Chief Marketing Officer Resume Keywords and Skills (Hard Skills)

Here are the keywords and skills that appear most frequently on recent Chief Marketing Officer job postings. In other words, these are the most sought after skills by recruiters and hiring managers. So try to include them on your resume where possible.

Remember that every job is different. Instead of including all these keywords on your resume, identify the keywords most relevant to the job you're applying to and include those. Use the free Targeted Resume tool to help with this.

  • Digital Marketing
  • Marketing Strategy
  • Marketing
  • Online Marketing
  • Social Media Marketing
  • Business Strategy
  • Business Development
  • Start-ups
  • Search Engine Optimization (SEO)
  • Social Media
  • E-commerce
  • Management
  • Online Advertising
  • Strategy
  • Search Engine Marketing (SEM)
  • Entrepreneurship
  • Marketing Management
  • Strategic Planning
  • Sales
  • Product Management
  • Digital Strategy
  • Google Ads
  • Web Analytics
  • Public Relations
  • Advertising
  • Integrated Marketing
  • Brand Development
  • Email Marketing
  • Brand Management
  • Strategic Partnerships
  • Product Marketing
  • Lead Generation
  • Market Research
  • Customer Relationship Management (CRM)
  • Growth Hacking
  • Google Analytics
  • Inbound Marketing
  • Content Marketing
  • Adobe Photoshop
  • Adobe Illustrator
  • Marketing Automation
  • Business-to-Business (B2B)
  • Sales Management
  • Project Management
  • Customer Service
  • B2B Marketing
  • Microsoft Access
  •   Show full list

  Where on my resume do I add these buzzwords?

Add keywords directly into your resume's work experiences, education or projects. Alternatively, you can also include a Skills section where you can list your technical skills in order of your proficiency.

Only include these technical skills or keywords into your resume if you actually have experience with them.

Compare Your Resume To These Chief Marketing Officer Skills (ATS Scan)

Paste your resume below and our AI will identify which keywords are missing from your resume from the list above (and what you need to include). Including the right keywords will help you get past Applicant Tracking Systems (i.e. resume screeners) which may scan your resume for keywords to see if you're a match for the job.

How do I add skills to a Chief Marketing Officer resume?

1
Review the job posting closely.

Go through the Chief Marketing Officer posting you're applying to, and identify hard skills the company is looking for. For example, skills like Marketing, Marketing Strategy and Social Media Marketing are possible skills. These are skills you should try to include on your resume.

2
Add industry skills like Start-ups and Business Strategy.

Add other common skills from your industry - such as Online Marketing, Digital Marketing and Business Development - into your resume if they're relevant.

3
Add skills into your work experience.

Incorporate skills - like Sales, Search Engine Optimization (SEO) and Inbound Marketing - into your work experience too. This shows hiring managers that you have practical experience with these tools, techniques and skills.

4
Emphasize your marketing experience.

In your Chief Marketing Officer resume, try to highlight any technical marketing experience, whether that's experience with digital marketing tools, or developing marketing plans. We've highlighted examples in the infographic for reference.

5
Emphasize your administrative skills.

Recruiters look for administrative skills on your Chief Marketing Officer, so highlight your experience with key administrative functions, like organizing workshops or communicating with customers and employees.

6
Use the exact job title.

Try to add the exact job title, Chief Marketing Officer, somewhere into your resume to get past resume screeners. See the infographic for how to do this.

Word Cloud for Chief Marketing Officer Skills & Keywords

The following word cloud highlights the most popular keywords that appear on Chief Marketing Officer job descriptions. The bigger the word, the more frequently it shows up on employer's job postings. If you have experience with these keywords, include them on your resume.

Top Chief Marketing Officer Skills and Keywords to Include On Your Resume

Chief Marketing Officer Soft Skills

Here are common soft skills that appear on Chief Marketing Officer job postings. Unlike hard skills, which refer to tools, software or techniques, soft skills focus on character traits and interpersonal skills. Instead of listing these phrases on your resume, try to show them through your bullet points like in the examples below.

  • Public Speaking
  • Public Speaking
  • Team Leadership
  • Team Leadership

Tip: Do not list these words or phrases on your resume, and instead focus on the hard skills we described above.

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Chief Marketing Officer Resume Templates

Here are examples of proven resumes in related jobs and industries, approved by experienced hiring managers. Use them as inspiration when you're writing your own resume. You can even download and edit the resume template in Google Docs.

Resume Example
Product Marketing Manager


Resume Example
Social Media Marketing Manager


Resume Example
Creative Marketing Director


Resume Example
Product Marketing Manager


Resume Example
Social Media Marketing Manager


Resume Example
Digital Marketing Manager


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Frequently Asked Questions

What are the top skills you should add to your Chief Marketing Officer resume?

Here are some of the most popular skills we see on Chief Marketing Officer resumes:

  • Digital Marketing
  • Marketing Strategy
  • Marketing
  • Online Marketing
  • Social Media Marketing
  • Business Strategy
  • Business Development
  • Start-ups

What are common Chief Marketing Officer soft skills?

Soft skills like Leadership, Negotiation, Public Speaking and Team Leadership are essential for Chief Marketing Officer roles and jobs.

Target your Resume to a Job Description

While the keywords above are a good indication of what skills you need on your resume, you should try to find additional keywords that are specific to the job. To do this, use the free Targeted Resume tool. It analyzes the job you are applying to and finds the most important keywords you need on your resume.

It is personalized to your resume, and is the best way to ensure your resume will pass the automated resume filters.

Start targeting your resume

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