume, highlight projects that involved problems that were technically complex or mattered to the company.

Show evidence of your analytical skills.

Analytical skills involve your ability to break down a problem and come up with effective solutions. On Content Analyst resumes, hiring managers want to see evidence of how you analyzed quantitative or qualitative data.

Use the exact job title.

Try to add the exact job title, Content Analyst, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Content Analyst Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Content Analyst job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Content Analyst Skills and Keywords to Include On Your Resume

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Content Analyst Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Digital Content Creator

Resume Example
Video Content Creator

Resume Example
Marketing Content Creator

Resume Example
Social Media Content Creator

Resume Example
Creative Content Writer

Resume Example
Digital Content Writer

Browse Skills from Similar Jobs

Frequently Asked Questions

What skills do hiring managers want to see on a Content Analyst resume?

The most common skills and keywords we found on Content Analyst resumes and job postings were Content Marketing, Digital Marketing, Search Engine Optimization (SEO), Content Management, Social Media, SEO Copywriting, Web Content Writing and Journalism.

Skills like Adobe Photoshop, Email Marketing, Copy Editing, Facebook and Blogging also appeared on related job postings.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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